LS:N Global

Daily Signals

Snapchat is creating AR-enabled tv series

Global – Users of the photo-sharing app can not only watch the shows, but step into their narratives using augmented reality (AR).

Media : Culture : Technology

Big Ideas

Passage of time

South Korea – Automobile manufacturer Hyundai is using virtual reality (VR) to examine the effects of the north-south divide.

Hyundai : Going Home : Virtual Reality

Big Ideas

How gaming will define the future of customer service

The £81.7bn ($108.9bn, €91.7bn) gaming industry will transform customer service, from the way consumers budget to how they engage politically.

Tech : Technology : Retail

Daily Signals

Gorillaz brings next-level AR concerts to New York and London

Pop group Gorillaz will be unveiling its new album with two location-specific immersive AR experiences in the US and UK.

Technology : Media & Entertainment : Society

Daily Signals

Virtual culture

Sydney – The Opera House has joined forces with Samsung to open a new digital lounge that encourages engagement with the space.

Samsung : Sydney Opera House : Tonkin Zulaikha Greer Architects

Daily Signals

Digital roots

London – Treehugger is a new virtual reality (VR) experience designed to change attitudes to conservation.

Virtual Reality : Marshmallow Laser Feast : Giant Sequoia

Big Ideas

CES 2017 Review: Part 1

Now in its 50th year, CES attracted almost 4,000 exhibitors to Las Vegas who presented the latest in technology, from far-reaching concept ca...

CES 2017 : Amazon Alexa : Consumer Electronics Show

Big Ideas

CES 2018: The top innovations

From rethinking cars as devices to creating a virtual reality gym, these were the most intriguing products and ideas presented at CES 2018.

Technology : Automotive : Beauty

Micro Trends

Digital Fabric

As new technologies help to facilitate fashion-buying in digital spaces, brands are exploring how they can translate the tactility of materials int...

Fashion : Retail : Digital

Big Ideas

Gaming as therapy

With an estimated global audience of between 2.2bn and 2.6bn people, the gaming industry presents a golden opportunity for brands, developers and...

Gaming : Digital : Tech

Daily Signals

Future shop: SHOWstudio creates augmented reality store

London – To celebrate the clothing collaboration between SHOWstudio, the creative platform of fashion photographer Nick Knight, and independent bou...

Augmented Retail : SHOWstudio : Augmented Reality

Daily Signals

Wist lets you relive your smartphone-shot memories in VR

US – A new app, Wist, promises to turn the videos shot on a smartphone into dystopian memories that anyone with a headset can jump into and relive ...

Media & Entertainment : Technology : Society

Daily Signals

Second sight

US – A campaign by advertising agency Wieden + Kennedy uses virtual reality to enable multiple sclerosis sufferers to experience their passion...

National MS Society : Wieden + Kennedy : Together We Are Stronger

Design Directions

MK2VR

Virtual reality is transformed into a social experience in Parisian cinema chain MK2’s new space.

MK2VR : VR : BNP Paribas

Big Ideas

Autumn/winter 2015 Fashion Innovation

Designers this season are responding to shifts in technology and culture, not just with their collections but also with innovative digital partne...

VFiles : Burberry : Chromat

Big Ideas

2015 New Museum Triennial: Surround Audience Review

The New Museum in Manhattan has gathered art from around the world for a snapshot of contemporary culture and a vision of things to come.

Contemporary Art : New York : Lauren Cornell

Markets

Parenting Market

Changing family structures and gender roles, coupled with an increasingly digitally dominant world, are disrupting traditional notions of chi...

Motherhood : Parenting : Family

Markets

Future Forecast 2016

LS:N Global’s Future Forecast highlights the key trends set to make your business more profitable, innovative and attuned to consumers’ needs in 20...

2016 Predictions : Social Commerce : Fresh Batch Beauty

Daily Signals

Anxiety relief gaming

Dublin – Deep is a virtual reality game that is controlled by the player’s breathing.

Owen LL Harris : Deep : The Optimised Self

Big Ideas

Nearly half of Britons are interested in virtual retail

A new survey reveals that British consumers are interested in the future of virtual reality retail.

Awakening Tech : Virtual Retail : The Future Laboratory

Big Ideas

Mind mall

Australia – Online auction house eBay has launched a virtual reality department store.

Ebay : VR : Department Store

Daily Signals

Would you like the future with that?

Sweden – The Happy Meal box gets 21st-century makeover as McDonald's looks to keep the brand relevant to digital-first Generation I.

McDonald's : Happy Goggles : Virtual Reality

Big Ideas

Behind the seams

Paris – Dior has launched its own virtual reality experience, Dior Eyes.

Dior Eyes : DigitasLBi Labs France : Virtual Reality

Big Ideas

The VR challenge

Global – Phone manufacturer HTC is demonstrating its commitment to developing the social potential of virtual reality (VR) with the launch of a ne...

Virtual Reality : HTC : Virtual Empathy

Big Ideas

Immersive browsing

US – Oculus has announced an immersive virtual reality internet browser.

Oculus Rift : Virtual Reality : Facebook

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