LS:N Global

Daily Signals

Claus Porto's sleek New York retail debut

The 131-year-old Portuguese beauty brand has enjoyed a resurgence in demand for its classic soaps.

Retail : Beauty : Claus Porto

Daily Signals

The value of kerbside sanctuaries

Lebanon – As brands look to increasingly co-opt our future city spaces, injecting unprecedented levels of sensory stimulation, many designers are r...

Design : Architecture : Infrastructure

Markets

Hospitality Fitness Market

Reluctant to abandon the fitness regimes that have become such an integral part of everyday life, gym enthusiasts are seeking hospitality experi...

Travel : Hospitality : Wellness

Daily Signals

Doyenne’s streetwear promotes inclusivity in skateboarding

The female-led skateboarding brand has launched its summer collection with the intention of expanding its audience beyond women.

Fashion : Youth : Wellness

Daily Signals

Engineering biological packaging and addressing indoor pollution

Roza Janusz’s innovation of alternative packaging, Velux rethinks education around pollution, Cartier encourages duty-free luxury purchases.

Food : Drinks : Fashion

Markets

Pricing Strategies: Part 1

From price point activism to discounts based on demand, companies are embracing a more dynamic approach to pricing as a means of differentiating ...

Retail : Wellness : Drink

Daily Signals

The US Air Force uses VR game to drive recruitment

US – Air Force Special Ops: Nightfall aims to tap into gamers’ speedy reaction times and sense of tactical awareness.

Digital : Advertising : Gaming

Daily Signals

Form offers personalised haircare for curly-haired women

California – The new line from Walker & Company comprises 10 products to optimise curls.

Beauty : Haircare : Retail

Big Ideas

Retailers should focus on womenswear to cut carbon emissions

UK – Women’s dresses and jumpers have the most profound environmental impact because of the way they are produced and the quantities sold, accordin...

Fashion : Retail : Sustainability

Big Ideas

Nike+ is using AR to re-imagine the sneaker drop

New York – By pointing their camera at particular real-life objects, users of the SNKRS app can buy limited-edition products.

Digital : Fashion : Retail

Daily Signals

This shirt will make cyclists more visible

London – Adventure sportswear brand Vollebak is incorporating a highly visible pigment into its sportswear garments, helping cyclists to stand out ...

Fashion : Sport : Leisure

Daily Signals

Preview: Friend Bots

Brands are combining artificial intelligence with anthropomorphic design to create robots that offer friendship on demand.

Neo-Kinship : Artificial Intelligence : Kuri

Daily Signals

Riding a new wave

Cape Town – Surf brand Mami Wata has created a campaign that explores the African mythology around surfing.

New Bricolage Living : South Africa : Sports

Big Ideas

Drive-in discounts

US – Walmart is to offer customers a discount if they collect online orders in-store.

Walmart : Supermarket : Civic Brands

Viewpoints

Nisreen Shocair: Virgin Megastore

Giving the music retailer broader appeal among young consumers in the Middle East.

World Retail Congress : Virgin Megastores : Nisreen Shocair

Daily Signals

Milan Salone 2017: Lessons for living

Milan – The inaugural Ikea Festival at Milan Salone Internazionale del Mobile aims to redefine what contemporary living spaces could be.

Milan Salone 2017 : IKEA : Milan Salone

Daily Signals

Land of plenty

Amsterdam – SexyLand is a new members’ club concept curated each day by a different person.

SexyLand : Hospitality : Amsterdam

Daily Signals

Self-reflection

US – Inspired by today’s era of post-truth politics, The Atlantic has launched a campaign that invites people to challenge their assumptions.

The Atlantic : Backlash Brands : Journalism

Daily Signals

Personalised perfumes

Paris – Bon Parfumeur has launched a range of fragrances that are designed to be mixed and matched.

Perfume : Beauty : Customisation

Big Ideas

Car park economy

Munich – Mercedes-Benz has launched Croove, a new car-sharing service.

Mercedes-Benz : Ride-share Market : Croove

Big Ideas

A digital death

US – Google has re-activated the accounts of consumers who contravened its terms of sale on Pixel phones.

Google : Backlash Brands : Pixel Mobile

Viewpoints

Orla Delargy: Leon

The importance of trust and winning back unhappy customers.

Leon : Trust : Festival Of Marketing

Big Ideas

Take me there

US – Hugo Boss has teamed up with Uber to offer customers a new kind of concierge service.

Hugo Boss : Uber : Concierge

Daily Signals

Preview: Neutral Beauty

Global – The beauty industry is reflecting a shift in mindset with products that present a neutral aesthetic.

Neutral Culture : Gender Neutral : Context

Daily Signals

Dyson on display

UK – Dyson has opened its first UK store designed as an interactive showcase for consumers to test and experience its products at first hand.

Dyson : Revelation Brands : Dyson Demo

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