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Daily Signals
Bedbugs and broomsticks: Worst Hotel book is published
Bedbugs and broomsticks: Worst Hotel book is published
Media Savvy Travellers
:
Honest Brand Message
:
Hans Brinker Budget Hotel
Daily Signals
Documentaries to protect indigenous communities
The People’s Planet Project, a non-profit aimed at supporting Indigenous communities, is launching a dedicated film platform called Tribal Stories.
Media
:
Technology
:
Society
Daily Signals
Covid-19: A chatbot to help track busy supermarket times
Lidl Ireland has launched a chatbot so customers can check the best times to shop at their local store.
Retail
:
Society
:
Whatsapp
Daily Signals
Stat: Eco-conscious consumers are contradictory
According to a study by Ipsos, climate change remains a concern for global citizens – with two thirds agreeing that the issue is just as serious as...
Society
:
Retail
:
Shopping
Daily Signals
Stat: Young adults use audio to escape visual stimuli
Having grown up surrounded by visual media and culture, Generation Z and Millennials are turning to sound for comfort, according to a new study by ...
Media
:
Entertainment
:
Audio
Daily Signals
This VR tool visualises data in 3D
Lume is a new visualation tool that uses VR to present data in 3D, helping to communicate scientific research in a more compelling and accessible w...
Automotive
:
Medical
:
Finance
Daily Signals
Phones are good, according to Three’s latest ad
The mobile phone network has launched a new campaign that imagines how mobile phones could have changed history for the better.
Technology
:
Health
:
Backlash Brands
Daily Signals
This casino ad plays on serendipitous encounters
The Park MGM casino resort has released a series of melancholy vignettes inspired by travellers’ real-life experiences.
Hospitality
:
Travel
:
Luxury
Daily Signals
Stat: WhatsApp usage outstrips Facebook
Consumers are spending considerably more time in WhatsApp than in Facebook, according to data from Apptopia.
Technology
:
Social
:
Culture
Big Ideas
Fernando Desouches breaks down the new macho
Fernando Desouches, managing director of New Macho at BBD Perfect Storm, explains why brands need to help men regain the ‘power’ to be self-defining.
Branding
:
Marketing
:
New Masculinity
Viewpoints
David Willans: Brand purpose
It must be rooted in genuine commitment throughout the business, explains the director of OgilvyEarth.
Brandstanding
:
Corporate Culture
:
Ogilvy
Big Ideas
CES: Parrot creates a buzz with new MiniDrone
CES 2014: Parrot creates a buzz with new MiniDrone.
CES
:
Parrot
:
MiniDrone
Daily Signals
Body talk: Puma ad creates dance vocabulary
London – Puma’s latest promotion campaign for its Sync fragrance promises consumers a ‘new messaging platform’ based on translating words into...
Youth
:
Dance
:
Puma
Big Ideas
Facebook branches out with professional apps
Facebook branches out with professional apps
Facebook
:
Apps
:
Social
Viewpoints
Alex Gordon : Brand semiotics
Sign Salad director Alex Gordon talks brand semiotics.
Brand Semiotics
:
Alex Gordon
:
Branding
Daily Signals
Mobile health: Online videos fit for purpose
Mobile health: Online videos fit for purpose
Iphone
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Alcobendas
:
Public Health
Big Ideas
Beauty brands opt for a natural progression
Beauty brands opt for a natural progression
Natural
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Organic
:
Cosmetics
Daily Signals
Smell-a-vision: Group creates scents of youth
Smell-a-vision: Group creates scents of youth
New York
:
Scent
:
Smell
Daily Signals
The art of noise: Canon paints the sound red
The art of noise: Canon paints the sound red
Canon
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Pixma
:
Dentsu
Daily Signals
Magic touch: New digital book concept brings children's books to life
Magic touch: New digital book concept brings children’s books to life
Interactive
:
Children's Book
:
Digital Book
Daily Signals
Pop-up potential: an idea store for the community
Pop-up potential: an idea store for the community
Advertising
:
Brixton
:
American Express
Daily Signals
Gift aid: E-tailer offers card service for £1
Gift aid: E-tailer offers card service for £1
Present Joys
:
Publishing
:
Greeting Card
Big Ideas
Bio-ink could radically change food labelling
Paul Yong and JJ Ismail, co-founders of Malaysian creative studio Aesthetid, discuss their project Honest Egg and how a preprogrammed ink has the p...
Food
:
Drink
:
Biotechnology
Big Ideas
Regenerative Travel Summit 2024: Transforming Tourism Together
As the climate crisis escalates, travel and tourism leaders gathered in New York to tackle regenerative tourism, ESG frameworks and innovative clim...
Travel
:
Sustainability
:
Hospitality
Design Directions
Pure Disruption
Cutting through the dense information overload in visual culture, packaging designers are adopting a reductive and regimented aesthetic – but with ...
Pure Disruption
:
Packaging
:
Nourcy
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