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The new influences shaping colour forecasting
Catwalks have historically set colour trends, says James Cropper’s Mark Starrs, but in today’s digital-first world a new order of inspiration is co...
Packaging
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Colour Trends
:
Design
Viewpoints
Brand New Ethics
Should brands decide on the moral codes of artificial intelligence?
AI
:
Ethics
:
Autonomous Vehicles
Viewpoints
Pokémarketing
Forget augmented reality, Pokémon Go is a watershed moment for geo quest marketing.
Pokemon Go
:
Advertising
:
Gaming
Big Ideas
Telecoms brands join forces in Myanmar mobile bid
Telecoms brands join forces in Myanmar mobile bid
Mobile
:
Vodafone
:
Chona Mobile
Big Ideas
Amazon raises fashion profile with premium offer
By Alison Bishop
Amazon
:
Vogue
:
Internet Fashion Week
Viewpoints
Should cities commoditise their fashion culture?
Local governments must work with citizens to create positive, future-facing visions of cities that work for all.
Fashion
:
Branded Cities
:
Communities
Micro Trends
Modern Male Medicare
New pharmaceutical brands are launching online platforms that help to destigmatise men’s health problems.
Health
:
Wellness
:
New Masculinity
Micro Trends
Gateway Garments
Electronics brands are developing technology that has the potential to disrupt the fashion supply chain by turning our clothes into smart interfaces.
Connected
:
Smart Fabric
:
Big Data
Micro Trends
Whole-chain Thinking
Innovative start-ups are embracing vertical integration as a way of appealing to authenticity-hungry Millennials.
Vertical Integration
:
Shoes Of Prey
:
Zady
Big Ideas
Fendi lends its name to Miami luxury development
Italian fashion and design brand Fendi has announced its first ever branded condominium in partnership with developers Château Group.
Miami
:
Fendi
:
Chateau Group
Big Ideas
For today’s gamers, style matters
For today’s gamers, style matters
Atari
:
Female Gamers
:
Fashion Gaming
Design Directions
The Fun Theory
In an era of Prohibition Culture – where governmental finger-waggers increasingly monitor, control and aim to influence behaviour – an en...
Advertising
:
Videos
:
DDB Stockholm
Big Ideas
Discreet luxury discount sites grow online
Discreet luxury discount sites grow online
Rue La La
:
Vente-privee
:
EBay
News
Fruittella encourages outdoor play with sun-activated storybook
Confectionery brand Fruittella is taking a creative approach to getting kids outdoors in Brazil with its new sun-activated storybook.
Youth
:
Environment
:
Technology
News
Nicki Minaj debuts luxurious press-on nail brand Pink Friday Nails
Rapper Nicki Minaj has ventured into the beauty industry once again (she previously worked with MAC Cosmetics) with the launch of her glamorous pre...
Beauty
:
Pop-culture & Media
:
Nail Industry
News
Louis Vuitton’s tableware melds modernity and tradition
Louis Vuitton has made its first foray into tableware. The luxury brand has introduced a permanent range that revisits the house code for the dinin...
Luxury
:
Tableware
:
Food
News
Dcypher launches AI-driven custom concealer for all skin tones
British cosmetics brand Dcypher has launched the world’s first AI-driven colour match technology and custom concealer for all skin tones.
Beauty
:
Technology
:
Retail
News
Lifestyle magazine The Face begins multi-functional talent agency
The Face magazine (published under Wasted Talent) has launched The Face Represents (TFR), a one-of-a-kind agency offering bespoke talent representa...
Fashion
:
Media & Entertainment
:
Finance
News
Stat: Majority of Britons admit to discarding clothes regularly
Fast fashion remains prevalent in the UK as nearly two-thirds of Britons admit to throwing away clothes that could be recycled or donated to charity.
Stat
:
Stats
:
Statistic
News
Louis Vuitton unveils Paris hotel and HQ development plans
French luxury brand Louis Vuitton’s chairman and CEO Michael Burke has unveiled plans for further development of its Parisian headquarters, includi...
Luxury
:
Travel & Hospitality
:
Fashion
News
Thom Browne serves tennis retail in St Tropez
Catering for a growing global generation of Sportive Affluents, luxury label Thom Browne is offering exclusive access to tennis wear.
Retail
:
Luxury
:
Bricks-and-mortar
News
Heron Preston crowdsources 3D-printed sneaker ideas
The brand collected detailed feedback on form and function, allowing it to update the design to create a better fit with improved support.
Technology
:
Fashion
:
Sustainability
News
Baby Dove wants to tackle post-partum pressures
Painting a more truthful picture of early motherhood, Baby Dove’s Under Pressure campaign aims to remove the social stigma from post-natal depression.
Health & Wellness
:
Society
:
Mental Health
News
The Campaign: 999 Cold Remedy by Serviceplan
The most successful youth campaigns of 2019 tapped into the younger generation’s cynical nature.
Youth
:
Advertising
:
Health
News
This K-beauty store doubles as a production studio
Villa de Mûrir is a cosmetics store and branded content studio targeted at Chinese tourists.
Beauty
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Cosmetics
:
Retail
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