Signals
07 : 03 : 22

By Lavinia Fasano, Savannah Scott and Abi Buller

A hair product activated by a phone flash, Burberry backs a philanthropic youth zine, and UK consumers aren’t convinced by branded NFTs.

In today's daily signals:
The Unseen teases light reflective hair products The Unseen teases light reflective hair products
Burberry’s collaborative zine inspires children’s futures Burberry’s collaborative zine inspires children’s futures
Aesop’s radio shows combine sound and scent Aesop’s radio shows combine sound and scent
Stat: UK consumers unmoved by branded NFTs Stat: UK consumers unmoved by branded NFTs

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