London – Nolii's collection of multipurpose gadgets offers sustainability-centric technology to improve how we live, work and play.
The range is built around its patented Click Lock Couple Case system for smartphones, which allows users to switch the case between a variety of accessories in line with their daily routines, including a wallet, battery power pack and fitness band. To give a degree of personalisation Nolii offers 40 over colour combinations, allowing customers to tailor the case system to their personal or workplace aesthetic.
To produce the range, the brand has focused on human-centric design principles that tackle everyday points of friction. It has also ensured the product line is responsibly manufactured and built to last. ‘Nolii is the result of my own frustrations with how tech accessories seemed to make life harder, not easier. We built Nolii [as] a challenger brand set to re-imagine how we experience tech,’ explains Asad Hamir, the brand's co-founder.
As explored in our recent opinion piece, product designers are being challenged to design true era-appropriate goods by understanding the current and future needs of users alongside the planetary impact.