UK – Carbon Counts is a digital exhibition created to accelerate the shift to low embodied carbon in architecture.
Created by Fielden Clegg Bradley Studios, it is response to the recent Architects Declare Manifesto, and brings together film, animation, research and case studies to demystify the language of architecture and create more actionable conversations about its environmental impact. Through its online interface, it reveals the carbon impact of materials commonly used in architecture, such as steel, limestone and PVC, with the platform designed as a springboard for debate and discussion.
While focused on architecture, Carbon Counts suggests new ways to represent transparency across multiple industries. Featuring clear graphics and accessible UX design, this virtual exhibition offers an example of how complex yet crucial issues can be represented, unpacked and acted upon in an online space.
With multiple industries beginning to lean into business responsibilities, we explore the visual landscape of New Consciousness in our dedicated design direction.