Daily Signals 24.06.2020

Signals

A revolutionary design for urban greenhouses, a necklace that measures social distancing, and why wealthy home-owners seek domestic wellness.

These greenhouses support self-sufficient communities

 Inflatable greenhouses by Eliza Hague, India
 Inflatable greenhouses by Eliza Hague, India
 Inflatable greenhouses by Eliza Hague, India

Jaipur – Architecture student Eliza Hague's design for inflatable greenhouses could help communities to grow their own food.

Made from shellac-coated bamboo, the greenhouse covering offers a more sustainable alternative to the polythene sheeting most commonly used in India, which needs replacing yearly and generates excessive plastic waste. To create the paper-like material, Hague used bamboo and covered it with a shellac coating to make the covering weather-resistant and longer-lasting.

‘In light of the pandemic, the idea that architecture can provide spaces to encourage self-sufficient living has become more prevalent as we rely on supermarkets more than ever,’ explains Hague. 'This notion stimulated the desire to create a design that not only responded to its local environment, but also proposed innovative solutions to these challenges.’

As India faces the challenge of feeding an ever-growing urban population, Hague is empowering citizens in Jaipur to make New Urban Farms more sustainable and accessible.

Christopher Raeburn’s new collection is entirely circular

Raefound by Christopher Raeburn, UK Raefound by Christopher Raeburn, UK
Raefound by Christopher Raeburn, UK Raefound by Christopher Raeburn, UK

UK – The designer is not creating any new garments for London Fashion Week’s digital event.

As part of its commitment to the environment, Christopher Raeburn has launched Raefound, an evolving non-seasonal range of original, unworn military clothing and accessories. The collection was personally sourced by Raeburn and features no new fashion items or waste. ‘What could be more radical than making nothing at all?’ asks Raeburn.

Each item in the collection is genuine military wear and was selected for its inherent functionality, wearability, durability and unique style, with added Raeburn branding. Customers can discover the items’ provenance through a QR code, with the first range of garments hailing from French, Austrian and Dutch militaries.

With fashion industry waste set to reach 148m tons annually by 2030, according to Global Fashion Agenda and Boston Consulting Group, brands are innovating with commercial programmes that drive a circular economy in the fashion sector.

sChoker is a social distancing necklace

India – A prototype designed by India-based architecture practice Architecture Discipline offers a technical way to maintain social distancing.

The sChoker is a smart wearable that uses simple thermal sensors to monitor the wearer’s proximity to others. Crafted from carbon fibre, the prototype design aims to ease people’s return into social gatherings and public spaces. In particular, the device could help those with visual or hearing impairments to detect whether they are maintaining distance.

‘While the world is still grappling with ways to deal with the pandemic, what is evident is that social distancing is here to stay and the fact that it will change our way of life in some ways for ever,’ explain designers Akshat Bhatt, Amit Gupta and Pankaj Kumar. ‘The need was to uphold privacy and anonymity, and allow people to be socially normal and not distant.’

The trend for Privacy Hardware is now evolving in line with the current health crisis, offering new ways to protect and preserve social distancing measures.

sChoker by Architecture Discipline, India

Stat: Affluent Americans seek wellbeing-boosting homes

Plastic Rain by Andrés Reisinger Plastic Rain by Andrés Reisinger

The worlds of wellness and luxury home-ownership are becoming ever-more intertwined, according to a new study by Luxury Portfolio International. The report, The Great Wellness Surge: Bringing the Best Life Home, estimates that wellness is set to become a £3.3 trillion ($4.2 trillion, €3.7 trillion) industry for the next generation of high-end home-buyers.

The study finds that 72% of luxury home-owners say wellness is important because it contributes to their overall happiness, while 48% say wellness helps them to tune out of the noise of day-to-day life. ‘The results from this latest study [show] a seismic shift in how consumers view their properties: not just home sites adorned with designer finishes and furnishings, but havens that cater for mental and physical wellbeing,’ says Stephanie Anton, president of Luxury Portfolio Chicago.

As health and wellness become recognised as luxuries, wealthy consumers are looking to embed domestic serenity into the home. For more, read our microtrend Silent Homes.

Previous Daily Signals Articles
The Trend: The Great Beauty Blur

Daily Signals

The Trend: The Great Beauty Blur

2025 marks a critical inflection point for beauty. The sector, once defined by diversity and creativity, has grown increasingly monotonous, as glob...
Beauty : Wellness : Identity
The Big Idea: Neo-community Market

Daily Signals

The Big Idea: Neo-community Market

Brands are redefining engagement by transforming followers into communities where belonging is the ultimate currency.
Beauty : Engagement : Community
The Campaign: The Ordinary exposes beauty industry buzzwords in dystopian new video

Daily Signals

The Campaign: The Ordinary exposes beauty industry buzzwords in dystopian new video

In a provocative campaign in October 2025, skincare brand The Ordinary called out the beauty industry’s reliance on pseudo-scientific language.
Beauty : Skincare : Cosmetics
The Viewpoint: Reframing Ageing

Daily Signals

The Viewpoint: Reframing Ageing

Jacynth Bassett, founder and CEO of Ageism Is Never In Style, is reshaping the conversation around ageing, positioning it as a privilege rather tha...
Beauty : Marketing : Ageing
The Space: Koyia perfumery asks customers to pay with time rather than money

Daily Signals

The Space: Koyia perfumery asks customers to pay with time rather than money

In September 2025, Swedish fragrance brand Koyia introduced a forest-based retail concept where the only currency is time.
Beauty : Retail : Fragrance
The Trend:  The New Age of Discovery

Daily Signals

The Trend:  The New Age of Discovery

Where can consumers still find newness amid algorithm fatigue, ad blockers and saturated content platforms? Part of the answer lies in gatekeeping ...
Technology : Discovery : Retail
The Big Idea: The Future of  Dating Apps

Daily Signals

The Big Idea: The Future of Dating Apps

Hinge is the ‘designed to be deleted’ dating app now turning to real-life connections to tackle Gen Z loneliness. The Future Laboratory spoke to pr...
Technology : Dating Apps : Hinge
The Campaign: Why Apple leaned into artisanal charm for 2025 festive push

Daily Signals

The Campaign: Why Apple leaned into artisanal charm for 2025 festive push

Apple’s 2025 Christmas campaign A Critter Carol puts human craftsmanship front and centre.
Technology : Advertising & Branding : Apple
The Viewpoint: Cyberchondria and Its Cure

Daily Signals

The Viewpoint: Cyberchondria and Its Cure

The democratisation of medical knowledge – and the spread of fake news – has opened the doors to a new kind of cyberchondria. Jay Topham, co-founde...
Technology : Cyberchondria : Health
The Space: Koibird’s London store mixes digital and physical

Daily Signals

The Space: Koibird’s London store mixes digital and physical

A new wave of designers is bridging the virtual chaos of gaming realms and extended reality with the tactile authenticity of human craft.  
Technology : Retail : Design
You have 1 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN