As the Trump administration rolls back nationwide government DEI initiatives, progressive businesses are...
Boosted by a new generation of sober-conscious consumers seeking real-life connection and fun, coffee shops...
Celebrity-led running events are picking up speed across the US, encouraging a culture of fitness...
Avatars are evolving beyond fiction to capture real people and true-to-life stories.
Designers are using technology to bridge the communication gap between human and non-human life, nurturing a...
Legacy brands are turning to cinematic documentaries and long-form storytelling to showcase their history,...
In response to an ever-creeping ‘manosphere’, future-facing brands are seeking to decode modern masculinity...
As the sober-curious movement strengthens in the US, younger generations are redefining how to enjoy going...
A wave of luxurious, expert-led travel businesses is shattering taboos and redefining menopause with a focus...
Content creators are evolving into multimedia powerhouses, building immersive IP eco-systems, retail...
With the aim of finding a solution to the incessant bombardment from our digital devices, people are...
Old money, new values; brands are re-imagining country clubs as inclusive, community-centric spaces, using...
Luxury brands are shifting towards exclusive, product-free spaces that prioritise immersive experiences in a...
Beauty and wellness brands are tapping into powerful deep sea ingredients with the potential to redefine...
The concept of matrescence highlights the profound physical, emotional and neurological shifts experienced...
Consumers are watching and scrolling their way through a blended media landscape where streaming services,...
The growing protein market for kids is both premium and purposeful, as Gen Alpha and their parents seek to...
Luxury fragrance retail is turning to AI and immersive experiences to provide bricks-and-mortar customers...
A new generation of health-focused hospitality hubs created with science-backed...
Bridging the gap between traditional preservation practices and modern convenience, these design innovators...
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Micro Trends
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