Amsterdam – Virtual reality artist Bas Jansen has released a futuristic film, Artificial World, to promote environmental awareness.
Drawing attention to the positive impact of technology on our lives, the speculative artwork depicts artificial intelligence (AI) as nature’s new creator; encouraging viewers to consider new perspectives. It explores how the role of technology could be fundamental to the future of sustainability and ecology, asking the question: ‘Are humans good for this planet, or is the planet better off without us?’
Presenting a society that is tech-positive and willing to embrace radical change, Jansen hopes his moral-driven world will provoke thought into the ways in which we can address environmental concerns. He says: ‘I like to create beautiful futuristic worlds that allow people to dream, but also worlds that make them think critically about their own existence and impact.’
To further explore how artists and designers are challenging existing communications by using their mediums to express new narratives, read our Programmable Realities macrotrend.