Statistics

Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.

News

Stat: Anxious Americans are stockpiling goods

Some 29% of US shoppers say they are stocking up on goods in case the Trump administration’s tariffs on Chinese imports come into effect.

Retail : Politics : Made In America

News

Stat: Beauty consumers chase simplified skincare

Female consumers in the UK are moving away from multi-step beauty routines, according to research from Mintel.

Beauty : Skincare : Minimalism

News

Stat: Affluent Americans are uprooting to smaller cities

Sale prices of luxury homes in metropolitan areas are in modest decline, marking the first year-on-year drop in recent years, according to a new re...

Luxury : Society : Rural

News

Stat: Flexible working is a priority for professionals

Demand for flexible working arrangements continues to grow among the British workforce.

Workplace : Flexible Working : Society

News

Stat: The future of Nigeria is urban

Nigeria is set to experience a 50% urban growth in the next six years – the fastest urban growth globally – according to Nielsen.

Nigeria : Urban : Society

News

Stat: A good night’s sleep boosts hotel loyalty

Quality of sleep is one of the most important aspects of a hotel guest’s experience, according to J.D. Power’s North America Hotel Guest Satisfacti...

Health : Wellness : Hospitality

News

Stat: Consumers seek out natural alternative sweeteners

Consumers are increasingly switching from refined sugar to natural alternatives with no additional chemicals.

Food : Health : Sweetener

News

Stat: Supermarkets should promote healthier living

Consumers believe that grocery retailers have a responsibility to encourage healthier choices, according to a new report published by RSPH.

Health : Wellness : Retail

News

Stat: Earth Overshoot Day has fallen earlier than ever

Earth Overshoot Day, on which humanity’s resources consumption for the year exceeds Earth’s capacity to regenerate those resources, has this year f...

Society : Sustainability : Climate Change

News

Stat: The billion-pound cost of fake influencer marketing

While influencer marketing has become both popular and successful as brands seek to reach audiences on social media, a new report from cybersecurit...

Media : Influencer : Social Media

News

Stat: Online porn streaming produces as much CO2 as Belgium

Online videos are generating huge amounts of carbon dioxide emissions, according to think tank The Shift Project.

Media : Sustainability : Sex

News

Stat: Brand disloyalty is growing

When it comes to brand loyalty, consumers are proving to be increasingly fickle. New data from Nielsen shows that only 8% of consumers are committe...

Branding : Loyalty : Retail

News

Stat: America’s craft beer market is oversaturated

America’s craft beer scene continues to grow year-on-year, according to new figures by the Brewers Association from the Craft Brewers Co...

Drink : Beer : Stat

News

Stat: Movement to curb single-use plastics gains momentum

A new report from the United Nations (UN) surveys the global number of national policies to regulate the manufacturing, sale, use and disposal of s...

Plastic : Sustainability : Packaging

News

Stat: YouTube shapes consumer spending

A new survey of US adults conducted by Pew Research Center shows that YouTube is playing a significant role in its users’ consumption habits and de...

Retail : YouTube : Social Commerce

News

Stat: US divorce rate falls amid Millennial marriages

According to a study by University of Maryland sociologist Philip Cohen, the percentage of American marriages that end in divorce fell by 18% betwe...

Stat : Future Family : Weddings

News

Stat: Emerging youth are positive for the future

Young people in developing nations are more optimistic about their future than their Western counterparts, according to a new survey by Ipsos and t...

Youth : Culture : Attitudes

News

Stat: South Africa’s quest for retail convenience

Nielsen’s latest report highlights how the demand for convenience isn’t only prevalent in developed countries but also in emerging markets such as ...

Retail : Food : Convenience

News

Stat: Blockchain is yet to break through

According to research by PwC, while 84% of executives claim to have some sort of blockchain initiative in progress, few have implemented the techno...

Blockchain : Business : Finance

News

Stat: The food waste crisis is worsening

Each year, 1.6bn tons of food goes to waste. A new report by consultancy firm Boston Consulting Group suggests this figure will continue to rise as...

Food : Drinks : Waste

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