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Statistics
Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.
News
Stat: Beauty and CPG spending to grow in Africa
According to a recent report by Euromonitor, by 2030 the continent’s consumer spending will grow faster than the global average, at 9% CAGR.
Retail
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Fashion
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Economy
News
Stat: Athleisure continues to dominate apparel sales
A recent report by market research group NPD suggests that the appeal of athleisure is unwavering, with sales continuing to dominate in the US.
Retail
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Athleisure
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Apparel
News
Stat: WhatsApp usage outstrips Facebook
Consumers are spending considerably more time in WhatsApp than in Facebook, according to data from Apptopia.
Technology
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Social
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Culture
News
Stat: Female-owned businesses boom
Companies owned by minorities and women were first acknowledged by the US Census Bureau in 1972. Since then, the number of businesses owned by wome...
Female Futures
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Business
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Finance
News
Stat: Convenience and health shape US evening meals
According to a recent survey by marketing and consultancy firms Acosta and Technomic, most Americans are indecisive about their evening meal choice...
Food
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Convenience
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Health
News
Stat: China is world’s first trillion-dollar e-commerce market
According to new statistics by Forrester, China’s online retail market will be more than double the size of the US market by the end of 2018, buoye...
E-commerce
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Retail
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China
News
Stat: We’re still not comfortable talking about death
YouGov recently conducted the biggest UK study ever commissioned on attitudes towards death and bereavement on behalf of Co-op. With responses from...
Culture
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Death
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Finance
News
Stat: China is driving the male beauty market
The latest figures from Euromonitor suggest the men’s beauty market will continue to grow over the next five years. This is particularly evident in...
Beauty
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Male Beauty
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China
News
Stat: More US homes are streaming tv services
According to new data from comScore, streaming tv services – which offer programming similar to that of cable tv but over the internet – a...
Entertainment
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Media
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Digital
News
Stat: More Americans believe three or more kids is ideal
A new study by Gallup has revealed that three-child families are becoming more popular, contrary to recent reports that suggest middle children are...
Family
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Far Futures
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Culture
News
Stat: The influencer marketing industry is booming
New figures from Buzzoole indicate the growth of the influencer marketing industry within the last year.
Marketing
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Influencers
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Culture
News
Stat: Financial wellness a concern for American women
A recent report published by Bank of America explores employers’ and employees’ attitudes to financial wellness, revealing that a sizeable percenta...
Finance
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Workplace
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Wellbeing
News
Stat: Millennials are optimistic about their financial future
Despite concerns that some Millennials are overspending to maintain a certain lifestyle and sense of freedom, many are surprisingly confident about...
Finance
:
Youth
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Millennials
News
Stat: Google increases its foothold in our daily routines
According to Pivotal Research analyst Brian Wieser, Google and Google-owned YouTube and Waze combined accounted for more than a third of time on di...
Stat
News
Stat: Americans open to eating lab-grown meat
A new study by animal advocacy research organisation Faunalytics has found that US consumers are increasingly receptive to ‘clean meat’ – that whic...
Food
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Sustainability
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Marketing
News
Stat: Missguided triumphs with Love Island experiment
In June, the fashion retailer partnered with the popular dating series to dress all contestants over the eight week run the show. Viewers were able...
Fashion
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Retail
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Stat
News
Stat: Wealthy shoppers place emphasis on discounted luxury
One of the key themes of YouGov’s Affluent Perspective 2018 report, which focuses on the 56% of global consumers who purchase luxury goods and serv...
Luxury
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Retail
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Shopping
News
Stat: Open-plan workspaces are stifling interactions
According to a new study by Harvard Business School, open-plan offices – which were originally designed to foster creative collaboration among work...
Workplace
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Design
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Interiors
News
Study emphasises the importance of workplace culture
US – LinkedIn has revealed its latest Workplace Trends report, with findings that reveal how toxic workplaces are beginning to turn off potential t...
Workplace
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Brand Culture 2020
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LinkedIn
News
Retailers witness spike in returns
UK – The rise in returns is becoming an expensive problem for retailers, particularly within the fashion sector.
Fashion
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Retail
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Returns
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