LS:N Global

Macro Trends

Soundscapes

Increasingly, marketers, designers and retailers understand that sound can influence behaviour. As technology advances they are dreaming up new sou...

Bespoke : Iceland : Installations

Macro Trends

Generation Jones

As a generation, Jonesers (born between 1954 and 1965) have been described as more realistic than idealistic, more ironic than anarchic, and, above...

Boomers : Gen Jones : Ageing

Trend Tracker

The Personal Information Economy

The Personal Information Economy (PIE), first identified by LS:N Global in 2011, refers to the increasing awareness among consumers of how valu...

PIE : Data : Commodity

Micro Trends

Paris Safari

Paris is home to a new generation re-inventing the French way of life.

Paris : Le Carmen : Brunch Bazar

Communities

DIY Foodies

Raised on a healthy diet of openness, experimentation and information-sharing on the internet, DIY Foodies are bringing home the bacon.

Food : Cookery School : Trucks

Markets

Gen Z Dating Futures

As consumers experience dating app fatigue, in-person social spaces, sports, and college communities are emerging as popular alternatives, making w...

Youth : Dating : Identity

Big Ideas

Brand Innovation Debrief: Ssense

Amid a challenging landscape for multi-brand luxury e-tailers, Ssense is playing its cards right by seamlessly merging new talents, legacy brands, ...

Fashion : Media : Luxury

Big Ideas

VivaTech 2024: Accessibility, Climate Tech and AI in Healthcare

AI took centre stage once again at the ever-growing Parisian start-up and tech summit VivaTech with ground-breaking advances in climate, health and...

Technology : Artificial Intelligence : VivaTech

Big Ideas

Future Forecast 2023: Beauty

In 2023, the beauty sector will simultaneously embrace hyperphysical experiences and the growing potential of digital and dual-reality identities.

Beauty : Wellness : Technology

Viewpoints

How material science is transforming beauty ingredients

Lauren Bowker, designer and founder of The Unseen, perceives beauty as a material that sits in between our inside and outside worlds.

Beauty : Materials : Technology

Markets

Accelerating African Fashion

Cross-cultural collaborations and digital innovations are helping to advance African fashion on the global stage, while preserving local heritage a...

Africa : Fashion : Retail

Big Ideas

Branded Cities

With private enterprise increasingly usurping government as architects of the future metropolis, can we create a branded city that works for everyo...

Placemaking : Architecture : Urbanism

Design Directions

Dutch Design Week 2016: Design Directions

At this year’s event, bold aesthetic treatments weredictated by challenging visions of the future, from technological utopias to alternativerealities.

Dutch Design Week 2016

Design Directions

Maison & Objet 2016

In a vibrant show, brands from across the globe presented contemporary products and interiors at Maison & Objet spring/summer 2016 that celebrated ...

M&O : Luxury Design : Maison & Objet

Communities

Hijabistas

A new breed of fashion innovators is blazing a trail for modesty, creative flair and business sense. Dubbed ‘hijabistas’, these women are homing in...

Chanel : Muslim : Feminism

Big Ideas

Milan matters

Milan Design Week reflects consumer thinking, showcases innovative ideas and agenda-setting philosophies, and is an exhibition about the direction ...

Lifecycle : Kiki Van Eijk : Lights

Communities

Lagonistas

The trendsetters most likely to influence people and brands around the world are the fashionistas in Lagos. Or, as we call them, the Lagonistas.

Louis Vuitton : ARISE : Victoria Island

Big Ideas

Global Wellness Summit 2023: Wellness’ Growing Influence

Expected to reach a market value of £6.89 trillion ($8.47 trillion, €7.90 trillion) by 2027, the wellness industry is increasingly prioritising nea...

Health : Wellness : Technology

Micro Trends

Auckland Safari

Auckland is a city experiencing an exciting period of transformation driven by a rising population, an optimistic business climate and a growing ...

Auckland Safari 2015 : New Bricolage Living : Whole-system Thinking

Big Ideas

CES 2024: Smart Living Futures

The 100th edition of the Consumer Electronics Show (CES) peeled back the curtain on life in the 2030s, where flying electric vehicles, intelligent ...

Technology : CES 2024 : Automotive

Markets

Global Beauty Market: Part 1

Global beauty is exploring unorthodox opportunities for growth in new consumer segments and niche categories – and watching the good times roll o...

Global : China : Korea

Markets

The Future Workplace

A new report by The Future Laboratory for financial protection provider Unum explores the future of the workplace, touching on themes of agelessnes...

The Future Laboratory : Mindfulness : Workplace

Big Ideas

World Retail Congress: Overview Part 2 – Community retail, grocery futures, wellness and emerging markets to watch

Boris Planer : Dorothy Perkins : Ian Cheshire

Macro Trends

The Dawn of the Mega-systems

Apple, Amazon, Alibaba, Google, Facebook and Weibo are no longer simply trading platforms. They are the mega-systems of tomorrow, within which most...

Apple : Amazon : Google

Communities

No-Mos, Mo-Mos and Fu-Mos

From women who are hands-off parents and those who use science to delay motherhood, to those who decide they never want to have kids at all, women’...

Motherhood : Mo-Mo : No-Mo

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