'communications'

Preview: The IM Crowd

News

Preview: The IM Crowd

Global – With the rise of emojis, mobile IM is making a comeback as the primary form of communication among members of Generations I and D.
Teenagers : Instant Messaging : Whatsapp
Emojional journey

News

Emojional journey

New York – Carly Rae Jepsen’s non-linear music video enables users to direct the action by selecting from a range of emojis, turning passive viewer...
Emojis : Transmedia Music Videos : Choose Your Own Adventure
Getting to know you

Big Ideas

Getting to know you

Chicago – Choice Cuts is a service that helps subscribers discover new music via SMS.
Choice Cuts : Text-only : Discovery
Democratised branding: New brand shaped by consumer opinions

News

Democratised branding: New brand shaped by consumer opinions

Democratised branding: New brand shaped by consumer opinions
Branding : Democracy : Crowd-sourcing
2014 International CES Preview

Big Ideas

2014 International CES Preview

As the world’s largest technology convention once again descends upon Las Vegas, the consumer electronics world is on high alert for the next big t...
Digital : Product : Electronics
Bettr Coffee is brewing sustainability with imperfect authenticity

News

Bettr Coffee is brewing sustainability with imperfect authenticity

Bettr, a coffee brand founded in 2011, has undergone a brand transformation to effectively communicate its brand ethos.
Coffee : Branding : Food & Drink
String instrument: A shelf with a digital angle

News

String instrument: A shelf with a digital angle

String instrument: A shelf with a digital angle
Viktor Matic : Www : Milan Furniture Fair
A future-facing identity for insect farming

News

A future-facing identity for insect farming

AI-powered insect mini-farm Better Origin has been rebranded by Ascend Studio to give a new identity to sustainable farming.
Food : Drink : Branding
Sustainable symbols

News

Sustainable symbols

Global – Stella McCartney has launched the Clevercare series to help consumers care better for their clothes and the environment.
Stella McCartney : Sustainability : Luxury
Truth in troubled times

Big Ideas

Truth in troubled times

UK – Consumers are scrutinising brands in times of crisis to ascertain whether they remain true to their principles, according to new research by W...
Weber Shandwick : Brandstanding : Transparency
Landline reborn

News

Landline reborn

New York – Hardware start-up Insensi is launching the Ily, a smart landline phone.
Future Family : Ily Phone : The Flat Age Society
Le Grand Jäger: Khaki Ethics

Viewpoints

Le Grand Jäger: Khaki Ethics

Guillemette Legrand and Eva Jäger explain why khaki is the perfect metaphor for our era.
The Emotional Economy : New Bricolage Living : Neutral Culture
Channel your emojis

Big Ideas

Channel your emojis

Amsterdam – Researchers have developed an emoji-powered YouTube video search.
Emoji2Video : Tyler Schnoebelen : Search Engine
Make change happen

Big Ideas

Make change happen

Global – Fashion label Benetton is celebrating its 50th anniversary with a global campaign dedicated to improving the working conditions of women w...
Benetton : United Colors Of Benetton : Women Empowerment Program
Telepresence Tech

Micro Trends

Telepresence Tech

The Skype generation is coming of age as people across the world connect via telepresence technology.
Technology : Neo-Kinship : Family
Should we welcome more workplace surveillance?

Viewpoints

Should we welcome more workplace surveillance?

Could systems that analyse the tone of our workplace conversations be key to achieving gender equality?
Workplace : Digital : Female Futures
Sparkling tea wine delivers ready-to-drink relaxation

News

Sparkling tea wine delivers ready-to-drink relaxation

With a growing number of consumers seeking healthier drinks options, brewer AB InBev is launching a low-alcohol, sparkling tea wine for Chinese con...
Food : Drink : Design
CALM beers ease men’s mental health conversations

News

CALM beers ease men’s mental health conversations

With some men finding it difficult to talk openly about mental health, suicide prevention charity Campaign Against Living Miserably (CALM) is partn...
Food : Drink : Health And Wellness
Period underwear gets an inclusive update

News

Period underwear gets an inclusive update

To ensure period inclusivity for everyone who menstruates, absorbent underwear brand Pantys has launched its first transgender and non-binary colle...
Health & Wellness : Retail : Society
A new era for The Future Laboratory

News

A new era for The Future Laboratory

Our CEO announces an evolution of our strategic foresight offering, alongside a new website
LS:N Global : The Future Laboratory : Foresight
The Future Laboratory offers professional courses on future forecasting

News

The Future Laboratory offers professional courses on future forecasting

London – On 4 September The Future Laboratory will launch the Consumer Foresight and Future Trends Programme.
Culture : Technology : Branding
SXSW Interactive 2016: Emoji linguistics

Big Ideas

SXSW Interactive 2016: Emoji linguistics

Austin – Emojis are not a new language, but serve as a visual supplement to the written word, according to linguist Gretchen McCulloch.
Swiftkey : Emojis : Visual Language
Viral adverts

Big Ideas

Viral adverts

We all know that a well-executed viral campaign can be crucial for brand exposure, but what happens when the dust settles? A new study from global ...
Global Market Research : Viral Ads : Budweiser
Nokia introduces taxis by touch to Taiwan

Big Ideas

Nokia introduces taxis by touch to Taiwan

Nokia introduces taxis by touch to Taiwan
Mobiles : Taxi : Nokia
Plugged in: Sitting on a connected revolution

News

Plugged in: Sitting on a connected revolution

Plugged in: Sitting on a connected revolution
Internet : USB Port : Segment Seating System
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