LS:N Global

Daily Signals

Stat: Consumers sacrifice dining and takeout amid inflation

Amid growing economic uncertainty and inflation concerns, consumers in the US and UK are scaling back on discretionary spending, with 63% cutting b...

Stat : Stats : Spending

Daily Signals

Stat: Sustainability in advertisements has declined

Research conducted by data platform CreativeX has found that only 4% of ads over the past three years contain sustainability messaging.

Sustainability : Advertising : Sustainability Series

Daily Signals

Unconditional commits to better beauty marketing

The probiotic skincare brand is challenging the beauty sector’s negative skincare messaging in a bid to combat low self-esteem among consumers.

Beauty : Wellness : Advertising

Daily Signals

Virgin Media gives wifi a living identity

Virgin Media has created an animated identity to bring its new Intelligent wifi product to life.

Media : Branding : Digital

Daily Signals

TK Maxx criticises its own stores in a new campaign

UK – The ad takes an honest approach to communicate the trade-off between price and retail experience.

Retail : Fashion : Advertising

Viewpoints

Thierry Campet: UBS Wealth Management

The global head of marketing communications introduces the brand’s Unlimited project.

UBS : Unlimited : Wealth Managment

Viewpoints

Orla Delargy: Leon

The importance of trust and winning back unhappy customers.

Leon : Trust : Festival Of Marketing

Big Ideas

Silent treatment

Global – Ghostbot is a new app designed to gently discourage unwanted contacts.

Ghostbot : The Optimised Self : Chatbots

Big Ideas

Party plugin

Global – Google Chrome extension Netflix Party lets people share the viewing experience with friends remotely.

The IM Crowd : Netflix : Media Futures

Daily Signals

Fluid type

New York – Experimental typographer Craig Ward has collaborated with biochemist and photographer Linden Gledhill to create Fe203 Glyphs, a ty...

Fe203 Glyphs : Craig Ward : New Bricolage Living

Big Ideas

Tweet casting

London – Street casting has gone digital with Feels, a new app connecting brands with the latest looks.

Feels : Casting : Social Media

Big Ideas

Important roles for mobile phones in emerging nations

Dumb Phones : Feature Phones : Smartphones

Daily Signals

A future-facing identity for insect farming

AI-powered insect mini-farm Better Origin has been rebranded by Ascend Studio to give a new identity to sustainable farming.

Food : Drink : Branding

Daily Signals

Sustainable symbols

Global – Stella McCartney has launched the Clevercare series to help consumers care better for their clothes and the environment.

Stella McCartney : Sustainability : Luxury

Big Ideas

Truth in troubled times

UK – Consumers are scrutinising brands in times of crisis to ascertain whether they remain true to their principles, according to new research by W...

Weber Shandwick : Brandstanding : Transparency

Daily Signals

Landline reborn

New York – Hardware start-up Insensi is launching the Ily, a smart landline phone.

Future Family : Ily Phone : The Flat Age Society

Viewpoints

Le Grand Jäger: Khaki Ethics

Guillemette Legrand and Eva Jäger explain why khaki is the perfect metaphor for our era.

The Emotional Economy : New Bricolage Living : Neutral Culture

Big Ideas

Channel your emojis

Amsterdam – Researchers have developed an emoji-powered YouTube video search.

Emoji2Video : Tyler Schnoebelen : Search Engine

Big Ideas

Make change happen

Global – Fashion label Benetton is celebrating its 50th anniversary with a global campaign dedicated to improving the working conditions of women w...

Benetton : United Colors Of Benetton : Women Empowerment Program

Viewpoints

Should we welcome more workplace surveillance?

Could systems that analyse the tone of our workplace conversations be key to achieving gender equality?

Workplace : Digital : Female Futures

Daily Signals

Dehydrating Book highlights the global water crisis

Water for People, Edelman and Toronto studio The Gas Company have designed a book that can only be read when wet.

Design : Pop-culture & Media : Sustainability

Daily Signals

The Campaign: Wild Detectives’ bookshop tourism

While travel operators faced uncertainty in planning campaigns, Wild Detectives positioned its Texas bookstore as a travel agency.

Retail : Travel : Hospitality

Daily Signals

Dermalogica upskills staff's emotional intelligence

The skincare brand’s latest industry-wide course aims to equip salon professionals and retail staff with the tools to support their clients emotion...

Health & Wellness : Retail : Society

Daily Signals

Stat: Dependence on hospitality tech grows amid Covid-19

As the pandemic continues to hit the hospitality sector, technology is being used to reassure nervous consumers during the inter-Covid period.

Travel & Hospitality : Technology : Society

Daily Signals

US shoppers are opting for direct-to-consumer brands

American shoppers are increasingly making purchases from direct-to-consumer brands, with 40% having done so in the past year.

Retail : Digital : Shopping

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