LS:N Global

Markets

SkipFit: The Health Revolution

New research suggests that rope jumping can benefit brains and bones, adding science to the social media movement reframing skipping for Gen Z and ...

Sport : Health : Wellness

Viewpoints

Smart New Towns

LS:N Global talks to London-based master planning and urban design firm AR Urbanism to discuss the pillars of a regenerative new town, the pros and...

Design : Future Spaces : Architecture

Big Ideas

NRF 2024 Retail’s Big Show: Community, Luxury and Loyalty

At the biggest retail conference in the US, all eyes were on experiential retail, the evolution of the luxury consumer and the critical role of loy...

Retail : Events : Luxury

Markets

Retail-flation Responses

Amid rising inflation and the knock-on effect of the war in Ukraine, retailers are innovating to support consumers’ tightening purse strings.

Retail : Society : Technology

Markets

Emerging Youth: Poland

Despite living under an ultra-conservative government, Polish youth are gaining the strength to fight for feminist and LGBTQ+ rights by increasingl...

Youth : Nightlife : Activism

Markets

Rebranding Ready-to-drink

As ready-to-drink emerges as one of the fastest-growing drink sectors, the category is being updated and elevated in line with premiumisation.

Drinks : Branding : Packaging

Markets

Flat Age Beauty Market

The beauty sector is meeting the needs of Flat Age women with products and marketing that support maturing skin and hair – and their inquisitive ou...

Beauty : Advertising : The Flat Age Society

Markets

Teen Tech Welfare

Brands are playing an increasingly supportive role to parents and children to help them approach their digital lives more mindfully.

Media : Technology : Kids

Big Ideas

Imperceptible realities at Dutch Design Week 2019

Meet the designers unravelling the hidden side of our technological systems, questioning territory ownership and daring to lay bare the amount of j...

Dutch Design Week : Media : Technology

Markets

China E-commerce Market

With retail sales set to surpass those in the US in 2019, China is now the largest e-commerce market in the world and is at the forefront of r...

Retail : China : E-commerce

Daily Signals

Issey Miyake’s take on new technologies, a THC-laced beer

Issey Miyake explores identity through technology, Nendo endorses Japanese manufacturing at Milan Salone 2018, Blue Moon founder creates cannabis b...

Drinks : Youth : Workplace

Markets

Women’s Wealth Market: Part 1

Women’s approach to spending money differs from men, with women prioritising investments in social causes and adopting a collaborative attitude to ...

Finance : Fintech : Philanthropy

Big Ideas

Istanbul Design Biennial

The first Istanbul Design Biennial is exploring new power plays and interventions forming in the design world. As new technologies open up the proc...

Open-source : Tristan Kopp : Design Biennial

Markets

Bleisure Update

If you talk about the pressures of work, you are probably a Generation Joneser. And if you still believe in the work/life balance, you are one of o...

Bleisure : The Body Shop : Flexistentialists

Viewpoints

The Rise of the Expert Influencer

As users increasingly seek transparency, trust and intention on Instagram, a new wave of influencers are emerging, full of professional acumen, lif...

Retail : Advertising & Branding : Fashion

Micro Trends

Modern Mezcal

As interest in tequila and agave-based spirits booms, small-batch mezcal is being thrust into the mainstream and rebranded for a new global audience.

Branding : Drinks : Packaging

Micro Trends

Piercing Pioneers

Brands are modernising the coming-of-age ritual of piercing for a new generation of teenagers who are keen to experiment with their identity.

Retail : Youth : DTC

Big Ideas

What will wellness look like in 2030?

Through the lens of a fictional future scenario, we ask how brands in 2030 will redefine wellness, negate collective burnout and help us embrace ou...

Far Futures : Health : Wellness

Micro Trends

Health-conscious Cars

The automotive industry is embracing intuitive technologies in a bid to help drivers and passengers manage their wellbeing while on the move.

Auto : Wellness : Health

Micro Trends

Skintellectual Haircare

Drawing on ingredients and formulations found in skincare, new products and rituals are emerging that are designed to improve scalp and hair health.

Beauty : Haircare : Technology

Viewpoints

Should brands be allowed to commodify space?

Vlad Sitnikov, project leader of StartRocket, discusses its controversial plans to fill the sky with branded content via a constellation of netwo...

Scenario : Advertising : Far Futures

Micro Trends

Hybrid Gaming

Combining VR and AR with escape games, laser tag and drones, a new category of immersive interactive gaming is emerging in the leisure sector.

Youth : Technology : Leisure

Big Ideas

The dangers of tech brands usurping government

Lucie Greene, the worldwide director of the Innovation Group at J Walter Thompson, outlines the consequences of Big Tech's encroachment into the ci...

Technology : Retail : Mobility

Big Ideas

Future Trust Marks

From space-mined minerals to income-adjusted goods and branded cities, the labels that will help consumers make informed choices beyond 2030.

Retail : Artificial Intelligence : Food And Drink

Big Ideas

Have brain-computer interfaces come of age?

Mind control could soon replace clicks, gestures and voice commands as our main means of interacting with the digital world.

Digital : Media : Gaming

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