'communications'

Peer Platforms

Micro Trends

Peer Platforms

A trust deficit between shoppers and brands is driving the rise of community-led platforms where purchasing tips and style advice are openly shared.
Retail : E-commerce : Peer To Peer
Inclusive Nomadism

Micro Trends

Inclusive Nomadism

Remote and co-working is becoming more inclusive, driven by initiatives focused on community, access and career development.
Technology : Workplace : Travel
Accessible Gaming

Micro Trends

Accessible Gaming

While the mainstream gaming industry has long ignored disabled people, a host of new technologies are enabling brands to adapt to their every need.
Gaming : Entertainment : Accessibility
Lyne Zein on luxury for the gender-fluid consumer

Viewpoints

Lyne Zein on luxury for the gender-fluid consumer

The founder and creative director of Paris-based, non-binary store L’Insane on the future luxury consumer, new communities and why the physical sto...
Luxury : Youth : Retail
Why mid-air haptics will transform how we interact

Viewpoints

Why mid-air haptics will transform how we interact

Anders Hakfelt, vice-president of product and marketing at Ultrahaptics, explains how digital touch will revolutionise our interaction with product...
Technology : Augmented Reality : Virtual Reality
Climate-positive Foods

Micro Trends

Climate-positive Foods

Restaurants and food brands are turning their carbon-offsetting efforts into educational and marketing campaigns that flaunt their sustainability c...
Food : Uprooted Diets : Sustainability
Four ways Generation Z are transforming Instagram

Big Ideas

Four ways Generation Z are transforming Instagram

From finstas to meme therapy, Generation Z are turning away from selfies and using Instagram to learn, debate, support and forge new friendships.
Youth : Social Media : Instagram
A modelling agency that champions people with disabilities

Big Ideas

A modelling agency that champions people with disabilities

Laura Johnson and Zoe Proctor, co-founders of Zebedee Management, on their mission to increase the representation of people with disabilities in th...
Fashion : Retail : Inclusivity
Wearables of the future could be made of biosmart materials

Big Ideas

Wearables of the future could be made of biosmart materials

Puma’s global director of innovation Charles Johnson on the brand’s recent collaboration with MIT Design Lab and how biodesign could be used to upg...
Puma : Wellbeing : Biodesign
The material revolution at Milan's Salone 2018

Big Ideas

The material revolution at Milan's Salone 2018

From sound-emitting glass to food as an interface, Salone del Mobile 2018 showcased a host of new material innovations that could shape the future ...
Material : Biotechnology : Packaging
How new media platforms are creating content that speaks to Generation Z

Big Ideas

How new media platforms are creating content that speaks to Generation Z

Now the largest media audience segment, according to Nielsen, Generation Z are looking for socially conscious, interactive media platforms to engag...
Youth : Media : Digital
Why fashion magazines need to change

Big Ideas

Why fashion magazines need to change

Katy Lassen and Simone Konu, founders of London-based digital platform Also Journal, on challenging current beauty ideals and their ambition to be ...
Fashion : Apparel : Female Futures
The rise of eco-influencers

Big Ideas

The rise of eco-influencers

From inventing power-saving products in their bedrooms to suing the American government, a generation of young activists are fighting for change an...
Youth : Sustainability : Digital
Smog Life: Toolkits

Markets

Smog Life: Toolkits

The actionable insights brands need to consider when responding to the air pollution crisis.
Sustainability : Retail : Health And Wellness
Pollution mask evolution

Big Ideas

Pollution mask evolution

The top five brands creating the most innovative products designed to protect commuters from polluted air.
Fashion : Sustainability : Health And Wellness
Johanna Lundberg and Nate van der Ende: Interactive Design

Design Directions

Johanna Lundberg and Nate van der Ende: Interactive Design

The graphic designer and web developer create exploratory interactive experiences that abandon conventional website functions and formats.
Digital : Design : Technolgy
FashTech London Summit 2016: Review

Big Ideas

FashTech London Summit 2016: Review

The biggest names in fashion and technology came together earlier this month to discuss how to drive sustainability and create a seamless customer...
FashTech London Summit : Seamless Technology : Whole-system Thinking
Pat McGrath Labs

Design Directions

Pat McGrath Labs

Make-up artist Pat McGrath demonstrates how to use Instagram to create a cult following for a brand before it has even been launched.
Instagram : Pat McGrath : Makeup
Cannes Lions Review Part 2

Big Ideas

Cannes Lions Review Part 2

A future-facing creative communications industry met at the Cannes Lions 2015 International Festival of Creativity to discuss how technology will...
Cannes Lions 2015 : Smart Technology : Wearable Tech
Art-to-go

Micro Trends

Art-to-go

Artists are exploring a new and closer critical engagement with mass-market consumerism, while retailers are forging ties with the international ...
Art : New York : Miami
Hypersensoria

Micro Trends

Hypersensoria

As technology and screen-based interaction pervade our lives, designers are creating new products for the home that appeal to our heightened intere...
Tactile : Michele Daneluzzo : Ritika Karnani
Synaesthetic Selling Update

Micro Trends

Synaesthetic Selling Update

Smart brands have long used sensory stimulation to steer consumer behaviour. Now, a few are going further. Based on the principle of synaesthesia, ...
Synaesthesia : Senses : Experience
Eco-Home

Markets

Eco-Home

In an effort to save money and reduce their environmental impact, the families and homes of the future will be highly attuned to managing and conse...
Eco-home : China : Panasonic
Village life in store for Ted Baker consumers

Big Ideas

Village life in store for Ted Baker consumers

Village life in store for Ted Baker consumers
Store Design : Visual Merchandising : Retail Concept
Vivian Rosenthal : The virtual pop-up store

Viewpoints

Vivian Rosenthal : The virtual pop-up store

Tronic co-founder Vivian Rosenthal talks about the virtual pop-up. 
Tronic : Vivian Rosenthal : Augmented Reality
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