LS:N Global

Design Directions

Samara

Airbnb’s new design studio will draw on the company’s experiences to develop new services for connection, commerce and social change.

Micro Trends

Male Positivity

New cultural initiatives are re-examining masculinity by focusing on mental health, body image and depression.

Re-con Man : Masculinity : Mental Health

Big Ideas

Retail Week Live 2015 Review

In the era of the empowered, mobile-savvy consumer, retailers are fighting for customer loyalty in a competitive landscape of brand pull versus p...

Retail Experience : Branding : Mass Customisation

Big Ideas

Web Summit 2014 Review

Technology experts and innovators gathered in Dublin in November to assess the future of technology.

Facebook : Guardian : PayPal

Big Ideas

Cannes Lions 2014 Preview

From 15 to 21 June, the advertising industry will gather on the French Riviera for the 61st Cannes Lions International Festival of Creati...

Cannes Lions International Festival Of Creativity : Cannes Lions : Cannes Lions 2014

Micro Trends

The Hacked Home

In future, families will modify, hack and download to create customised interiors to suit the changing needs of their multi-generational households.

Hacking : Homedulgence : Interiors

Markets

Geo-marketing

As location becomes more important in social networking, a window is opening for brands to engage with consumers based on where they are. Prepare t...

Geo-fencing : Geo-tagging : LBS

Design Directions

TCHO social chocolate

Chocolate maker TCHO is harnessing the power of social media to provide a level of transparency that goes beyond simply assuring its cust...

Chocolate : Social Media : Transparency

Micro Trends

Civic Branding

Brands are beginning to shrug off their multinational status and look, instead, at local communities.

Urban : Planning : Branding

Viewpoints

It’s time to tackle gender tropes in typography

Designer Beatrice Caciotti and LS:N Global’s creative foresight analyst Savannah Scott discuss how to tackle the prevalence of gendering in the des...

Design : Society : Typefaces

Design Directions

TwoPoints: Graphic Design

Lupi Asensio and Martin Lorenz are TwoPoints, a Barcelona-based design studio known for its editorial projects and flexible visual identities.

Two Points : Barcelona : Visual Identity

Markets

Affirmative Avatars Market

As the line blurs between people’s real-life personas and online avatars, socially conscious netizens are seeking digital fashion that reflects the...

Gaming : Avatars : Web3

Viewpoints

The future according to: Sam Moyo

From launching a sober rave movement to coaching businesses on mysticism, the wellbeing expert offers a holistic insight into the future of work.

Health And Wellness : Workplace : Society

Big Ideas

Four ways social media is reshaping shopping

Social networks and gaming environments are opening up as shopping platforms, prompting retailers to take their strategies into new, interactive te...

Retail : Ecommerce : Online Retail

Big Ideas

Trans-positive beauty and wellness campaigns

Historically entrenched in cisgender heteronormative ideals, health and beauty brands are beginning to lead conversations about Trans+ inclusion.

Health And Wellness : Transgender : Non-binary

Big Ideas

How technology is transforming workplace wellbeing

Parneet Pal, chief science officer at Wisdom Labs, says preventative medicine must begin in the workplace – with leadership driving fundamental cha...

Workplace : Health And Wellness : Technology

Daily Signals

The most thought-provoking projects from Central Saint Martins Material Futures graduate show 2018

At the CSM Material Futures graduate show, designers combined the worlds of craft, science and technology to anticipate our future needs, desires a...

Material Futures : Central Saint Martins : Technology

Daily Signals

The key innovations at MoneyConf 2018

At Web Summit’s MoneyConf 2018, discussions focused on the importance of blockchain technology, whether cryptocurrency has a future and how the ban...

Finance : FinTech : Chatbots

Daily Signals

FYP-A makes activist kidswear while Keeps prescribes personalised hair loss treatments

Amazon Echo Look teams up with Condé Nast, Som conveniently promotes sleep, technology affects people’s attitudes to shoplifting.

Fashion : Wellness : Retail

Daily Signals

Bold as brass: Burberry opts for new decadence

Heritage : Spring : Summer

Micro Trends

New Football

Changing attitudes in British football are being reflected in the language, tone and content that brands are using to target sport fans. Companies ...

Sport : Premier League : Journals

Micro Trends

Innovation Debrief 2025: Mischief Marketing

Roasting competitors in public? Serving kegs to pregnant women? To cut through the noise, marketers are leaning into ‘doing the wrong thing’ to sho...

Advertising & Branding : Food & Drink : Pop-culture & Media

Viewpoints

New Era Nutrition

Co-founder of Lifesum, Marcus Gners, sits down with LS:N Global to discuss how tech-driven personalised nutrition is driving a new age of healthy l...

Food & Drink : Health And Wellness : Technology

Micro Trends

Safe Hate Spaces

Showing off their most embarrassing petty grievances, a new wave of content creators are building safe havens to normalise and connect over the act...

Content Creator : Youth Culture : Dark Humour

Micro Trends

Grotesque Grub

Chefs and food brands are exploring the darker side of dining with uglier takes on food and drink.

Food : Drink : Design

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