'Branding'

The best of 2010: The key Branding & Packaging Insights of the year

Big Ideas

The best of 2010: The key Branding & Packaging Insights of the year

The best of 2010: The key Branding & Packaging Insights of the year
Tobacco : Cigarettes : Smoking
Why Bombardier is tapping luxury designer Elie Saab for its Global 8000 jet

Daily Signals

Why Bombardier is tapping luxury designer Elie Saab for its Global 8000 jet

As further evidence of our New Era of Gilded Luxury Travel trend, luxury brand Elie Saab has partnered with aircraft manufacturer Bombardier to des...
Luxury : Travel : Hospitality
Mulberry accelerates growth with circular exchange initiatives

Daily Signals

Mulberry accelerates growth with circular exchange initiatives

Mulberry has published its 2024/2025 Impact Report, highlighting major progress in circularity and regenerative design.
Mulberry : Luxury : Fashion
Koyia perfumery asks customers to pay with time rather than money

Daily Signals

Koyia perfumery asks customers to pay with time rather than money

Swedish fragrance brand Koyia has introduced a forest-based retail concept where the only currency is time.
Retail : Beauty : Wellness
The Space: Koyia perfumery asks customers to pay with time rather than money

Daily Signals

The Space: Koyia perfumery asks customers to pay with time rather than money

In September 2025, Swedish fragrance brand Koyia introduced a forest-based retail concept where the only currency is time.
Beauty : Retail : Fragrance
New Codes of Luxury: Immersive Technology for Transformation

Macro Trends

New Codes of Luxury: Immersive Technology for Transformation

The third report in The Future Laboratory and Together Group’s New Codes of Luxury® series explores how immersive technologies are driving innovati...
Technology : Luxury : Experience
Snooz launches a night-time ice cream with sleep-friendly twist

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Snooz launches a night-time ice cream with sleep-friendly twist

Snooz, an ice cream brand formulated for evening indulgence, has launched with a suitably dreamy identity by How&How.
Food : Ice Cream : Functional Foods
A daily recap from Web Summit 2025: Turning authenticity into action

Daily Signals

A daily recap from Web Summit 2025: Turning authenticity into action

Authenticity was the buzzword on day three of Web Summit 2025, as leaders from Loop, Fizz and OnlyFans revealed how community-led models are reshap...
Technology : Global Events : Web Summit 2025
The Big Idea: Neo-community Market

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The Big Idea: Neo-community Market

Brands are redefining engagement by transforming followers into communities where belonging is the ultimate currency.
Beauty : Engagement : Community
Ulta Beauty opens UB Marketplace to 100 emerging brands

Daily Signals

Ulta Beauty opens UB Marketplace to 100 emerging brands

Ulta Beauty has launched UB Marketplace, a new online platform introducing more than 100 emerging beauty and wellness brands to its website and app...
Beauty : Retail : Ecommerce
New Codes of Luxury: Elevating the Hospitality Guest Experience with AI

Macro Trends

New Codes of Luxury: Elevating the Hospitality Guest Experience with AI

The fourth report in The Future Laboratory and Together Group’s New Codes of Luxury® series explores how AI is redefining luxury hospitality, enabl...
Travel : Luxury : Technology
Arc’teryx embraces sensory restraint in brand storytelling

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Arc’teryx embraces sensory restraint in brand storytelling

In an increasingly noisy world, Arc’teryx is reframing mountain sports as a meditative form of presence, suspension and sensory quiet.
Sport : Fashion : Marketing
The Future Laboratory and Together Group release latest New Codes of Luxury report

Daily Signals

The Future Laboratory and Together Group release latest New Codes of Luxury report

The Future Laboratory and Together Group have joined forces to release the latest instalment in the companies’ New Codes of Luxury strategic foresi...
Technology : Hospitality : Luxury
Stat: Health drives brand-switching in South Africa

Daily Signals

Stat: Health drives brand-switching in South Africa

South African consumers are increasingly health-conscious, with 42% of respondents in PwC’s 2025 Voice of the Consumer report citing health benefit...
Health : Statistic : Food
The Big Idea: Brand Innovation Debrief: Aman

Daily Signals

The Big Idea: Brand Innovation Debrief: Aman

Aman epitomises ultra-luxury hospitality, blending serene design, bespoke service and rare experiences for a devoted high-net-worth clientele.
Travel : Hospitality : Hotel
How new Evil Ray suncare brand taps the unhinged humour opportunity

Daily Signals

How new Evil Ray suncare brand taps the unhinged humour opportunity

Australian creative agency Pembleton has unveiled Evil Ray, a bold new sunscreen brand designed in collaboration with iconic Australian artist Reg ...
Beauty : Healthcare : Sunscreen
Stat: Gen Z women are shaping a new liberal majority in the US

Daily Signals

Stat: Gen Z women are shaping a new liberal majority in the US

New polling highlights a sharp political gender gap within Gen Z, positioning young women as the most liberal demographic in the US, according to a...
Youth : Politics : Gen Z
Stat: China’s push reconfigures the global EV manufacturing map

Daily Signals

Stat: China’s push reconfigures the global EV manufacturing map

Chinese electric vehicle (EV) and battery manufacturers invested more than £109bn ($143bn, €123bn) globally between 2014 and 2025 as they work to s...
Mobility : Technology : Infrastructure
LuxePack Monaco 2025: Luxury Packaging’s Era of Accountability

Big Ideas

LuxePack Monaco 2025: Luxury Packaging’s Era of Accountability

Evolving beyond its functional and desirable roles, packaging now stands as a marker of environmental credibility, material intelligence and ethica...
Packaging : Luxury : Innovation
Six Chinese Brands Redefining Global Expansion

Big Ideas

Six Chinese Brands Redefining Global Expansion

Determined to disrupt the ‘cheaply made in China’ narrative, a new wave of Chinese brands is conquering global markets by cultivating fandoms and r...
China : Retail : Pop Culture & Media
TheIndustry.fashion Summit 2025: Fashion’s Next Frontier

Big Ideas

TheIndustry.fashion Summit 2025: Fashion’s Next Frontier

At the inaugural TheIndustry.fashion summit in London, sector leaders gathered to assess the future of fashion and its evolution in the face of rap...
Retail : Global Events : Fashion
How Salomon is celebrating everyone who shapes sport

Daily Signals

How Salomon is celebrating everyone who shapes sport

Salomon is using its first official Winter Games partnership to launch Shaping New Futures, a long-term campaign signalling a shift towards proacti...
Sport : Fitness : Advertising
Heineken leverages the power of fandom to spark friendship between strangers

Daily Signals

Heineken leverages the power of fandom to spark friendship between strangers

International brewer Heineken has launched Fans Have More Friends, a sponsorship platform built on the idea that shared passions are one of the fas...
Fandom : Sports : Drinks
The Space: Nike and Palace build a playground for London’s creative youth

Daily Signals

The Space: Nike and Palace build a playground for London’s creative youth

In November 2025, Nike and Palace joined forces to launch Manor Place, a free cultural and sporting hub in South London that brings skateboarding, ...
Health : Wellness : Sport
Stat: AI search converts to AI shopping for over half of users

Daily Signals

Stat: AI search converts to AI shopping for over half of users

Artificial intelligence is rapidly reshaping how consumers discover and buy fashion, according to The Business of Fashion and McKinsey & Co’s&n...
AI : Retail : Technology
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