'Branding'

Nike and Dazed re-imagine sport culture with new Dazed Maxx magazine

News

Nike and Dazed re-imagine sport culture with new Dazed Maxx magazine

Nike and Dazed have launched Dazed Maxx, a 54-page print special spotlighting sport subcultures and Nike athletes, including NFL player Bijan Robin...
Sports & Leisure : Fashion : Pop-culture & Media
Gen Z’s New Value System

Viewpoints

Gen Z’s New Value System

Between self-optimisation, mischief and activism, Gen Z are rewriting the rules of value. Bulletproof’s chief growth officer Andi Davids tells LS:N...
Gen Z : Finance : Value
 New clubhouse for women’s sports retail opens in London

News

New clubhouse for women’s sports retail opens in London

A new retail concept is putting women’s sport centre stage this summer.
Sports : Retail : Fashion
Viva Technology 2025: AI in healthcare, building resilient cities and phygital fashion experiences

News

Viva Technology 2025: AI in healthcare, building resilient cities and phygital fashion experiences

As Viva Technology 2025 opened in Paris, speakers explored how technology can be used to address and help solve global challenges in healthcare, tr...
Technology : Global Events : Viva Tech 2025
Stat: US teen beauty spending soars to record high fuelled by fragrance boom

News

Stat: US teen beauty spending soars to record high fuelled by fragrance boom

Teen beauty spending in the US has surged to record levels, according to Piper Sandler’s latest Taking Stock With Teens report.
Beauty : Gen Alpha : Gen Alpha Consumers
Adidas partners with Kaf by Kaf to launch collection rooted in Saudi heritage

News

Adidas partners with Kaf by Kaf to launch collection rooted in Saudi heritage

Adidas has launched a Spring/Summer 2025 Sportswear Collection in partnership with Saudi label Kaf by Kaf.
Fashion : Sports & Leisure : Luxury
Translating Legacy: The Lana

Viewpoints

Translating Legacy: The Lana

LS:N Global speaks to creative agency Construct about The Lana, a new epicentre that blends heritage with modern innovation for a fresh Middle East...
Luxury : Hospitality : Design
Designing for Extinction

Big Ideas

Designing for Extinction

Some things are meant to last. Others are meant to disappear. As industries phase out wasteful systems, extinction becomes an innovation opportunit...
Sustainability : Design : Technology
Vinted tops France’s fashion market as second-hand sales surge

News

Vinted tops France’s fashion market as second-hand sales surge

Second-hand platform Vinted has overtaken Amazon and Kiabi to become France’s top clothing retailer by sales volume, according to new data from the...
Fashion : Sustainability : Retail
Stat: Consumers sacrifice dining and takeout amid inflation

News

Stat: Consumers sacrifice dining and takeout amid inflation

Amid growing economic uncertainty and inflation concerns, consumers in the US and UK are scaling back on discretionary spending, with 63% cutting b...
Stat : Stats : Spending
Stat: US teen beauty spending soars as Gen Z embrace fragrances and skincare

News

Stat: US teen beauty spending soars as Gen Z embrace fragrances and skincare

Teen beauty spending is on the rise, with Piper Sandler’s Taking Stock With Teens 2025 report revealing double-digit year-on-year growth, particula...
Beauty : Retail : Youth
Coach Play rethinks retail to capture Gen Z shoppers

News

Coach Play rethinks retail to capture Gen Z shoppers

Coach’s experimentation with its immersive Coach Play stores is paying off. Compared to traditional Coach stores, these concept locations see four ...
Retail : Coach : Gen Z
Lifesum reveals top nutrition trends for 2025

News

Lifesum reveals top nutrition trends for 2025

As health-conscious consumers reshape the food and beverage landscape, Lifesum, a leading nutrition app with more than 65m users, has unveiled its...
Food : Drink : Nutrients
Cécred champions hair as a cultural memory in first campaign

News

Cécred champions hair as a cultural memory in first campaign

Beyoncé’s haircare brand Cécred has launched its debut campaign, A Deeper Understanding of Hair, created in partnership with Wieden+Kennedy.
Beauty : Advertising : Pop Culture & Media
Foresight Friday: Alice Crossley, senior foresight analyst

News

Foresight Friday: Alice Crossley, senior foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, senior foresight ana...
Foresight Friday : Time : Friction
De Beers to close its lab-grown diamond jewellery brand

News

De Beers to close its lab-grown diamond jewellery brand

De Beers Group has announced the closure of Lightbox, its lab-grown diamond jewellery brand, signalling a strategic retreat from the synthetic jewe...
Luxury : Sustainability : Jewellery
The Future Laboratory releases New Codes of Value macrotrend report

News

The Future Laboratory releases New Codes of Value macrotrend report

Amid rising financial strain and a growing dissatisfaction with consumerism, The Future Laboratory’s latest report New Codes of Value unc...
Finance : Retail : Society
New Codes of Value: Future:Poll

Communities

New Codes of Value: Future:Poll

Published as part of our Communities report, The Value Vanguard, our latest Future:Poll research reveals how shifting consumer priorities around qu...
Communities : Value : Finance
The Campaign: Burger King delivers burgers to new mothers right after childbirth

News

The Campaign: Burger King delivers burgers to new mothers right after childbirth

Fast food chain Burger King has launched its Bundles of Joy campaign, capturing real-life moments of new mothers enjoying burgers as their first me...
Food & Drink : Burger King : Matresence
Nike and Lego team up on creative play experiences and products

News

Nike and Lego team up on creative play experiences and products

Nike and the Lego Group have launched a global partnership to inspire kids through active and creative play, combining sport and imagination.
Technology : Nike : Lego
Industry insights from the Walpole British Luxury Summit 2025

News

Industry insights from the Walpole British Luxury Summit 2025

The Walpole British Luxury Summit 2025 gathered leaders from across the global luxury sector for a day of expert talks, reports and panel discussio...
Luxury : Global Events : Walpole British Luxury Summit
SXSW 2025: The Continuum of Experience

News

SXSW 2025: The Continuum of Experience

At SXSW, the concept of world-building extended far beyond the realms of entertainment and into the future of brand-consumer relationships.
Design : Experiences
Stat: Major retail hacks lead UK consumers to change digital habits

News

Stat: Major retail hacks lead UK consumers to change digital habits

A wave of high-profile cyberattacks is reshaping consumer trust in online retail, with two-thirds (66%) of UK shoppers now re-assessing their digit...
Statistic : Retail : Personal Security
Stat: Circular fashion is gaining momentum in US luxury e-commerce

News

Stat: Circular fashion is gaining momentum in US luxury e-commerce

Americans who purchase luxury apparel online are increasingly turning to circular fashion, according to new data from the Mastercard Economics Inst...
Sustainability : Fashion : Luxury
Stat: UK gym market hits record as Gen Z fuel sign-ups

News

Stat: UK gym market hits record as Gen Z fuel sign-ups

The UK gym market reached a record valuation of £5.7bn ($7.6bn, €6.6bn) in 2024, up 8.8% year on year, according to UKactive’s latest report.
Sports : Health : Wellness
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