'Branding'

High performance

Big Ideas

High performance

Global – The global downturn in sales of fashion goods is not affecting the growth of the athleisure category.
Athleisure : Global Fashion & Style : Womenswear
Yeay for video

Big Ideas

Yeay for video

Germany – Yeay is a new video-only shopping app that combines retail and social media.
YEAY : Gen Viz : Video Shopping App
Looking like a lady

Daily Signals

Looking like a lady

Global – H&M’s new advertising campaign celebrates femininity in all its guises.
The Athena Woman : H&M : She's A Lady
Fitness formula

Big Ideas

Fitness formula

US – STYR Labs is pioneering tailored nutrition with its new personalised multivitamin and protein packs.
STYR Labs : Supplements : Activity Tracker
Back to school

Big Ideas

Back to school

US – The end-of-summer sales boost that comes with back-to-school purchases is already under way, so what can we expect from this season?
Generation D : Athleisure : Back-to-School
Coding made cool

Big Ideas

Coding made cool

North America – Start-up company Vidcode is promoting coding among young people with the launch of its Snapchat filter competition.
Vidcode : The Learning Economy : Snapchat
Hew Leith: IntelligentX

Viewpoints

Hew Leith: IntelligentX

Why AI is key to creating truly responsive products.
Beer : Artificial Intelligence : Chat Bots
Wearable warning

Daily Signals

Wearable warning

New York – Clothing label Aerochromics has released a line of three reactive t-shirts that can detect pollutants and airborne hazards.
Pollution : Wearable Tech : New York City
Beauty Futures Network Evening 2016: Maxine Leonard

Daily Signals

Beauty Futures Network Evening 2016: Maxine Leonard

London – Beauty brands and glossy magazines need to move away from uninspiring beauty ideals and embrace a more multi-dimensional approach, accordi...
Beauty Futures Forum : Network Evening : Beauty
Mind mall

Big Ideas

Mind mall

Australia – Online auction house eBay has launched a virtual reality department store.
Ebay : VR : Department Store
Well-trodden path

Big Ideas

Well-trodden path

London – Pavegen has released the latest version of its energy-generating flooring, the V3.
Pavegen : Renewable Energy : Footfall
Access granted

Big Ideas

Access granted

Global – A new study reveals how consumers are using virtual private networks to browse online.
VPNs : GlobalWebIndex : Internet Users
Podcast power

Big Ideas

Podcast power

New York – Mobile app ZCast makes podcasting a simple two-step process and is using Twitter to connect broadcasters with a global audience.
ZCast : Podcasts : Social Media
Seasonal data

Daily Signals

Seasonal data

Global – IBM’s Watson supercomputer predicts what consumer products will be hot this Christmas.
IBM Watson : Big Friendly Data : Retail
Higher states

Big Ideas

Higher states

Global – Boeing’s passenger satisfaction rises sharply thanks to a holistic cabin design, according to recent research.
Boeing : Aerospace : Cabin Design
Dublin Web Summit 2015: Advertising metrics

Big Ideas

Dublin Web Summit 2015: Advertising metrics

Dublin Web Summit 2015 – Advertisers must stop valuing impressions by clicks and start valuing by time, says media agency MEC Global president of d...
Dublin Web Summit : Technology : MEC Global
Fowl play

Big Ideas

Fowl play

Australia – A chicken has become an unlikely Twitter star, proving that there are no rules when it comes to social media strategy.
Chicken Treat : Fast Food : Twitter
Jessica Straker: Music journeys

Viewpoints

Jessica Straker: Music journeys

Jessica Straker, founder of audio-visual web station JuiceVCR, tells us that when it comes to finding new music, machine learning cannot ...
Independent Artists : Music Discovery : Streaming
Scenic route

Big Ideas

Scenic route

New York – Airbnb has joined forces with Google Maps to help people find the road less travelled.
Airbnb : Hosted Walks : Google Maps
New nostalgia

Big Ideas

New nostalgia

Global – Archiving app Shryne aims to help consumers declutter their online social history.
Shryne : Digital Archive : Nostalgia
Over instant

Big Ideas

Over instant

UK – It’s official, interest in instant coffee has gone off the boil as consumers discover a more sophisticated palate. 
UK : Coffee : Millennials
Browse anywhere

Big Ideas

Browse anywhere

UK – Smartphones have overtaken laptops as internet users’ number one device.
Ofcom : Mobile Browsing : 4G
Private jet set

Big Ideas

Private jet set

US – American airline Delta Air Lines is offering consumers on its SkyMiles frequent-flyer scheme the opportunity to upgrade their reservations and...
Delta : Private Jet Market : Rewards Program
Perfectionist packaging

Big Ideas

Perfectionist packaging

Cupertino, California – Apple is working with retail partners to revamp its third-party accessories packaging.
Apple : Packaging : Retail Experience
Adaptable workers

Big Ideas

Adaptable workers

Global – New figures from Censusworld and LinkedIn reveal that modern Millennial workers are more eager to please and more image-conscious than eve...
LinkedIn : Censusworld : New Norms @Work
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