'branding'

Reebok sneakers made entirely from plant-based materials

News

Reebok sneakers made entirely from plant-based materials

US – Dubbed Cotton + Corn, Reebok’s latest shoe is designed with a cotton upper, a corn-based plastic substitute sole, and an insole crafted from c...
Fashion
Heron Preston launches NASA clothing range in space

News

Heron Preston launches NASA clothing range in space

After initially putting forward the idea in 2013, streetwear designer Heron Preston has introduced a NASA-inspired clothing collection, launching t...
Retail : Fashion : Streetwear
Thought-starter: Could the future store recognise you?

News

Thought-starter: Could the future store recognise you?

With 54% of UK 18–34-year-olds willing to trade their data with retailers in return for personalised experiences, according to Yoyo, foresight writ...
Retail : Data : Shopping
H&M debuts fine scents for all styles

News

H&M debuts fine scents for all styles

In collaboration with renowned perfume house Givaudan, H&M has launched a wardrobe of fragrances offering 25 different scents.
Fashion : Beauty : Fragrance
Volvo redesigns traditional family parking icons

News

Volvo redesigns traditional family parking icons

London – In a move that recognises the evolving structure of modern families, Volvo has launched a series of new parking icons at the Westfield Lon...
Automotive : Culture : Design
Grocery AI-sles

Micro Trends

Grocery AI-sles

With 44% of jobs in the UK retail sector expected to be at risk of automation by the early 2030s, according to PwC, grocery brands are increasingly...
Retail : Digital : Technology
Anne-Laure Le Cunff on making healthy eating engaging

Big Ideas

Anne-Laure Le Cunff on making healthy eating engaging

The founder of artificially intelligent (AI) nutritionist Lysa and former member of Google’s digital health team on creating an engaging AI persona...
Health : Wellness : Artifical Intelligence
Young Eaters

Markets

Young Eaters

The eating habits of younger generations are being shaped by a greater appreciation of food and by parents who are instilling their healthy eating ...
Food : Generation Z : Baby Food
Omni facilitates the sharing of stored items

Big Ideas

Omni facilitates the sharing of stored items

San Francisco – On-demand storage start-up Omni enables users to rent out their stored items to the local community.
Retail : Fashion : Interiors
 Mini unveils clothing line inspired by global cultures

News

Mini unveils clothing line inspired by global cultures

Florence – Launched at Pitti Immagine Uomo, the collection was designed to highlight the cultural and creative diversity in the modern world.
Auto : Fashion : Retail
MIT explores the future of manufacturing through machine learning

Big Ideas

MIT explores the future of manufacturing through machine learning

US – Researchers from the university have created a system that enables robots to learn from each other with minimal human input.
Technology : Design : Auto
Rosemary Reed: Infinfity House

Viewpoints

Rosemary Reed: Infinfity House

Democratising wellness through virtual reality (VR).
Wellness : Virtual Reality : 360 VR
Nesta: Peter Baeck

Viewpoints

Nesta: Peter Baeck

Understanding the true potential of the collaborative economy.
Nesta : Collaborative Economy : The Sharing Economy
Matt Branda: Qualcomm

Viewpoints

Matt Branda: Qualcomm

How the 5G revolution will supercharge virtual reality and the Internet of Things.
Qualcomm : Virtual Reality : Telepresence
We are live

Big Ideas

We are live

Global – Instagram has launched Instagram Live, a live streaming service that enables users to share ephemeral content in real time.
Instagram : Gen Viz : Live Streaming
Jozef Youssef: Kitchen Theory

Viewpoints

Jozef Youssef: Kitchen Theory

Why the future of gastronomy is multisensory.
Multisensory : Kitchen Theory : Experimental Gastronomy
Nick Brackenbury: NearSt

Viewpoints

Nick Brackenbury: NearSt

How to future-proofing local retailers.
Localism : Phygital : Same-day-delivery
Disposing of plastic cutlery

Big Ideas

Disposing of plastic cutlery

France – The French government has outlined plans to ban all cups and cutlery made from conventional plastic.
Energy Transition For Green Growth : Whole System Thinking : Packaging
Meet the Disruptors: POSTmatter

News

Meet the Disruptors: POSTmatter

London – Digital platform POSTmatter is the latest addition to our line-up of Disruptors for the forthcoming Global Futures Forum.
Global Futures Forum : Disruptors : POSTmatter
Post-insect perfumes

Big Ideas

Post-insect perfumes

US – Americans who are concerned about the Zika virus are buying sweet-smelling fragrances with mosquito-repelling qualities.
Aromaflage : Beauty Futures : Zika Virus
Neutral look

News

Neutral look

Montreal – Fashion designer Ying Gao’s Neutralité dresses use facial tracking technology to react to the emotions of onlookers.
E-motional Economy : Ying Gao : Neutralite Dresses
Morality market

Big Ideas

Morality market

Global – Recent research from Euromonitor has brought a much-needed comparative perspective to the ethical labelling market.
Ethical Values : Euromonitor : Labelling
Paulo Barcelos: Kids Hack Day

Viewpoints

Paulo Barcelos: Kids Hack Day

Why adults need to embrace the idea of play in their work and daily lives.
Kids Hack Day : Gen Viz : Internet Age Media
Virtual employability

News

Virtual employability

US – Digital marketing agency 360i has created a hyper-interactive recruitment website designed to appeal to members of Gen Viz.
360i : Gen Viz : Recruitment
Multi-tasking masks

Big Ideas

Multi-tasking masks

UK – Multi-masking is the next beauty trend to watch out for, according to a report by NPD Group.
Masking : Multi-Masking : NPD
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