'Branding'

Have Instagram influencers lost their sway?

Viewpoints

Have Instagram influencers lost their sway?

As consumers become acutely aware of sponsored Instagram posts, will a new form of authentic brand promotion come to the fore?
Youth : Digital : Retail
Is Revlon really ready to get woke?

Viewpoints

Is Revlon really ready to get woke?

The beauty brand is the just latest example of the industry embracing activists in its advertising, but the two worlds have not meshed so smoothly.
Beauty : Advertising : Fashion
How Made is democratising high-street design

Big Ideas

How Made is democratising high-street design

Ruth Wassermann, design director at Made, on how its Talent Lab will help to democratise mainstream furniture design.
Retail : Design : Interiors
Tipsy Tea

Micro Trends

Tipsy Tea

Brands are combining alcohol and tea to add an extra layer of complex flavour and a healthy twist to the drinking experience.
Tea : Alcohol : Alco-Health
Toms’ triumph: How £25 shoes explain the luxury market

Viewpoints

Toms’ triumph: How £25 shoes explain the luxury market

Toms is one of the highest-ranked brands on LS:N Global’s Luxury Matrix. But can a pair of £25 shoes really be considered luxury?
Luxury Matrix : TOMS : SXSW
Elemental Beauty

Micro Trends

Elemental Beauty

As consumers abandon the middle ground and live in temporary extremes in The Polarity Paradox, beauty brands are launching products that har...
Elemental : Weather : Seasonal
Fusion brand: Taco restaurant embraces Arab roots

Daily Signals

Fusion brand: Taco restaurant embraces Arab roots

San Pedro Garza García, Mexico – Fusion has been a buzzword in the foodie world for a few years. But the Habibis taqueria takes it to a whole new l...
Restaurant : Restuarnt : Taco
Beer brands target women as the key to success

Big Ideas

Beer brands target women as the key to success

Beer brands target women as the key to success.
Beer : Women : Craft Beer
Auto Milano

Micro Trends

Auto Milano

Forward-thinking car brands flocked to Milan Design Week in unprecedented numbers this year to show everything from sculptures to chairs, suggestin...
Cars : Sculpture : Art
Ko-faced: Asian restaurant is full of character

Daily Signals

Ko-faced: Asian restaurant is full of character

Paris – Gregory Bonner Hale has designed his new Asian restaurant around the theme of a fictitious character called Miss Ko, a young, attractive ye...
Restaurant : Gregory Bonner Hale : Ko
UPDATE: Infosthetics

Micro Trends

UPDATE: Infosthetics

We first reported on the Infosthetics trend when we noticed that designers, scientists and artists were creating visually innovative ways of presen...
Digital : Culturomics : Google Labs
Matt Millar : Real-time responsive content

Viewpoints

Matt Millar : Real-time responsive content

Live Talkback CEO Matt Millar talks about real-time responsive content. 
Intuitive Futures : Social Media : Matt Millar
In the zone: Design agency creates a new Aura

Daily Signals

In the zone: Design agency creates a new Aura

In the zone: Design agency creates a new Aura
The Future Family : Food Futures : Retail Design
Korean fashion to go global in 2010

Big Ideas

Korean fashion to go global in 2010

Korean fashion to go global in 2010
Korea : NYFW : JUUN.J
Gourmet brews prove popular

Big Ideas

Gourmet brews prove popular

Gourmet brews prove popular
Tea : Gourmet Tea : Le Palais Des Thés
Phygital Fittings

Micro Trends

Phygital Fittings

Virtual fashion try-ons are evolving into intelligent styling engines, powered by volumetric capture, generative AI and ambient interfaces.
Fashion : Retail : Technology
Five influ-seller platforms for next-gen retail

Big Ideas

Five influ-seller platforms for next-gen retail

The apps and platforms helping retail brands seize the reach of influencers and celebrities by transforming them into sales people through peer-led...
Retail : E-commerce : Marketing
Anti-ostentation Attitudes

Micro Trends

Anti-ostentation Attitudes

From influencer conduct to social media platforms, more considerate luxury marketing is emerging online in which brands are exploring new role models.
Luxury : Marketing : Society
Heritage Refashioned

Micro Trends

Heritage Refashioned

At a time of greater brand transparency, the luxury sector is looking inwards to address and change the meaning of heritage beyond its colonial con...
Luxury : Fashion : Black Lives Matter
Edu-play-tion

Micro Trends

Edu-play-tion

With parents of Generation Alpha now home educators, brands are elevating playtime with tools that combine digital and analogue learning.
Youth : Technology : Gen Alpha
Why brands need to talk about female puberty

Big Ideas

Why brands need to talk about female puberty

Bunny Ghatrora, co-founder of Blume, a subscription service for girls going through puberty, explains why brands are missing an opportunity to cate...
Youth : Wellness : Retail
A deli subscription service and revolutionising podcasts

Daily Signals

A deli subscription service and revolutionising podcasts

Punchy provides alcoholic and non-alcoholic variants of rum punch, Katz’s Deli reaches those outside New York with monthly delivery, Scout FM consi...
Food : Technology : Wellness
Bed and Beverages

Micro Trends

Bed and Beverages

A new type of hotel is emerging where alcohol is not confined to the bar, but is at the core of the hospitality experience.
Travel : Hospitality : Drinks
LS:N Global previews our must-see exhibitions at Milan Salone 2018

Daily Signals

LS:N Global previews our must-see exhibitions at Milan Salone 2018

In today's daily digest, we profile five standout installations to see at this year's Milan Salone Internazionale.
Design : Architecture : Salone Del Mobile
Sneakers designed for Instagram and recreating food digitally

Daily Signals

Sneakers designed for Instagram and recreating food digitally

Smart Stitch facilitates material re-use, adidas’s Deerupt is designed for social media, Sierra Leone uses blockchain to guarantee its presidential...
Food : Fashion : Technology
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