'Branding'

In lockdown, experiential retail is screwed. Or is it?

Viewpoints

In lockdown, experiential retail is screwed. Or is it?

With the physical world shutting down, it’s even more imperative that online retailers turn transactional web interactions into experiences.
Retail : Customer Experience : Technology
At-home Analysis

Micro Trends

At-home Analysis

Beauty brands are looking beyond tools that provide a one-off diagnosis to those that offer ongoing analysis.
At-home Analysis : Beauty : Tech
Backwards Forecasts

Micro Trends

Backwards Forecasts

Artists and designers are exploring the way we live now by thinking from the perspective of the future.
The Future Chronicles : The Extrapolation Factory : Behavioural Psychology
The Undesirables: Why do we have a problem with sustainable products?

Viewpoints

The Undesirables: Why do we have a problem with sustainable products?

Marks & Spencer has launched a range of sustainable footwear – but does it have the high-street look?
Sustainability Futures : Marks & Spencer : Blue Marine Foundation
Inclusive Beauty

Markets

Inclusive Beauty

A multicultural approach to beauty is on the rise as brands adjust to a changing consumer landscape.
Multi Cultural Beauty : Ethnic : Western Markets
Townhouse surprise: Louis Vuitton’s maison at Selfridges

Daily Signals

Townhouse surprise: Louis Vuitton’s maison at Selfridges

London – The era of ‘starchitects’ is back at London department store Selfridges, where luxury label Louis Vuitton has unveiled a three-floor townh...
Louis Vuitton : London : Department Store
Maple moment: Whiskey brand appeals to both genders

Daily Signals

Maple moment: Whiskey brand appeals to both genders

Hudson Whiskey’s new Maple Cask Rye re-invents a traditionally masculine drink with design cues that appeal to both genders.
Liquor : Whiskey : Boozette Brands
App offers users a snap connection with brands

Big Ideas

App offers users a snap connection with brands

App offers users a snap connection with brands
Iphone : Photo Sharing : Tagging
Man-uals

Micro Trends

Man-uals

These are uncertain times. For men, it is difficult to know where to turn to for advice on the little things in life. As a result, a new micro-genr...
Publishing : Fatherhood : Good Men Project
Inspiring idea: Muji shows its new-Found ethos

Daily Signals

Inspiring idea: Muji shows its new-Found ethos

Inspiring idea: Muji shows its new-Found ethos
Transparency : Open Culture : Tokyo
Renaissance Retail

Micro Trends

Renaissance Retail

Luxury fashion brands are showing off their inner Victorian philanthropist, buying in to world heritage sites, restoring decaying architectural lan...
Philanthropic Retail : Maisons : Flagships
Beyond Nostalgia

Micro Trends

Beyond Nostalgia

In the food, drink, art and design sectors, rather than being merely nostalgic about the past, some Revivalists are digging deeper, going further b...
Heritage : Truman's : Dinner
Coffee Plus

Micro Trends

Coffee Plus

First there was the global coffee emporium. Then in 2010 we reported on the rise of the Coffee Sensorium. These spaces adopted a slower approach to...
Coffee : Bikes : Commuters
Puma leaps into Africa

Big Ideas

Puma leaps into Africa

Puma leaps into Africa
Puma : PUMAVision : Fifa World Cup
Roger Martin : Design strategy for brands and businesses

Viewpoints

Roger Martin : Design strategy for brands and businesses

Author Roger Martin talks about design strategy for brands and businesses. 
Design : Roger Martin : The Fifth Scenario
Wealthy consumers remain frugal

Big Ideas

Wealthy consumers remain frugal

Wealthy consumers remain frugal
Recession : Frugal : Discreet
Vinted tops France’s fashion market as second-hand sales surge

Daily Signals

Vinted tops France’s fashion market as second-hand sales surge

Second-hand platform Vinted has overtaken Amazon and Kiabi to become France’s top clothing retailer by sales volume, according to new data from the...
Fashion : Sustainability : Retail
Stat: Consumers sacrifice dining and takeout amid inflation

Daily Signals

Stat: Consumers sacrifice dining and takeout amid inflation

Amid growing economic uncertainty and inflation concerns, consumers in the US and UK are scaling back on discretionary spending, with 63% cutting b...
Stat : Stats : Spending
Stat: US teen beauty spending soars as Gen Z embrace fragrances and skincare

Daily Signals

Stat: US teen beauty spending soars as Gen Z embrace fragrances and skincare

Teen beauty spending is on the rise, with Piper Sandler’s Taking Stock With Teens 2025 report revealing double-digit year-on-year growth, particula...
Beauty : Retail : Youth
Coach Play rethinks retail to capture Gen Z shoppers

Daily Signals

Coach Play rethinks retail to capture Gen Z shoppers

Coach’s experimentation with its immersive Coach Play stores is paying off. Compared to traditional Coach stores, these concept locations see four ...
Retail : Coach : Gen Z
Lifesum reveals top nutrition trends for 2025

Daily Signals

Lifesum reveals top nutrition trends for 2025

As health-conscious consumers reshape the food and beverage landscape, Lifesum, a leading nutrition app with more than 65m users, has unveiled its...
Food : Drink : Nutrients
Gentle Monster expands Haus Nowhere concept in Shenzhen

Daily Signals

Gentle Monster expands Haus Nowhere concept in Shenzhen

Gentle Monster has unveiled its largest immersive retail concept yet, Haus Nowhere, in Shenzhen, China.
Retail : Luxury : Experience
SK-II unveils skincare collection inspired by kintsugi

Daily Signals

SK-II unveils skincare collection inspired by kintsugi

Japanese luxury skincare brand SK-II has launched a new skincare collection, drawing inspiration from the Japanese art of kintsugi.
Beauty : Luxury : Craftsmanship
Dyson unveils mushroom-infused hair line to tackle frizzy hair

Daily Signals

Dyson unveils mushroom-infused hair line to tackle frizzy hair

Dyson is venturing into the mushroom trend with its latest haircare line Chitosan, which features fungal chitosan derived from oyster mushrooms.
Beauty : Technology : Haircare
Delta One launches Missoni amenities kit

Daily Signals

Delta One launches Missoni amenities kit

Delta Air Lines is set to elevate its Delta One experience through a partnership with Italian luxury fashion house Missoni. Known for its vibrant c...
Travel : Luxury : Hospitality
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