LS:N Global

Micro Trends

Anti-aspirational Beauty

For years, people have been sold an idealised version of beauty. But as attitudes to appearance become more inclusive and carefree, brand language ...

Beauty : Marketing : Branding

Viewpoints

Gen Z Perspectives: India

In collaboration with 31st State, our new series unearths global insights on the biggest mindset shifts among Generation Z.

Youth : Mental Health : Health

Viewpoints

Algorithms are rewiring our tastebuds

Alon Chen, CEO and co-founder of Tastewise, on how the food intelligence platform uses data and AI to track fast-moving food trends in real time.

Food & Drink : Technology : Artificial Intelligence

Daily Signals

Future Forecast 2017: Travel and Hospitality

As the year comes to an end, LS:N Global looks at the nascent trends and behaviour that will be shaping the travel and hospitality sector over the ...

Future Forecast : 2017 Trends : Travel And Hospitality

Daily Signals

Food and Drink Futures Forum 2016

London – This week LS:N Global hosted our two-day Food and Drink Futures Forum, examining the latest shifts in the landscape.

Food & Drink Forum 2016 : Hughie Duffie : Sandows

Micro Trends

Pro-formance Training

Performance technology is growing up.

Wearable Tech : Self Quants : The Optimised Self

Trend Tracker

The Optimised Self

Identified by LS:N Global in 2015, The Optimised Self charts a widespread consumer quest for personal optimisation.

The Optimised Self : Wellness : Health

Daily Signals

CES 2015: Swarovski introduces first wearable device

Las Vegas – Swarovski has unveiled its first piece of wearable technology jewellery.

Swarovski : Misfit Wearables : Wearable Tech

Daily Signals

Function rooms: Island Retreat a perfect getaway

Design : Bedroom : Tourists

Daily Signals

Ikea re-imagines iconic blue bag as a portable pillow

Swedish furniture giant Ikea has re-imagined its iconic blue Frakta bag with the launch of the limited-edition Resten bag in Singapore.

Health : Wellness : Design

Daily Signals

Lufthansa opens next-level personalised business-class in the air

Lufthansa has unveiled new business- and first-class suites designed to offer greater flexibility and next-level privacy for today’s travellers – w...

Luxury : Travel & Hospitality : Design

Daily Signals

A microdosing concept reframing psychedelic drugs

Design studio NewTerritory has unveiled a microdosing concept brand, which aims to shift perceptions about the use of psychedelic drugs.

Health And Wellness : Psychedelic : Micro-dosing

Daily Signals

Silver service

New York – Bedding start-up Silvon infuses its pillowcases and blankets with silver to stop the spread of bacteria.

Bacteria : Silvon : Silver

Viewpoints

Mark Price: Holistic supermarkets

The hunger for healthy living is changing supermarkets, says Mark Price, managing director of Waitrose.

Waitrose : Mark Price : Supermarkets

Micro Trends

Frustration Marketing

People are no longer satisfied with being placated. In The Polarity Paradox advertisers need to challenge, question and even annoy consumers.

Grant Leboff : Adam Morgan : Seth Godin

Daily Signals

Celebrating Scandinavian modernism and how macaroni cheese affects soil health

Oh My Eyes challenges Scandinavian minimalism, Universal Everything explores human-machine collaboration, packaged goods company Annie’s celebrates...

Luxury : Food & Drink : Hospitality

Daily Signals

Baby it’s cold outside: If LS:N Global made… a home

London – The LS:N Global home would have mood-enhancing technology to combat daily stresses, and enchanted objects would be integrated into the in...

Home : Technology : Interior Spaces

Micro Trends

Furniture as a Service

With consumers less willing and less able to establish permanent homes, furniture brands are having to develop products and services that don’t rel...

Retail : Furniture : Hospitality

Daily Signals

The sizing revolution in e-commerce and the travel opportunities in South Africa

AccorHotels promotes inclusive hospitality, trialling male birth control, examining a future without fast food packaging,

Retail : Wellness : Food & Drink

Markets

Parenting Market

Changing family structures and gender roles, coupled with an increasingly digitally dominant world, are disrupting traditional notions of chi...

Motherhood : Parenting : Family

Viewpoints

Should brands be allowed to commodify space?

Vlad Sitnikov, project leader of StartRocket, discusses its controversial plans to fill the sky with branded content via a constellation of netwo...

Scenario : Advertising : Far Futures

Markets

Wellbeing Wear

Fashion has evolved beyond style and function to become a vital tool for boosting mental and physical wellbeing, providing both psychological comfo...

Fashion : Health : Design

Big Ideas

Why Hotels are the Next Frontier for Brands

From streetwear hotels to decadent souvenirs, brands across sectors are embedding themselves in hospitality’s long-awaited comeback.

Hotels : Travel : Tourism

Micro Trends

Innovation Debrief 2025: Mischief Marketing

Roasting competitors in public? Serving kegs to pregnant women? To cut through the noise, marketers are leaning into ‘doing the wrong thing’ to sho...

Advertising & Branding : Food & Drink : Pop-culture & Media

Micro Trends

Tech-powered Perimenopause

The femtech industry is expanding to cater for later women’s life stages, creating AI-driven solutions that will empower individuals with greater c...

Technology : Health & Wellness : Society

'sleeping' Sort By Relevance Most Recent

'sleeping'
Sort By

Relevance

Most Recent