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Do beauty brands need to move beyond the glossy feed?

Viewpoints

Do beauty brands need to move beyond the glossy feed?

In an era of hyper-knowledgeable beauty buyers, eye-candy marketing is no longer sufficient.
Beauty : Branding : Digital
Room to breathe

Big Ideas

Room to breathe

With air quality issues now dissuading tourists from visiting some of the world’s most popular cities, hotels have to make clean air a core part ...
Wellness : Architecture : Hospitality
Michael Corballis: Forget Mindfulness and Let Your Mind Wander

Viewpoints

Michael Corballis: Forget Mindfulness and Let Your Mind Wander

Instead of trying to live intensely in the present, we should let our minds drift and wander, says professor Michael Corballis.
Mindfulness : HeadSpace : Neurology
Generation Homebody

Markets

Generation Homebody

Staying in is in. From TikTok bedroom dance-offs to CBD-infused bath bombs, the home has become Generation Z’s ultimate hangout.
Youth : Fashion : Wellbeing
Self-tanning Market

Markets

Self-tanning Market

Negative associations with reality tv stars and unpredictable results have limited the market scope of fake tans, but new innovations in texture, s...
Beauty : Retail : Branding
Luxury: Beirut

Markets

Luxury: Beirut

For luxury in the Middle East, Dubai is the clear frontrunner. But thanks to a stabilising political climate, an expanding local market and a growi...
Beirut : Dior : Jimmy Choo
Curator Kids

Micro Trends

Curator Kids

As young people navigate an age of information overload, they are revolting against the relentless creation of content – and choosing to curate it ...
Youth : Media : Alternet Economies
Digital drugs will revolutionise media

Viewpoints

Digital drugs will revolutionise media

Michael Moskowitz, founder of digital health innovator AeBeZe Labs, discusses media's pharmaceutical power and the disruptive concept of digital nu...
Health : Media : Wellbeing
Flat age fitness

Big Ideas

Flat age fitness

Exercise brands are helping senior citizens keep fit and healthy with a new range of innovative tools and accessible digital platforms.
Fitness : Senior : Covid-19
How epigenetics will transform lifestyles

Viewpoints

How epigenetics will transform lifestyles

Dr Tom Stubbs, co-founder of Chronomics, explains why giving consumers visibility of their DNA will be key to influencing positive lifestyle choices.
Health : Epigenetics : Wellness
Designing a hotel for single parents

Big Ideas

Designing a hotel for single parents

Co-founder of architecture firm NOA* Stefan Rier and interior designer Joanna Lehnis explain why the hospitality sector needs to reconsider what it...
Travel : Hospitality : Travel & Hospitality Futures
The Make-up Movement

Micro Trends

The Make-up Movement

In response to online make-up shaming, beauty brands are challenging industry misconceptions and redefining what it means to wear make-up.
Beauty : Youth : Makeup
Anti-diet Mentality

Micro Trends

Anti-diet Mentality

Brands are ditching the word ‘diet’ and focusing on achievable personal improvement over perfection.
Anti-diet : Weight Loss : Wellbeing
The Optimised Self

Macro Trends

The Optimised Self

Humanity is on a quest. It is not a quest for perfection, but for optimisation – to be the optimal versions of ourselves, the most effective and th...
Optimisation : Health : Wellbeing
CES 2025: Six Trends to Watch

Big Ideas

CES 2025: Six Trends to Watch

From labour-free homes to Shoppertainment and AI agents, LS:N Global unpacks the key trends from CES 2025.
Technology : AI : Health And Wellness
Global Grad Show: Review

Big Ideas

Global Grad Show: Review

Bringing together 145 works from 50 design schools across 30 countries, this year’s Global Grad Show in Dubai was the largest show of its kind and ...
Global Grad Show : Dubai Design Week : The Dislocated World
The Upstreamists

Communities

The Upstreamists

Fuelled by the backlash against clean eating, these food and drink consumers reject fad diets and treat food as nourishment.
Food And Drink : Health : Food And Drink Futures
Mexican Luxurians

Communities

Mexican Luxurians

From supporting local designers to connecting with the region’s rich artisanal culture, this tribe of consumers approach luxury wit...
Mexican Luxurians : Mexico : Luxury
The New Meaning of Home

Viewpoints

The New Meaning of Home

Dr Alex Gordon, founder of cultural insights and semiotics consultancy Sign Salad, sits down with LS:N Global to discuss the new language, symbols ...
Home : Brand Semiotics : Retail
Beauty & Wellness 2030: Ritualistic, analytical and nostalgic

Big Ideas

Beauty & Wellness 2030: Ritualistic, analytical and nostalgic

In the decade ahead, beauty and wellbeing consumers will push back against superficial appearances to analyse and augment their physical beings.
Beauty : Wellness : Technology
How technology is transforming workplace wellbeing

Big Ideas

How technology is transforming workplace wellbeing

Parneet Pal, chief science officer at Wisdom Labs, says preventative medicine must begin in the workplace – with leadership driving fundamental cha...
Workplace : Health And Wellness : Technology
These male wellness influencers are going primal

Big Ideas

These male wellness influencers are going primal

From breathing techniques and immersion in nature to cold therapy, a new breed of influencers are revolutionising the way we understand our physiol...
Wellness : Health : Digital
Looking Back: Luxury in 2017

News

Looking Back: Luxury in 2017

Neuroscience’s transformational effect on the hospitality industry, Mercedes-Benz’s overtures to Millennials, the rise of adventure travel and othe...
Luxury : Retail : Hospitality
Why post-pandemic travel needs a loyalty upgrade

Big Ideas

Why post-pandemic travel needs a loyalty upgrade

The travel industry has been reset. With a post-vaccine boom on the horizon, it’s time for travel and hospitality brands to upgrade outdated loyalt...
Travel : Hospitality : Tourism
Milan Design Week 2024: Materia Natura and the Human Touch

Big Ideas

Milan Design Week 2024: Materia Natura and the Human Touch

Milan Design Week 2024 invited attendees to delve into sustainability, craftsmanship and explore the significance of human creativity in a world in...
Milan Design Week : Salone Del Mobile : Materials
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