'Branding'

Foresight Friday: Dan Hastings, deputy foresight editor

Daily Signals

Foresight Friday: Dan Hastings, deputy foresight editor

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, deputy foresight editor D...
Foresight Friday
Kahlúa coffee liqueur goes back to its Mexican roots in new campaign

Daily Signals

Kahlúa coffee liqueur goes back to its Mexican roots in new campaign

Mexican actress and producer Salma Hayek is taking the leading role in a series of tongue-in-cheek novela-inspired adverts for the world's top coff...
Coffee : Food & Drink : Spirits
Dover Street Market creates space for microbiome-focused products

Daily Signals

Dover Street Market creates space for microbiome-focused products

Kind To Biome, the new seal of assurance certifying that beauty products and ingredients are gentle to the microbiome, is entering its first retail...
Beauty : Health & Wellness : Retail
DesignStudio rebrands Center Parcs Europe to re-align with nature

Daily Signals

DesignStudio rebrands Center Parcs Europe to re-align with nature

DesignStudio has given Center Parcs Europe a new look, one that reflects the brand’s founding principles of man and nature.
Design : Sustainability : Society
CES 2023: Make-up made more inclusive with L’Oréal’s smart beauty applicator

Daily Signals

CES 2023: Make-up made more inclusive with L’Oréal’s smart beauty applicator

L’Oréal has presented Hapta at CES 2023, a smart beauty tool designed to help people with limited hand and arm mobility to apply make-up.
Beauty : Technology : Society
A beverage brand which doubles as an NFT community

Daily Signals

A beverage brand which doubles as an NFT community

Leisure Project is a Web3-native beverage brand building a community through an NFT launch.
Food & Drink : Technology : Media & Entertainment
A beauty brand takes aim at product ageing

Daily Signals

A beauty brand takes aim at product ageing

While most beauty consumers take precautions to protect their skin from ageing, many are unaware that they should be implementing similar steps wit...
Beauty : Sustainability : Design
Genderless underwear to get kids talking about bodies

Daily Signals

Genderless underwear to get kids talking about bodies

Entering the childrenswear market for the first time, underwear brand Oddobody is launching a line for kids.
Fashion : Retail : Youth
Stat: Gen Z are too busy watching TikTok to date

Daily Signals

Stat: Gen Z are too busy watching TikTok to date

With Gen Z increasingly lured in by short-form entertainment apps, research by TikTok has found that they are spending less time on dating apps sin...
Stat : Stats : Statistic
OnRepeat refills tackle beauty’s packaging problem

Daily Signals

OnRepeat refills tackle beauty’s packaging problem

Refillable products have grown across the beauty and personal care sectors, but the distribution of refills can still result in more packaging and ...
Beauty : Packaging : Sustainability
China Luxury Retail Market

Markets

China Luxury Retail Market

As its economy bounces back, China is becoming the global gauge for luxury retail, powered by revenge spending, patriotic mindsets and virtual comm...
Luxury : Retail : China
Trans-positive beauty and wellness campaigns

Big Ideas

Trans-positive beauty and wellness campaigns

Historically entrenched in cisgender heteronormative ideals, health and beauty brands are beginning to lead conversations about Trans+ inclusion.
Health And Wellness : Transgender : Non-binary
SKP-S upends the phygital retail experience

Daily Signals

SKP-S upends the phygital retail experience

Design-led retail space SKP-S has opened in Beijing to court digitally savvy shoppers through innovative retail concepts.
Retail : Luxury : Leisure
Kinship is a scientific skincare line for Gen Z

Daily Signals

Kinship is a scientific skincare line for Gen Z

The skincare brand combines wellness with science to create a bio-positive range of products.
Beauty : Youth : Sustainability
Topshop turns care labels into wellbeing manifestos

Daily Signals

Topshop turns care labels into wellbeing manifestos

Coinciding with World Mental Health Day, clothing retailers Topshop and Topman have launched a series of garments to promote self-care.
Health : Wellness : Fashion
Beauty embraces hormonal changes

Daily Signals

Beauty embraces hormonal changes

At this year’s show, the idea of tapping into women’s hormones moved beyond the health and wellness space and into beauty.
Beauty : Hormones : Health
Adidas upcycles shoes into home furnishings

Daily Signals

Adidas upcycles shoes into home furnishings

The sportswear brand partnered with designer Simone Post to find innovative ways to recycle its footwear.
Design : Interiors : Materials
The first cosmetics collection for AI, by AI

Daily Signals

The first cosmetics collection for AI, by AI

CGI model Perl.www has launched a cosmetics brand for digital beings, ‘in a world where beauty isn’t exclusive to humans anymore’.
Beauty : Cosmetics : Digital
Munchies masters the art of cooking with cannabis

Daily Signals

Munchies masters the art of cooking with cannabis

The Vice-owned media company has launched Bong Appétit, a cannabis cookbook that features a range of high-end recipes.
Food : Media : Drink
SPKTRM co-creates a foundation with real-life consumers

Daily Signals

SPKTRM co-creates a foundation with real-life consumers

SPKTRM is a new beauty brand that commits to promoting inclusivity throughout the industry.
Beauty : Inclusivity : Culture
Renewable Energy Market

Markets

Renewable Energy Market

With demand for energy relentless, brands are launching initiatives focused on empowering a new subset of energy-efficient prosumers.
Sustainability
Nicolas Le Moigne on the future of luxury design

Big Ideas

Nicolas Le Moigne on the future of luxury design

The head of MAS in Design for Luxury and Craftsmanship at École Cantonale d’Art de Lausanne (ECAL) on why high-end brands should invest in augmente...
Luxury : Design : Technology
What automation means for workers’ future skills profiles

Big Ideas

What automation means for workers’ future skills profiles

A new report by Nesta suggests how employees can future-proof their career paths for 2030.
Workplace : Education : Automation
Sugar-averse consumers melt ice cream sales

Big Ideas

Sugar-averse consumers melt ice cream sales

Global – Sales of the frozen dessert have plummeted globally, according to research by Mintel.
Food : Luxury : Wellness
Giving back

Daily Signals

Giving back

US – Shinola has created a new advertising campaign that encourages philanthropy within communities.
Shinola : Civic Brands : US
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