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Markets
New social media landscapes
Social media has reached a tipping point, and is growing up. If social media 2.0 was a rebellious playground complete with consumer cliques and bra...
Social Media
:
JupiterResearch
:
Digital Divide
Daily Signals
The Campaign: Prose turns hairdressers into content creators
During the peak of the pandemic, haircare brand Prose built a creative community to amplify and reward out-of-work hairstylists’ creative talent.
Beauty
:
Technology
:
Haircare
Daily Signals
A subscription plan to achieve zero-waste living
Personal care brand by Humankind is launching Plastic, neutral, a subscription service designed to enable consumers to offset their overall plastic...
Sustainability
:
Beauty
:
Waste Management
Daily Signals
ComplexLand is an immersive e-commerce experience
Entertainment network Complex is embarking on a week-long immersive online experience titled ComplexLand.
Retail
:
Media And Entertainment
:
Technology
Daily Signals
Eco-friendly dental health on subscription
The Floe subscription kit start-up is designed to reduce the environmental impact of the oral care industry.
Health
:
Wellness
:
Sustainability
Daily Signals
Stat: Half of Americans have boycotted a brand
As more consumers embed activism into their shopping habits, new YouGov research reveals that half of Americans have boycotted a business at some p...
Retail
:
Stat
:
Statistic
Daily Signals
Vodacom balloons bring internet to rural Africa
Loon, a unit within Google’s owner Alphabet, has signed a deal with Vodacom to expand the South African mobile operator’s network in Mozambique.
Technology
:
Covid-19
:
Coronavirus
Daily Signals
Stat: Gen Z struggle to find beauty influencers they trust
Research shows that Generation Z in the US are more likely than older generations to struggle to identify beauty influencers they can trust.
Beauty
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Digital
:
Social Media
Daily Signals
Stat: Fashion’s ageism issue could cost it billions
According to research by the International Longevity Centre UK (ILC), older women are a largely untapped consumer segment – and represent a huge mi...
Fashion
:
Youth
:
Ageism
Daily Signals
Stat: Recycled fashion items are booming online
Sustainable buzzwords are surging on e-commerce sites, according to Edited’s Sustainability Edit 2019 report.
Fashion
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Sustainability
:
Recycling
Daily Signals
Eponyma’s skincare products are unique
The brand creates highly customisable skincare that adapts to customers’ lifestyles.
Beauty
:
Skincare
:
Technology
Daily Signals
Stat: American adults are misinformed on digital literacy
The majority of American adults are struggling with digital literacy, according to a new Americans and Digital Knowledge report by Pew Research Cen...
Media
:
Literary
:
Literacy
Daily Signals
Glassless cocktails that drink to sustainability
Debuted by The Glenlivet, its Capsule Collection of glassless cocktails represent a new way to experience Scotland’s famous tipple.
Drink
:
Sustainability
:
Experience
Daily Signals
Ganni’s rental service targets eco-conscious luxurians
The high-end brand has announced the launch of a sustainable new initiative named GANNI Repeat.
Fashion
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Luxury
:
Rental Service
Daily Signals
Oxfam’s inaugural superstore signals the rise of resale
The international charity has opened its first-ever superstore, which is 12 times the size of the average Oxfam shop.
Fashion
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Retail
:
Fashion Recommerce
Daily Signals
Reebok uses Alexa to enter the hype market
The athletic wear brand is giving away limited-edition versions of its Club C trainer to users of smart speakers.
Retail
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Technology
:
Entertainment
Daily Signals
Stat: Single women will drive growth for fitness brands
Not only are women staying single longer, they are also driving spending growth in categories such as health and wellness, according to a new repor...
Society
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Relationships
:
Family
Daily Signals
Stat: Suncare education is lacking in India
A new study has found that 65% of consumers in India did not use any form of sunscreen in the 12 months to February 2019.
Beauty
:
Health
:
Suncare
Daily Signals
TWG Tea launches a tea-infused gastronomy experience
The Singaporean luxury tea brand has unveiled a food menu featuring dishes enhanced with tea.
Food
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Luxury
Daily Signals
Stat: Young Americans aren’t paying for the news
US consumers are still largely averse to paying for news content, according to a report by Comscore.
Media
:
News
:
Youth
Daily Signals
A tanning serum with skincare benefits
Super Glow combines gradual tanning with hyaluronic acid and seven superfoods.
Beauty
:
Tanning
:
Luxury
Viewpoints
Tech brands must prepare for the newness backlash
The gathering momentum of the Right to Repair movement could spell major disruption for the culture of newness perpetuated by tech giants.
Technology
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Sustainability
:
Smartphones
Daily Signals
Stat: America is facing a primary care crisis
The American healthcare sector is under threat in the coming decade, according to a new report by WD Partners.
Health
:
Wellness
:
Doctors On Demand
Viewpoints
Why age is the new diversity issue
Ageism is the next frontier for diversity, so it’s time for brands to get informed about its nuances, writes Sarah Douglas, director of The Liminal...
Diversity
:
Ageism
:
The Flat-Agers
Daily Signals
Skylar uses subscriptions to build its community
The clean fragrance brand has launched a monthly subscription model, which encourages customers to become part of its community.
Beauty
:
Fragrance
:
Retail
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