News 11.08.2020

Need to Know

The world’s first interactive digital museum, Satisfy 's mind-altering soundscapes and multicultural women in the US lack career opportunities.

VOMA is a digital museum for e-tourists

VOMA, Global

Global – VOMA is a fully interactive virtual museum that is open to the public and accessible from anywhere in the world.

While many galleries have adapted their offerings in recent months to provide a digital outlet, VOMA calls itself the first truly digital museum, showcasing contemporary art with historically significant pieces. The launch will present curated exhibitions from a variety of international cultural sites including Musée d'Orsay, Whitney Museum of American Art, the Metropolitan Museum of Art and the Art Institute of Chicago, among others.

‘A virtual viewing room can feel like a lonely place – quiet, empty, sometimes slightly uneasy. In building and curating VOMA, we wanted to get away from that feeling, which is not all that different from walking into a snooty, silent gallery space and feeling a bit self-conscious,’ explains Stuart Semple, artist and founder of VOMA.

With many cultural experiences likely to remain virtual for the foreseeable future, arts institutions are stepping up to provide more engaging experiences online. As travel evolves in a similar vein, e-Tourism is on the rise.

This record captures mind-altering sensations

The High by Satisfy, Paris The High by Satisfy, Paris
The High by Satisfy, Paris The High by Satisfy, Paris

Paris – Sportswear brand Satisfy is capturing the sensations of meditative practices in its new vinyl album launch.

Considering the inspiring and transformative experience of mind-altering activities like yoga and meditation, The High album brings together sounds that emulate feelings of enlightened emotion and elevated consciousness. The brand describes this sensation as ‘a heightened state that allows for intense reflection, connection and creativity.’

While Satisfy has previously created running playlists to be experienced digitally, the vinyl album offers an alternative physical touchpoint for customers. It takes design cues from the brand’s new apparel range, Studio, with a slick aesthetic and eco-friendly materials.

As brands are re-evaluate the function of running as a holistic wellbeing pursuit, they are tapping into the trend for Music as Medicine.

NiceSeats makes air travel more hygienic

US – NiceSeats is empowering consumers to take hygiene into their own hands with its fabric seat covers for air travel.

The washable and reusable covers aim to give control and peace of mind to consumers who are increasingly hyper-aware of the cleanliness of public spaces. By including a small pocket for personal belongings, the design also helps people avoid making contact with the often unhygienic seat-back pockets on aeroplanes.

With travellers taking tentative steps back to flying and other methods of public transport, NiceSeats is tapping into inter-Covid mindsets. While the brand is primarily targeting plane travel, it also suggests the seat covering can be used on trains, buses, and in public spaces like cinemas.

As we identify in our in-flight wellness market, frequent flyers are looking for products and services to improve their wellbeing in transit. Now, this is evolving to reflect the impact of Covid-19.

NiceSeats, US

Stat: US employers are failing multicultural women

ReCashmere by Everlane ReCashmere by Everlane

An increasing number of multicultural women in the US are thinking about leaving their jobs due to workplace bias and lack of support, according to research by Working Mother Media.

Incorporating views from Latinx, Asian and black women, the study also reveals that multicultural women are highly ambitious, with 25% more likely to aspire to senior roles than white women. These aspirations are especially apparent in early-career women, with 63% hoping to make it to a senior role versus 41% of late career women having the same aspirations. To support these women, the research suggests businesses engage a strategic network of coaches, mentors and sponsors, noting that people with these networks are twice as likely to be satisfied with their careers.

For more, our Intersectionality Series explores themes such as the workplace, parenting and identity experiences of people across the diversity spectrum.

Previous News Articles
Iris van Herpen unveils Sympoiesis at Paris Haute Couture Week

News

Iris van Herpen unveils Sympoiesis at Paris Haute Couture Week

At Paris Haute Couture Week, Iris van Herpen unveiled Sympoiesis, a collection steeped in material innovation.
Couture : Fashion : Bioluminescent Algae
Foresight Friday: Dan Hastings, deputy foresight editor

News

Foresight Friday: Dan Hastings, deputy foresight editor

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about.
Fashion : Luxury : Pop Culture & Media
Stat: Global spending on leisure travel will triple by 2040

News

Stat: Global spending on leisure travel will triple by 2040

A new report by Boston Consulting Group reveals that the global leisure travel market is set to triple in value, growing from £3.51 trillion ($4.25...
Travel : Hospitality : Tourism
Tripadvisor rebranding elevates travellers’ voices

News

Tripadvisor rebranding elevates travellers’ voices

Tripadvisor has unveiled a major rebranding led by creative studio Koto, marking its evolution from a pioneering travel guide into a global booking...
Travel : Hospitality : Design
Atlanta’s first women’s sports bar Jolene Jolene redefines the game

News

Atlanta’s first women’s sports bar Jolene Jolene redefines the game

Jolene Jolene, Atlanta’s first-ever women’s sports bar, is proof that interest in women’s sports is reshaping the traditionally male-dominated spor...
Hospitality : Sports : Leisure
Stat: Gen Z aren’t quitting alcohol after all

News

Stat: Gen Z aren’t quitting alcohol after all

New research challenges the narrative that Gen Z are the sober generation.
Statistic : Generation Z : Alcohol
Pattern Beauty brings authenticity and curl culture to tv with first-ever commercial

News

Pattern Beauty brings authenticity and curl culture to tv with first-ever commercial

Tracee Ellis Ross has launched Pattern Beauty’s first ever tv commercial, a 60-second spot that blends humour, nostalgia and a celebration of textu...
Haircare : Pattern Beauty : Beauty
The Messenger bot quietly transforming women’s safety in Jordan

News

The Messenger bot quietly transforming women’s safety in Jordan

A discreet digital tool is offering life-saving support to vulnerable women in Jordan.
Artifical Intelligence : Technology : Women's Safety
Stat: Study finds TikTok is reshaping luxury discovery

News

Stat: Study finds TikTok is reshaping luxury discovery

A new study in the US, the UK, France and Italy, commissioned by TikTok, reveals a structural shift in how consumers discover luxury, inc...
Statistic : TikTok : Luxury
BMW rebrands motorcycling as digital detox

News

BMW rebrands motorcycling as digital detox

BMW Motorrad and its UAE dealership AGMC have launched Throttle Therapy, a series of 10-second videos positioning motorcycling as a form of digital...
Health & Wellness : Advertising : Digital Detox
You have 0 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN