Trends

The latest global consumer trends that we’re tracking across sectors, substantiated by expert opinions and the latest industry statistics.

What’s New on LS:N Global?

From shifting definitions of value to TikTok-fuelled commerce and hormone health retreats, our analysts unpack what’s new and next on LS:N Global.

Micro Trends

The New Creatorverse

Content creators are evolving into multimedia powerhouses, building immersive IP eco-systems, retail ventures and employee-driven content to secure longevity and bypass tech gatekeepers in a saturated market.

Micro Trends

Deep Sea Wellness

Beauty and wellness brands are tapping into powerful deep sea ingredients with the potential to redefine skincare, hydration and sun protection.

Micro Trends

Coffee Shop Raves

Boosted by a new generation of sober-conscious consumers seeking real-life connection and fun, coffee shops are taking over the party scene as the new destination for daylight raves.

Micro Trends

Resilience Branding

As the Trump administration rolls back nationwide government DEI initiatives, progressive businesses are choosing to re-affirm their commitment to inclusion by adopting new language rather than retreating from their efforts.

Design Directions

The Unseen Emporium

Design studio The Unseen brings its unique synthesis of science and the occult to a showroom in London.

Design Directions

Nelly Ben Hayoun: Designing Experiences

With a portfolio of projects including an operatic retelling of the Apollo 11 moon landing and a human-scale reproduction of a sub-atomic collision...

Rock Star Scientists : Design Fiction : NASA

Design Directions

Submerged

Environmentalists’ concerns about the planet’s dwindling natural resources are inspiring radically futuristic spatial concepts, Brandstanding campa...

Submerged : Underwater : Oceanic

Micro Trends

Shop the Show

Internet tv is coming, and advertisers are working out the best way to use it

Scandal : Internet Television : Chromecast

Design Directions

Old Tom & English

The home-away-from-home aesthetic is moving from retail to dining at Soho restaurant Old Tom & English.

Lee Broom : London : Home-tail

Design Directions

Möbius Design Studio: Visual Communication

As part of a new wave of design talent across the Middle East and North Africa (MENA) region, the all-female Möbius Design Studio is paving the w...

Dubai : MENA : Graphic Design

Micro Trends

JOMO

As more of us become exhausted with the notion of managing multiple online personalities, a new counter-opinion to the always-on mentality is emerg...

JOMO : Social Media : The Sharded Self

Design Directions

Volkshotel

Amsterdam’s Volkshotel re-imagines the hospitality space as a platform for artistic expression and creative weirdness.

Hotel : Amsterdam : Volkshotel

Micro Trends

Raising the Bar

When it comes to the cocktail market, there is always the coolest bar, the hippest ingredient or the mixologist of the moment. In a dizzying world ...

Bump Caves : London : Cocktails

Design Directions

Renaissance Redux

Fascination with Renaissance art and forms found in classical architecture is fuelling a new aesthetic direction

Classical Architecture : Studio Glithero : Museum Archives

Design Directions

La Fondation Louis Vuitton

Bernard Arnault, the chairman and CEO of LVMH, has opened his own cultural gift to Paris: La Fondation Louis Vuitton.

Fondation Louis Vuitton : Paris : Art Museum

Micro Trends

Stranger Liaisons

The arrival of social media has meant we have more ‘friends’ than ever. But although we are happy to connect with people we have never met online, ...

The Sharded Self : Millennials : JOMO

Design Directions

Please Do Not Enter

Please Do Not Enter blends art with commerce for the discerning male customer.

Los Angeles : Storytelling : Nicolas Libert

Micro Trends

Domesticity, Inc

The sharing economy encourages us to view our empty rooms and idle possessions as sources of profit – but are we ready to open our homes to stran...

Homedulgence : The New Value Economy : Uber

Design Directions

Dutch Design Week 2014

This year’s Dutch Design Week showed a continued interest in the convergence of nature and technology

DDW14 : Fauna Fetish : Experimental Processes

Design Directions

Olive

The Olive wristband uses a series of sensors to monitor the wearer’s stress levels.

Olive : Stress : Wearables

Micro Trends

Health Goth

A new style tribe is taking fashion’s obsession with haute activewear to macabre extremes.

Subculture : Activewear : Goth

Design Directions

The Springs

At The Springs in Downtown Los Angeles, visitors can come in for a yoga session, work on their laptop and then finish the night with a vegan meal a...

Los Angeles : Body Temples : Wellness

Design Directions

Paris Fashion Week spring/summer 2015

A heady and moody mix of alchemy and magic were on show this season during Paris Fashion Week as designers played with fiction to create escap...

Micro Trends

Whole-chain Thinking

Innovative start-ups are embracing vertical integration as a way of appealing to authenticity-hungry Millennials.

Vertical Integration : Shoes Of Prey : Zady

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