Singapore – A new app, susGain, has been launched in Singapore to enable people to pursue a more holistic eco-friendly lifestyle.
Enabling users to earn rewards for eco-conscious spending, susGain tracks when people shop at sustainable local businesses, and offers points as well as a percentage back on their purchases. Meanwhile, each user’s chosen cause or charity will receive a donation equal to the value of their spending. The platform’s in-app map gives users visibility of nearby water refill stations, clothing swaps, recycling bins and more. When engaging in these services, consumers can scan a QR code to receive points and become eligible for additional rewards.
‘In order to drive real change and make an impact, we strongly believe that it requires a large number of stakeholders across all domains to come together and work on it collectively,’ explains a statement on the brand’s website.
With consumers increasingly interested in adopting more ethical consumption habits, new digital tools are emerging to help people track and improve their Sustainable Spending.