'Branding'

Stat: UK regenerative coffee sales triple as climate pressures mount

Daily Signals

Stat: UK regenerative coffee sales triple as climate pressures mount

Regenerative coffee sales in the UK have nearly tripled in 2025, signalling a shift toward sustainability in the nation’s £3.6bn ($4.8bn, €4.5...
Coffee : Food : Statistic
ASOS Live redefines fashion shopping through creator-led video content

Daily Signals

ASOS Live redefines fashion shopping through creator-led video content

ASOS has launched ASOS Live, a new video shopping experience designed to merge inspiration, content and commerce within its app.
Fashion : Asos : Retail
Foresight Friday: Olivia Houghton, insights and engagement director

Daily Signals

Foresight Friday: Olivia Houghton, insights and engagement director

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, insights and engagement d...
Culture : Beauty : Fashion
Stat: Americans’ trust in media declines to record low

Daily Signals

Stat: Americans’ trust in media declines to record low

Media : Trust : Consumer Behaviour
Stat: Americans push back against tipflation

Daily Signals

Stat: Americans push back against tipflation

Tipping fatigue is intensifying across the US, with 65% of consumers saying they are tired of tipping – up from 53% in 2023, according to Popmenu’s...
Retail : US Market : Hospitality
Heston Blumenthal creates menu for appetite suppressant users

Daily Signals

Heston Blumenthal creates menu for appetite suppressant users

Renowned chef Heston Blumenthal has launched a new tasting menu, The Mindful Experience, tailored for diners taking weight loss and appetite suppre...
Health : Food : Hospitality
Stat: CMOs embrace AI while doubling down on human creativity 

Daily Signals

Stat: CMOs embrace AI while doubling down on human creativity 

Dentsu Creative has released its 2025 CMO report, which draws on insights from nearly 2,000 senior marketing leaders in 14 countries about marketin...
Technology : Stat : AI
Stat: Cannabis-infused drinks reshape America’s after-work rituals

Daily Signals

Stat: Cannabis-infused drinks reshape America’s after-work rituals

A growing number of young American professionals are swapping post-work alcoholic beverages for cannabis-infused alternatives, signalling a cultura...
Statistic : Cannabis : Alcohol
Detty December’s Cultural Capital

Viewpoints

Detty December’s Cultural Capital

Beyond music and parties, end-of-year festivities in Nigeria and Ghana represent a new model for cultural tourism that strengthens diasporic bonds ...
Travel & Hospitality : Youth : Detty December
Stat: Gen Z Brits wish they were growing up without the internet

Daily Signals

Stat: Gen Z Brits wish they were growing up without the internet

Nearly half (47%) of UK people aged 16–21 would rather grow up in a world without the internet, according to new research published by certificatio...
Technology : Teen Tech Welfare : Teens Tech And Tapping Out
Chanel’s le19M brings Parisian craftsmanship to Tokyo

Daily Signals

Chanel’s le19M brings Parisian craftsmanship to Tokyo

Chanel’s le19M has landed in Tokyo with La Galerie du 19M Tokyo, an exhibition that unites Parisian artisans and Japanese craftspeople in a celebra...
Luxury : Fashion : Design
Stat: Halloween retail to hit record highs, despite tariff concerns

Daily Signals

Stat: Halloween retail to hit record highs, despite tariff concerns

Halloween 2025 is set to beat spending records, with consumers projected to spend £9.7bn ($13.1bn, €11.2bn), according to a report by the...
Retail : Statistic : Halloween
Future Food Tech 2025: Resilience by Design

Big Ideas

Future Food Tech 2025: Resilience by Design

The ongoing resilience of food systems is under the microscope. Future Food-Tech London 2025 highlighted the need for systems built on diversity, c...
Food Futures : Innovation : Ecosystem
Gen Z in Brazil

Markets

Gen Z in Brazil

Driven by a quest for purpose, Brazil’s Gen Z are honouring their roots in inventive ways – raising the bar for inclusive fashion, global fandom an...
Youth : Pop-culture & Media : Gen Z
Innovation Debrief 2025: Sober Socials

Micro Trends

Innovation Debrief 2025: Sober Socials

Amid digital overload, consumers are seeking moments of connection away from the internet. But for many, sobriety, connection and affordability are...
Society : Sports & Leisure : Youth
The Great Beauty Blur

Macro Trends

The Great Beauty Blur

Beauty has become monotonous, influenced by powerful algorithms that entrench long-standing ideals. Its future depends on embracing complexity, fri...
Beauty : Health & Wellness : Technology
Innovation Debrief 2025: The Augmented Human

Micro Trends

Innovation Debrief 2025: The Augmented Human

We’ve entered The Synthocene Era, a new chapter in which human intelligence is enhanced, not replaced, by machine intelligence. The next frontier i...
Technology : Health & Wellness : Fashion
Black Creativity Must Move From Collabs to Ownership

Viewpoints

Black Creativity Must Move From Collabs to Ownership

Brands crave the cultural capital of Black creatives – but it’s time to move beyond collaboration. Normalising Black ownership is the next step, wr...
Advertising : Pop Culture & Media : Fashion
Gen Z Parents

Communities

Gen Z Parents

Meet the Gen Z parents (born between 1997 and 2012) of Gen Alpha and Gen Beta, who are busy raising the next generation.
Youth : Home And Family : Generations
EQ-Homes

Micro Trends

EQ-Homes

From calming kettles to mood-sensing fridges, brands are embedding emotional intelligence into everyday appliances, signalling a shift from smart t...
Technology : Health & Wellness : Design
Rapha opens Shanghai Clubhouse for cycling and design enthusiasts

Daily Signals

Rapha opens Shanghai Clubhouse for cycling and design enthusiasts

Cycling apparel brand Rapha has opened its first mainland China Clubhouse in Shanghai, signalling a strategic push into one of the world’s fastest-...
Retail : Sport : Cycling
Stat: Half of all service cases will be resolved by AI in two years

Daily Signals

Stat: Half of all service cases will be resolved by AI in two years

Artificial intelligence is rapidly reshaping customer service, with half of all service cases expected to be resolved by AI within two years, accor...
Statistic : AI : Artificial Intelligence
BBH Singapore creates the country’s first legal chewing gum for more than 30 years

Daily Signals

BBH Singapore creates the country’s first legal chewing gum for more than 30 years

Creative agency BBH Singapore has developed Unthinkables, a hyper-chewy flavoured candy designed to mimic gum but made without a gum base to bypass...
Singapore : Advertising : Pop Culture & Media
Foresight Friday: Rose Coffey, senior foresight analyst

Daily Signals

Foresight Friday: Rose Coffey, senior foresight analyst

Every Friday, The Future Laboratory team offers an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, ...
Foresight Friday : Media & Entertainment : Vintage Fashion
AI billboard visualises real-time sun damage in UV awareness campaign

Daily Signals

AI billboard visualises real-time sun damage in UV awareness campaign

A new study by the British Skin Foundation reveals that 38% of Britons have already been sunburnt in 2025 – with Gen Z (35%) and Millennials (30%) ...
Advertising : Health And Wellness : Beauty
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