LS:N Global

Design Directions

Nike+ 45 Grand

Invitation-only health club 45 Grand takes the Nike+ brand into luxury territory, serving as an aspirational flagship for other Nike+ Studios and ...

Nike : 45 Grand : Nike+

Daily Signals

Shake it off: Ad encourages women to embrace their jiggle

UK – Women do not exercise or play as much sport as men because they are worried how their bodies will be perceived, according to Sport England. So...

Sexy Sweat : Women : Body Temples

Daily Signals

Mountain dance: Nike’s latest collection presented in Nowness video

Morocco – Nike has collaborated with young Brazilian designer Pedro Lourenço on an eight-piece capsule collection that blends functionality an...

The Athena Woman : Body Temples : Nike

Daily Signals

Hostile takeover: Mobile game where runners dominate the streets

London – Developer PAN Studio is launching Run An Empire, a mobile game where you can claim local territory by running, jogging or walking.

PAN Studio : Run An Empire : Awakening Tech

Big Ideas

British consumers spending on small indulgences

British consumers are feeling better about their economic prospects and starting to spend again.

Body Temples : Austerity : Recession

Daily Signals

Natural cure: A fortifier that prevents hangovers

San Francisco – Work hard, play hard is the mantra of many people. It was also the inspiration for Ron Alvarado and Matt MacDonald to create Ficks,...

Natural Ingredients : Matt MacDonald : Ron Alvarado

Daily Signals

Seeds of health: The yoghurt with added goodness

New York – One glance at the shelves in a grocery store, and you might think that yoghurt is a saturated market. Nevertheless, a new brand, The Epi...

Food Futures : Omega 3 : Chia

Big Ideas

Frieze New York 2013

The hip contemporary show that cut its teeth in London hosted its second New York event this year. Collectors and art lovers converged on out-of-th...

New York : Jonathan Monk : Karl Haendel

Daily Signals

Eco sneaker: Puma shoes that turn into soil

Ethics : Plastic : Jacket

Daily Signals

Bike map: New site targets Travel & Hospitalityling cyclists

Man-ventures : Cyclists : Traveling

Daily Signals

Joy riding: Rapha store brings cyclists together

London : Interiors : Opening

Daily Signals

Game on: Network event explores future of sport

Charlie Dark : Network Event : Workout

Daily Signals

All natural: Drinks brand moulds strange fruit

Advertising : Lemon : Oranges

Daily Signals

Bare Bones: High-tech cast for those on the mend

Bespoke : Orthopaedic Cast : Bones

Daily Signals

Animal charm: Party pack plays the health card

London : Safari Snacks : Cluck Cluck Club Sandwich

Daily Signals

In your face: People awake to new sneaker campaign

Alarm : Lifestyle : Engagement

Big Ideas

The cult of Body Temples goes extreme

Fitness classes like Project Fit are introducing new levels of intensity.

Fitness : Soulcycle : Gym Talk

Macro Trends

Body Temples

Bodies are back. You can’t buy the new status symbol at a store, you’ll have to sweat for it. Today’s model of fitness is no longer an unattainable...

MGM Grand Hotel : CrossFit : Zumba

Micro Trends

Innovation Debrief 2025: The Augmented Human

We’ve entered The Synthocene Era, a new chapter in which human intelligence is enhanced, not replaced, by machine intelligence. The next frontier i...

Technology : Health & Wellness : Fashion

Viewpoints

Beauty Futures Webinar 2015

LS:N Global's latest webinar examines the key trends shaping the future of the beauty industry over the coming five years.

Beauty Industry : Beauty Futures : Holistic

Big Ideas

Nouveau Lean Cuisine

US – Nestlé’s Lean Cuisine has given its brand strategy a complete overhaul, moving away from diet marketing to keep up with changing consumer at...

#WeighThis Campaign : Lean Cuisine : 360i

Big Ideas

Spornosexual selfies

UK – Research by the University of East Anglia has found that austerity is encouraging young men to use their bodies as brands.

University Of East Anglia : Spornosexual : Instagram

Daily Signals

Making a splash: Disciplines converge for Copenhagen fashion show

Copenhagen – Conceptual fashion designer Henrik Vibskov showed his spring/summer 2015 collection as part of Copenhagen Fashion Week, continuing a ...

Copenhagen : Copenhagen Fashion Week : Henrik Vibskov

Daily Signals

Run like the wind

London – Nike invited passers-by to become a force of nature at its East London interactive running installation.

Nike : FIELD : Force Of Nature

Big Ideas

Jacket improves blood circulation and cell recovery

Men’s performance clothing company ISAORA has launched the Microlight IR Down Jacket that converts body heat into infrared energy.

Isaora : Microlight IR Down Jacket : ThermaDown

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