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Micro Trends
Scattered Schools
With remote studying the new norm, school is becoming something that is no longer a physical space but a dispersed learning experience.
Youth
:
Generation Z
:
Travel
Micro Trends
Tourism Decelerated
With travellers exhausted by overcrowding, homogenised sights and a sea of smartphones, a counter-movement of slow tourism is gathering pace.
Travel
:
Tourism
:
Hospitality
Big Ideas
Four key take-outs from Money 20/20
This year’s financial conference examined opportunities in banking beyond the Western world and how brand purpose is taking precedence over innovat...
FinTech
:
Open Banking
:
Payments
Micro Trends
Discreet Tech
As consumers seek a more balanced relationship with devices and technology, brands are creating home electronics that blend seamlessly into the bac...
Technology
:
Design
:
Future Home
Micro Trends
eSports Nutrition
As competitive gaming broadens its appeal, both amateur and professional gamers are looking to the health and wellness industry to give them an edge.
Wellness
:
ESports
:
Food
News
Inclusive gaming and fashion blurs with dating
Xbox caters for the physically impaired, Helmut Lang facilitates online dating, Iceland pledges to plastic-free packaging.
Technology
:
Fashion
:
Food
News
Nike rejoices in Londoners, The James Hotels fosters spiritual wellbeing
Tay Spirits resurrects a traditional French brandy, Tesla reaches the masses through Home Depot collaboration, the smart clothing market is growing.
Retail
:
Hospitality
:
Travel
News
Tide wins the Super Bowl ad accolade and Nike plugs into loyalty
BP facilitates electric vehicle adoption, MIT transforms plants into lighting, why beauty brands need to develop their language around skincare.
Beauty
:
Retail
:
Automotive
Markets
Emerging Youth: India
India has a highly aspirational youth population that has the potential to unlock vast economic and social progress.
Youth
:
India
:
Advertising
News
Nissan creates a sound identity for electric cars and other stories
In today’s daily digest: Ikea ads focus on the mundane, an artificially intelligent nutritionist, Russian retailer KM20 focuses on experiential sho...
Retail
:
Health & Wellness
:
Auto
Design Directions
Filter Space
The new Dr Jart+ flagship store in Seoul offers customers a refuge from the worst of the city’s pollution.
Dr.Jart+
:
Seoul
:
South Korean Beauty
Big Ideas
World Retail Congress 2014: Overview Part 2
The theme may have been retail in an era of disruption, but old-fashioned values dominated the discussions at World Retail Congress 2014.
Phygital
:
Omnichannel
:
Ecommerce
Design Directions
Archer Hotel
Tasteful surroundings, efficient staff and friendly service all come together to make staying in a hotel a treat rather than a chore. But the best ...
Archer
:
Hotel
:
Manhattan
Big Ideas
Retail Analysis: Zorlu Centre, Istanbul
Istanbul – A new futuristic development in Turkey’s largest metropolis puts shopping, housing, culture and parks at the heart of the ancient city.
Istanbul
:
Shopping Centre
:
Zorlu Centre
Design Directions
Commodity
Finding the perfect fragrance can feel impossible. After hours of sampling, instead of acquiring the ideal perfume you can end up with just a pound...
Perfume
:
Kickstarter
:
Crowdfunding
Design Directions
Dunhill Homes
In London, Tokyo, Shanghai and Hong Kong, Dunhill’s Homes surround customers with art, culture and a host of lifestyle services. A retail propositi...
London
:
Maisons
:
Homes
Markets
Chinese luxurians
Amid rumours of a slowdown in the national economy, the luxury market in China is in rude good health. By 2015, China’s consumers will account for ...
China
:
McKinsey
:
HNWIs
Design Directions
Andrea Crews: Fashion and art direction
Andrea Crews: Fashion and art direction
Colour
:
Kitten Hologram
:
Art Direction
News
Foresight Friday: Simar Deol, foresight analyst
Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, foresight analyst Simar D...
Society
:
Pop Culture & Media
:
Technology
News
Consumer Cellular targets the over-55s in new campaign
Mobile network operator company Consumer Cellular has launched a new campaign that spotlights an age group that is mostly forgotten by other brands...
Advanced Audiences
:
Advertising
:
Ads
News
Depop brings secondhand fashion in-game
The community-powered fashion marketplace, is collaborating with computer game The Sims to bring seller-designed virtual clothing to its gaming world.
Fashion
:
Sustainability
:
Retail
News
This peanut butter protects Canadians with nut allergies
Responding to the high-cost barriers of peanut allergy medication, the brand is launching a fund to help offset the cost of life-saving epinephrine...
Food & Drink
:
Society
:
Health & Wellness
News
Social media mood scents targeting Gen Z
Tapping into the interests of Generation Z, the social media personality has launched a line of fragrances to evoke different moods.
Beauty
:
Media & Entertainment
:
Health & Wellness
News
Jeep’s far-flung office for wandering workers
Car brand Jeep is encouraging Australians to experience remote working in an off-grid, purpose-built home office.
Mobility
:
Travel & Hospitality
:
Workplace
Viewpoints
Product design is failing its problem-solving purpose
In the era of circular economy enthusiasts, designers should stop rehashing existing products and begin designing true era-appropriate goods.
Design
:
Sustainability
:
Technology
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