'Branding'

Have we overdosed on CBD?

Viewpoints

Have we overdosed on CBD?

Is this cannabis compound a new miracle elixir or does its global hype mean we’ve already hit peak CBD?
CBD : Wellness : Food
Snapbots

Design Directions

Snapbots

Snap Inc has launched a series of pop-up phygital vending machines to promote its first physical product.
Snapchat : Revelation Brands : Geo Quests
Neurodesign: Beyond choice

Viewpoints

Neurodesign: Beyond choice

Could reading the subconscious mind inform design decisions and eliminate consumer anxiety? 
E-motional Economy : Merel Bekking : Neuroscience
Sleeping Beauty

Micro Trends

Sleeping Beauty

Beauty brands are promoting the power of a good night’s sleep by rolling out products that nourish customers on the outside and the inside after ...
Supermood : Time Effiecient : Sleeping
Katrina Judd : e-vertorial film-making

Viewpoints

Katrina Judd : e-vertorial film-making

Imagine Fashion marketing director Katrina Judd talks about e-vertorial film-making. 
Imagine Fashion : Katrina Judd : Fashion Film
Hacktivism

Micro Trends

Hacktivism

In a world of open-sourcing and free information, people are routinely modifying and hacking branded goods to create even better products. In the A...
Music : Fireplayer : Modifying
Sponsorship Futures

Markets

Sponsorship Futures

Current estimates show that despite recession and the ensuing collapse in advertising expenditure, worldwide spending on sponsorship and related ac...
Sponsorship : Emotional Economy : Red Bull
China proves fertile ground for homegrown luxury brands

Big Ideas

China proves fertile ground for homegrown luxury brands

China proves fertile ground for homegrown luxury brands
China : Luxury : Made In China
The Trend: Women’s Sports Economy

Daily Signals

The Trend: Women’s Sports Economy

Summer 2025 will be remembered as a landmark season, shaping the future for women’s sport. While star athletes such as British football player Chlo...
Sports : Health : Wellness
Stat: TikTok Shop’s Black Friday sales highlight growth of live commerce

Daily Signals

Stat: TikTok Shop’s Black Friday sales highlight growth of live commerce

During this year’s Black Friday and Cyber Monday, TikTok Shop recorded nearly 50% more shoppers than 2024, driving total sales past £372m ($500m, €...
Retail : Social Media : Discovery
Monzo tackles financial literacy with The Book of Money

Daily Signals

Monzo tackles financial literacy with The Book of Money

British online bank Monzo has launched The Book of Money in response to research showing that half of Britons (51%) feel they are not reaching thei...
Finance : Gen Z : Education
Fairmont amplifies luxury with Devialet soundscapes

Daily Signals

Fairmont amplifies luxury with Devialet soundscapes

Fairmont Hotels & Resorts is elevating its global hospitality experience through a new partnership with French audio innovator Devialet.
Hospitality : Sound : Travel And Hospitality
Stat: P.Louise live shopping breaks record on TikTok Shop

Daily Signals

Stat: P.Louise live shopping breaks record on TikTok Shop

Make-up brand P.Louise has reinforced its dominance on TikTok Shop, breaking records with its Christmas Showcase Live and generating £2m ($2.7m, €2...
Beauty : Retail : TikTok
Mastercard launches AI-powered stories for commuters

Daily Signals

Mastercard launches AI-powered stories for commuters

Mastercard has launched its Transit Tales campaign, which tailors classic stories to the length of commuters’ journeys.
Audiobooks : Australian : Commuters
Stat: Consumers admit to choosing inaction on climate change due to eco-guilt

Daily Signals

Stat: Consumers admit to choosing inaction on climate change due to eco-guilt

More than a quarter of people (28%) in 31 countries fall into the category of ‘anxious inactives’, according to the latest GlobeScan Healthy & ...
Society : Sustainability : Retail
Equinox and Stripes Beauty launch luxury menopause spa experience

Daily Signals

Equinox and Stripes Beauty launch luxury menopause spa experience

The Spa by Equinox Hotels has partnered with pro-ageing beauty and wellness brand Stripes Beauty to introduce a high-tech, luxury wellness spa circ...
Health & Wellness : Luxury : Travel & Hospitality
Estée Lauder innovates home fragrance with smart technology partnership

Daily Signals

Estée Lauder innovates home fragrance with smart technology partnership

Estée Lauder Companies, the beauty giant behind brands like Le Labo and Jo Malone London, is transforming the home fragrance market with an innovat...
Beauty : Technology : Design
The Big Idea: India’s Beauty Playground

Daily Signals

The Big Idea: India’s Beauty Playground

To tap into India’s booming beauty market, global and local brands are using skincare-infused make-up, men’s grooming innovations and localised mar...
Beauty : Retail : Indian Beauty Market
Positive Luxury partners with Briink to bring AI to ESG reporting

Daily Signals

Positive Luxury partners with Briink to bring AI to ESG reporting

Positive Luxury, known for its Butterfly Mark sustainability certification, has teamed up with Briink, an AI-driven ESG solutions provider, to stre...
Luxury : Sustainability : Fashion
Heineken UK and Stonegate Group address loneliness with Pub Alone campaign

Daily Signals

Heineken UK and Stonegate Group address loneliness with Pub Alone campaign

Pub company Stonegate Group and Heineken UK have teamed up to create Pub Alone, a holiday campaign to help tackle loneliness by creating spaces for...
Food & Drink : Loneliness : Christmas
Deliveroo and Hurr team up for on-demand luxury fashion rentals

Daily Signals

Deliveroo and Hurr team up for on-demand luxury fashion rentals

Deliveroo has teamed up with designer fashion rental business Hurr to introduce an industry-first service offering luxury dress rentals delivered i...
Fashion : Delivery : Retail
Rossinavi’s next-gen superyacht includes AI assistance

Daily Signals

Rossinavi’s next-gen superyacht includes AI assistance

Luxury yacht builder Rossinavi will preview its flagship of the new superyacht generation, Seawolf X, at the Monaco Yacht Show 2024 to be held from...
Luxury : ESG : Rossinavi
Co-op partners with Walmart to boost online grocery growth

Daily Signals

Co-op partners with Walmart to boost online grocery growth

Co-op has announced a collaboration with Walmart Commerce Technologies to integrate Store Assist online fulfilment technology, aiming to enhan...
Retail : Co-op : Walmart
Vaseline launches world’s first skincare product for transgender women

Daily Signals

Vaseline launches world’s first skincare product for transgender women

Vaseline has taken a significant step towards inclusivity with the release of the Transition Body Lotion, the first skincare product specifica...
Inclusivity : Health : Beauty
Stat: British children want better access to nature and green space

Daily Signals

Stat: British children want better access to nature and green space

A study from UK conservation charity The National Trust and children’s newspaper First News has revealed that 76% of children want to spend more ti...
Youth : Environment : Nature
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