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Stat: The US and China drive luxury’s global recovery
While the luxury sector has been hit hard by Covid-19, data from Bain & Co suggests the market is on the road to recovery.
Stat
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Statistics
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Luxury
News
Petco turns to people to spotlight pet wellbeing
Petcare brand Petco is highlighting its transition from retail to health and wellness in a humorous campaign that features people representing pets.
Wellness
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Retail
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Pet
News
Uniform makes scents of homebody lifestyles
Fragrance brand Uniform is entering the home fragrance market with a line of mood-enhancing products.
Fragrance
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Home
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Senses
News
Umamicart is a one-stop shop for Asian cuisine
Umamicart is a specialist online supermarket that curates and delivers hundreds of Asian products and ingredients to consumers' doors.
Food
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Drinks
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Delivery
News
Varo diversifies digital banking for the everyman
Varo is relaunching its digital banking service with a new campaign that aims to communicate its values as an inclusive bank.
Banking
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Money
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Fintech
News
Buffalo London is dematerialising its trainers
Footwear brand Buffalo London is working with virtual fashion brand The Fabricant to launch a digital trainer that can only be worn on social media.
Retail
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Fashion
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Technology
News
Pornhub wants to make sustainability sexy
Pornhub is encouraging consumers to adopt more sustainable behaviour through its new Sexstainable campaign.
Advertising
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Media And Entertainment
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Technology
News
This judgement-free ad lightens up Veganuary
Vegan food delivery brand Allplants cuts some slack for those taking part in this year’s Veganuary.
Food And Drink
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Advertising
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Veganuary
News
Heineken’s festive packaging hacks for DIY minds
The beer company’s latest multi-brand seasonal campaign, Holiday Hacks, offers drinkers a way to turn their bottles, cans and other packaging into ...
Drink
:
Food And Drink
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DIY
News
Highsnobiety’s toolkit for open-source sustainability
The youth media outlet has worked with sustainable fashion brand Allbirds to launch the six-part toolkit.
Sustainability
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Fashion
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Retail
News
Chipotle’s avocado apparel upcycles restaurant waste
The Chipotle Goods line features designs dyed with avocado pits left over from its restaurants.
Retail
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Fashion
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Sustainability
News
Coca-Cola posits an optimistic new normal
Its latest campaign, Open Like Never Before, highlights the mindset shifts that have occurred during the pandemic, encouraging optimism for the fut...
Society
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Campaign
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Advertising
News
Vollebak’s concept watch repurposes e-waste
Vollebak has designed a concept watch built from technology components commonly thrown away by consumers.
Fashion
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Retail
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Technology
News
Cake delivers sexual pleasure without labels
The sexual wellness brand’s line of lubricants are inspired by skincare and take a fluid view of gender and sexuality.
Health And Wellness
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Identity
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Pleasure Revolution
News
Deciem's virtual consultations connect skincare experts
Deciem's new virtual consultation feature invites consumers to digitally connect with the brand's skincare experts.
Beauty
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Wellness
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Skincare
News
The Fabricant gives access to digital couture
New digital platform Leela allows users to create a photo-real avatar to try out digital couture.
Fashion
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Retail
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Identity
News
Ideal turns in-store employees into live-stream broadcasters
Multi-brand jeweller Ideal has moved to a digital business model, creating virtual stores in response to physical shop closures.
Retail
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China
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Jewllery
News
Tena champions body confidence among Flat Agers
Tena has released a campaign to challenge perceptions about women’s ageing and incontinence.
Health
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Wellness
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Society
News
Mey induces sleep with social media ads
The sleepwear brand has teamed up with Facebook for a psychedelic technology concept to combat digital addiction.
Sleep
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Insomnia
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Wellnes
News
The Body Shop hires those quickest to apply
The Body Shop is working towards a fully inclusive hiring process with an initiative that sees the company hire the first person that applies for a...
Workplace
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Society
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Retail
News
Global tech brands unite for smart home standard
The Zigbee Alliance has joined forces with Apple, Google and Amazon to develop a smart home standard that means new devices are likely to be compat...
Media
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Technology
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Entertainment
News
Mica’s Moon School is an interactive Alexa game
Media agency MediaCom has claimed an industry first with its use of voice technology to create an interactive storytelling game.
Media
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Technology
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Entertainment
News
The Trend: Conscious Deceleration
Struggling to keep up with the fast-paced and demanding approaches to fitness, in 2020 health-conscious consumers will look for a more measured, lo...
Health
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Wellness
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Technology
News
Summersalt debuts apparel for untethered travellers
The swimwear brand is expanding into the ‘status symbol’ of travel apparel.
Travel
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Fashion
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Leisure
News
Alchemic skincare with a spiritual edge
Emerging skincare brand Strange Bird unites consumers’ rising interest in spirituality with traditional Chinese beauty regimes.
Beauty
:
Wellness
:
Spirituality
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