LS:N Global

Viewpoints

It’s time to wake up to the metaverse mall

With Fortnite, Minecraft and Roblox thriving, the metaverse’s doors have been flung open. But when will retailers start building their own virtual ...

Retail : Technology : Gaming

Daily Signals

Stat: Luxury consumers want to shop in the metaverse

As the metaverse continues to dominate media headlines, a small study by Klarna shows that luxurians are receptive to shopping in virtual worlds.

Luxury : Media : Technology

Daily Signals

This whisky campaign is a nod to the metaverse

Whisky brand Crown Royal is targeting younger audiences with a metaverse-inspired ad campaign promoting its ready-to-drink cocktails.

Food & Drink : Media & Entertainment : Branding

Daily Signals

Magnum anti-metaverse campaign promotes pleasures of real life

Food & Drink : Technology : Media & Entertainment

Daily Signals

South Korea brings a pre-tourism experience to the metaverse

South Korea’s Ministry of Culture, Sports and Tourism and the Korea Tourism Organization are encouraging people to experience the country in the me...

Travel & Hospitality : Technology : Media & Entertainment

Daily Signals

The metaverse gets real at Crosby Studios’ café

The Meta Café is a gallery and dining spot that points to the burgeoning potential of virtual realms to inspire physical retail spaces, products an...

Hospitality : Media & Entertainment : Technology

Daily Signals

Hitachi turns to the metaverse for next-generation workforce training

Multinational electronics giant Hitachi is using the metaverse to enable skilled manufacturing workers to run demonstrations on real-world equipment.

Technology : Metaverse : Craft

Daily Signals

The artist bringing culture, wellness and education to the metaverse

Pronounced ‘zero’, [0] is a new innovation lab and creative studio founded by metaverse artist Krista Kim and producer Peter Martin that is designe...

Media And Entertainment : Technology : Design

Daily Signals

These virtual bags raise questions about metaverse counterfeits

Artist Mason Rothschild is raising questions about the luxury non-fungible tokens (NFT) market, with a collection of 100 faux fur virtual Birkin ba...

Media And Entertainment : Technology : Luxury

Daily Signals

Visit Iceland mocks the metaverse to promote IRL trips

The nation's tourism board is drawing on the proliferation of the metaverse as part of its latest campaign.

Travel & Hospitality : Media & Entertainment : Advertising & Branding

Daily Signals

Stat: 45% of game developers say they don’t believe in the promise of the metaverse

The Game Developers Conference’s annual report reveals that metaverse hype has left many game developers unenthused.

Technology : Media & Entertainment : Design

Viewpoints

Creating a Metaverse Wine Community

Crurated is re-inventing the way collectors buy, store and enjoy wine – offering lessons in neo-collectorship for other sectors. Founder and CEO Al...

Wine : Crurated : NFT

Daily Signals

CES 2022: A vest that recreates physical sensations in the metaverse

Adding a new layer of absorption in the digital realm, the OWO Vest uses haptic feedback to allow players to feel the sensations encountered during...

CES : CES 2022 : Metaverse

Daily Signals

Jose Cuervo is bringing tequila to the metaverse

Seventy years after coming to the US to establish the margarita as the nation’s favourite cocktail, Jose Cuervo is bringing its signature spirit to...

Food : Drink : Technology

Daily Signals

L’Oréal Professionnel expands its metaverse presence with new hair collection

Professional haircare brand L’Oréal Professionnel has unveiled its latest move into the metaverse with the launch of its new range, Odyssea: Creatu...

Beauty : Metaverse : Technology

Viewpoints

Metaverse ROI: Navigating Virtual Realms for Success

Charles Hambro, CEO of Geeiq, tells LS:N Global that achieving success in the metaverse is all about setting up a strategic data-centric approach t...

Technology : Metaverse : Virtual

Daily Signals

How luxury brands went beyond metaverse hype with immersive tech

From Balenciaga to L’Oréal, luxury brands are turning to immersive technologies to prototype shows, reimagine retail and bring storytelling to life...

Luxury : Technology : Design

Daily Signals

These Argos billboards will display IRL and in the metaverse

UK – Argos is launching cross-platform advertisements, with billboards showing simultaneously in the metaverse and on roadside screens in the real ...

Advertising & Branding : Retail : Media & Entertainment

Daily Signals

The Viewpoint: Creating a Metaverse Wine Community

LS:N Global sat down with Crurated’s founder and CEO Alfonso de Gaetano to find out how the company is re-inventing the way collectors buy, store a...

Food & Drink : Wine : Crurated

Daily Signals

The Fashion Innovation Agency debuts 3D garment volumetric capture service

The Fashion Innovation Agency at London College of Fashion has launched Reskinning Reality, the UK’s first 3D garment volumetric capture service ai...

Fashion : Technology : Virtual Fashion

Daily Signals

Rave Review paves the way for women on the blockchain

Fashion brand Rave Review is tackling the male-dominated non-fungible token (NFT) space with the launch of its Cryptopanties project.

Technology : Education : Fashion

Viewpoints

Can the foodverse secure restaurants’ future?

Supreet Raju, co-founder of OneRare, unpacks the potential that Web3 can offer food brands, chefs and the public by bridging digital and real-life ...

Food : Metaverse : Marketing

Daily Signals

This fitness bike rewards exercise with crypto

Healthcare company Cardio is responding to the rise in gaming and digital currencies with the launch of Metabike.

Health & Wellness : Technology : Sports & Leisure

Daily Signals

Wist lets you relive your smartphone-shot memories in VR

US – A new app, Wist, promises to turn the videos shot on a smartphone into dystopian memories that anyone with a headset can jump into and relive ...

Media & Entertainment : Technology : Society

Daily Signals

Elf launches educational Roblox experience to nurture Gen Z entrepreneurs

Elf Cosmetics has taken a leap into the metaverse with its inaugural Roblox experience Elf Up!, strategically addressing Gen Z’s entrepreneurial in...

Workplace : Youth : Beauty

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