Frontpage
Signals & Stats
Daily Signals
Statistics
Behaviours
Communities
Generations
Boomers
Gen X
Millennials
Gen Z
Gen Alpha
Trends
Macro Trends
Micro Trends
Design Directions
Sectors
Global Events
Beauty
Design
Fashion
Food & Drink
Health & Wellness
Luxury
Pop Culture & Media
Retail
Technology
Travel & Hospitality
Topics
The Synthocene Era
Artificial Intelligence
Cost of Living Crisis
Future Spaces
Gaming
Home and Family
Identities
Longevity
Metaverse
Mobility
Sustainability
Tomorrow’s Leadership
Work States
Viewpoints
Viewpoints
Futures 100
Webinars
Podcasts
Academy
Foresight Masterclass S1
Foresight Masterclass S2
Networking Masterclass
Reports
login
All Time
Past day
Past week
Past month
Past 3 months
Past 6 months
Past year
Past 2 years
Advertising & Branding
Architecture
Beauty
Design
Drink
Fashion
Finance
Food
Health & Wellness
Luxury
Media & Entertainment
Mobility
Packaging
Retail
Scenario
Society
Sport & Leisure
Sustainability
Technology
Travel & Hospitality
Youth
Africa
Asia
Aus/Nz
Eastern Europe
Western Europe
Global
Middle East
North America
Nordics
South America
Generation Beta (Born 2024+)
Generation Alpha (born 2013–2025)
Generation Z (born 1997–2012)
Millennials (born 1981–1996)
Generation X (born 1965–1980)
Generation Jones (born 1955–1965)
Baby Boomers (born 1946–1964)
All
Signals & Stats
- Daily Signals
- Statistics
Behaviours
- Big Ideas
- Communities
- Generations
- Markets
Trends
- Macro Trends
- Micro Trends
- Design Directions
Academy
- Foresight Masterclass Series 1
- Foresight Masterclass Series 2
- Strategic Networking Masterclass
Viewpoints
- Viewpoints
- Futures 100
- Webinars
- Podcasts
'branding'
Sort By
Relevance
Most Recent
Daily Signals
Stat: Older Britons are boycotting brands with Russian ties
As consumers and businesses react to the Russian invasion of Ukraine, older consumers are the most likely to avoid brands that continue to operate ...
Society
:
Finance
:
Retail
Big Ideas
Brandon Truaxe on why creating niche beauty products pays off
The founder of Deciem on the success of its science-based beauty brands NIOD, Hylamide and The Ordinary.
Beauty
:
Skincare
:
Transparency
Micro Trends
Highly Sensitive
For consumers, skin sensitivity is the new anti-ageing.
Sensitive Skin
:
Pollution
:
Skincare
Daily Signals
If LS:N Global made... a luxury store
London – Visitors to LS:N Global’s luxury store could expect an experience full of serendipity, surprise and emotional awakening.
Luxury Service
:
New Urban Guilds
:
Explorium Retail
Daily Signals
Beyond Borders: Autumn/Winter 2015 Trend Briefing
London – Yesterday, LS:N Global introduced three major trends set to shape the approaching consumer landscape to a packed house at The Barbican.
Beyond Borders
:
Trend Briefing A/W 15
:
Macrotrends
Markets
Global DINKs Market
Dual Income, No Kids (DINKs) are no longer a segregated part of society, but a growing faction around the world. From Mexico to Australia, more cou...
Luxury
:
Latin American Retail Connection
:
Tom Marchant
Micro Trends
Fan Power
More bands and musicians are partially handing over creative control to fans, giving them a greater sense of ownership over the material, and makin...
Music
:
Ambassador
:
Sound
Micro Trends
Customisation Culture
Luxury brands are launching bespoke products, and using technology to communicate their production processes in a bid to meet the growing need amon...
Heritage
:
Engraving
:
Initials
Big Ideas
Classic luxury continues to prosper during recession
Classic luxury continues to prosper during recession
Classic Luxury
:
LVMH
:
Hermès
Markets
Global Beauty Market: Part 1
Global beauty is exploring unorthodox opportunities for growth in new consumer segments and niche categories – and watching the good times roll o...
Global
:
China
:
Korea
Daily Signals
Stat: Gen Z and Millennials power health and wellness industry growth
According to recent Bank of America (BofA) data, Gen Z and Millennial consumers are driving a significant surge in wellness spending, helping to in...
Gen Z
:
Stat
:
Statistic
Daily Signals
McDonald’s Japan and girl group XG team up for fandom feast
McDonald’s Japan has launched Fandom Feast: McDonald’s Live Party (#リアタイマクパ), an interactive experience blending fandom culture with mobile ordering.
Food
:
Advertising
:
Media
Daily Signals
Belvedere Museum brings art masterpieces into the digital world on Roblox
The Belvedere Museum in Vienna is pioneering new approaches to digital art education with Art Leap, an interactive game on Roblox that immerse...
Gaming
:
Culture
:
Gen Alpha
Daily Signals
Stat: Wealthy consumers most likely to purchase dupe beauty products
According to Morning Consult’s The State of Beauty and Personal Care report, beauty and personal care consumers in the US are pulling back on volum...
Luxury
:
Retail
:
Finance
Daily Signals
Stat: Rogaine aims to shift stigma around men’s hair loss
Rogaine has launched National Hats Off Day, a campaign aimed at changing the conversation on men’s hair loss from stigma to support.
Beauty
:
Health & Wellness
:
Society
Daily Signals
The Standard taps into tattoo tourism
The Standard hotels in New York City are reimagining experiential travel by launching Inked Out, a tattoo-centric package aimed at ink enthusiasts.
Travel
:
Hospitality
:
Standard Hotel
Daily Signals
Pizza Hut turns to budget dining in China as economy slows
In a bid to adapt to a sluggish economy in China, fast food giant Pizza Hut is turning to budget dining with new Pizza Hut Wow concept stores tha...
Food & Drink
:
China
:
Inflation
Daily Signals
Stat: Young consumers are being scammed by ‘dupe’ products on social media
A Trustpilot study of 1,000 US Gen Z and Millennial adult social media users has found that 49% of consumers were scammed following the purchase of...
Fashion
:
Retail
:
Ecommerce
Daily Signals
Stat: UK and US adults admit using cannabis or alcohol to sleep better
In its Snooze Report released in October 2023, meditation and sleep app Calm suggests that US and UK consumers struggle to get a good night’s sleep...
Health
:
Wellness
:
Stat
Daily Signals
WeTransfer enlists The Bear star to attract content creators
WeTransfer wants to become a go-to tool for content creators. In a new campaign, the file-transferring giant has partnered with cult series The Bea...
Food
:
Pop Culture
:
Media
Daily Signals
Ikea’s Life is not a Catalogue campaign is keeping it real
Ikea is showing life without a filter in a brutally honest series of commercials that aim to prove that good design can live outside of staged show...
Advertising
:
Society
:
Design
Daily Signals
Stat: Alternative milk tops Americans’ plant-based preferences
New research shows that plant-based milk alternatives are Americans’ most consumed plant-based food and drink items.
Sustainability
:
Food & Drink
:
Society
Daily Signals
UK consumers cut costs with packed lunches
Consumers are changing their out-of-home eating habits in view of the cost of living crisis. At work, 69% bring lunch in, an increase of 8% from 2021.
Workplace
:
Food & Drink
:
Society
Daily Signals
New grocery Consumerhaus targets Gen Z
Facing an array of grocers failing to represent the needs and values of this generation, founder Claire Spackman is set to launch Consumerhaus in J...
Retail
:
Food & Drink
:
Youth
Daily Signals
Futures 100 Innovators Awards 2022 announced
NASA Harvest’s Dr Catherine Nakalembe is the winner of The Future Laboratory’s first ever Futures 100 Innovators Awards, which took place on Thursd...
Society
:
Health & Wellness
:
Technology
Loading...
VIEW MORE
You have
3 free News articles
remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN