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Micro Trends
Expansionist Brands
At present, a key focus for many multinational brands is working out how they can enter and succeed in emerging markets. Most have yet to consider ...
Emerging Markets
:
Local Brands
:
Localism
Micro Trends
Street Sport Rebels
Women across the world are taking to the streets and engaging in urban sports as a means of activism and self-empowerment.
Youth
:
Wellness
:
Female Futures
News
Inclusive gaming and fashion blurs with dating
Xbox caters for the physically impaired, Helmut Lang facilitates online dating, Iceland pledges to plastic-free packaging.
Technology
:
Fashion
:
Food
Macro Trends
Post-growth Society
As our obsession with economic growth proves to be unsustainable, brands, institutions and consumers are seeking new metrics of progress.
Post-growth Society
:
GDP
:
Economics
Micro Trends
Anti-social Sanctuaries
Reclaiming their liberation, affluent consumers are paying a premium for travel and dining services that promise total seclusion.
Luxury
:
Hospitality
:
Travel
News
Nissan customers profit from surplus energy and more top stories
In today’s daily digest: the meaning behind the term ‘cage-free’, luxury platform offers personalised space, zine explores disenfranchisement and m...
Advertising
:
Food & Drink
:
Retail
Markets
Luxury Travel Futures Market – Overview
We are living in one of the most affluent eras the world has ever known. A new kind of wealth is being formed and defined, simultaneously cr...
HNWIs
:
UHNWIs
:
Wealthy
Markets
Banking the Unbanked
With about 2bn unbanked people worldwide, there is an opportunity and a need for brands to use advances in technology to create more inclusive fina...
FinTech
:
Digital
:
Banking
Podcasts
Podcast: NASA Harvest's Dr. Catherine Nakalembe
The Future Laboratory co-founder Martin Raymond speaks with Dr Catherine Nakalembe, Africa programme director at NASA Harvest, scientist, remote se...
Podcast
:
Society
:
Back To The F**kture
Viewpoints
Why we travel – and maybe why we shouldn’t
Next time a consumer has the impulse to travel, they should think twice about their reasons why, and their impact, says Bani Amor.
Travel
:
Culture
:
Spirituality
Micro Trends
Chat Fiction
Our smartphone addiction is informing a new way of reading.
Digital
:
Youth
:
Media
News
Dutch Design Week 2015: Tree reconfigured
Eindhoven – Studio Thomas Vailly has ripped a Pinus Pinaster tree apart to create alternative man-made objects.
Dutch Design Week 2015
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Studio Thomas Vailly
:
Raw Material
Micro Trends
3DIY Culture
With free access to information, and a new norm of open-sourcing, a new type of DIY culture is on the rise. This is 3DIY – Design/Download/Do-It-Yo...
Design
:
Puma Creative Factory
:
Thing-O-Matic
Futures 100
Futures 100 Innovators: Winners
We present the winners and runners-up of our Futures 100 Innovators Awards. Meet the crème de la crème of the leading innovators, disruptors and ch...
Beauty
:
Wellness
:
Luxury
News
Punch drunk: Wine labels give it to you straight
Paarl, South Africa – What is the difference between Malbec and Merlot? Unless you are an oenophile, that might be a difficult distinction to make.
Wine
:
Labels
:
Easy Choice Winery
News
Sole-searching: Shoe brand home is on the map
Flimby – To mark its 30th anniversary British sports shoe brand New Balance has launched a website to celebrate the Cumbrian town of Flimby, where ...
Shoes
:
Jonathan Ram
:
Mark Heron
Big Ideas
Beer sales flatten as emerging economies contract
Beer sales flatten as emerging economies contract
Alcohol
:
Beer
:
Vodka
News
Stat: Easter eggs soar in price
Easter eggs are getting more and more expensive. According to the UK's Which? food price inflation tracker, in 2023, a Maltesers Truffles Luxury Ea...
Retail
:
Food & Drink
:
Finance
News
Ami Colé beauty is an ode to melanin-rich skin
Ami Colé is an ascending Black-owned beauty brand providing women of colour with non-toxic, high-quality cosmetics.
Beauty
:
Reclaiming Black Beauty
:
High-quality Cosmetics
News
House secrets: Book offers snapshot of Hermès
House secrets: Book offers snapshot of Hermès
Show Your Working
:
London
:
Steidi
Viewpoints
Peter T. Kilborn : A new transient worker in a boundaryless world
Author Peter T. Kilborn talks about a new transient worker in a boundaryless world.
Peter T. Kilborn
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Reloville
:
Relos
Big Ideas
Cannes Lions 2014: Design, Cyber, Product Design, Press and Radio awards
The third series of Cannes Lions awards marked out the compelling and beautifully crafted.
Cannes Lions 2014
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Digital Marketing
:
Product Design
Viewpoints
Jaideep Prabhu : Jugaad innovation
Professor Jaideep Prabhu talks about Jugaad innovation.
Jugaad
:
Jaideep Prabhu
:
Innovation
Markets
Neighbourhood Tourism Market
With the hospitality sector forced to accept a long-term drop in tourism, it's turning its attention towards local citizens.
Travel
:
Tourism
:
Hospitality
Viewpoints
Immigrant populations will drive the future of tech
Anne Kjaer Riechert, co-founder of the ReDI School of Digital Integration, on rethinking the narrative around displaced people and the opportunitie...
Technology
:
Digital
:
Integration
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