'Branding'

Spotify becomes more social with in-app messaging update

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Spotify becomes more social with in-app messaging update

Spotify is rolling out a new in-app messaging feature. Designed to keep sharing within its own eco-system, the tool allows users to chat one to one...
Technology : Discovery : Spotify
Stat: AI’s impact on traditional search is already impacting ad spend

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Stat: AI’s impact on traditional search is already impacting ad spend

As AI agents begin making purchases on behalf of consumers, retailers must redesign websites and rethink advertising strategies to remain visible a...
Technology : Retail
Instagram champions creative risk-taking with star-studded global campaign

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Instagram champions creative risk-taking with star-studded global campaign

As Instagram approaches its 15th anniversary, the platform has launched a new campaign spotlighting creativity on social media. Entitled Anyway, th...
Instagram : Social Media : Creativity
Electrolux launches campaign based on Swedish culture and values

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Electrolux launches campaign based on Swedish culture and values

Multinational home appliance manufacturer Electrolux has launched a campaign celebrating core Swedish design values.
Home : Appliances : Advertising
Stat: Reproductive health inequalities exposed in England

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Stat: Reproductive health inequalities exposed in England

A new survey has revealed that more than a quarter (28%) of women in England are living with serious reproductive health issues such as endometrios...
Health And Wellness : Identities : Society
Lotte turns chewing gum into a productivity tool with Shu-Chew Beats

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Lotte turns chewing gum into a productivity tool with Shu-Chew Beats

Confectionery brand Lotte is repositioning chewing gum as a productivity tool with Shu-Chew Beats.
Advertising : Food : Health & Wellness
Stat: The fashion industry braces for another stormy year

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Stat: The fashion industry braces for another stormy year

According to McKinsey & Co’s and The Business of Fashion’s annual State of Fashion report, the global fashion industry faces steep challenges i...
Fashion : Sustainability : Society
Burberry revives archival outerwear for National Geographic documentary

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Burberry revives archival outerwear for National Geographic documentary

Burberry’s latest archival display at its London Regent Street store celebrates Sir Ernest Shackleton’s legendary 1914 Antarctic expedition.
Luxury : Pop-culture & Media : Fashion
New Roitfeld magazine blends fashion and sport

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New Roitfeld magazine blends fashion and sport

Carine Roitfeld, editor-in-chief of CR Fashion Book, is spearheading a new publication dedicated to the dynamic relationship between sports and fas...
Sports & Leisure : Fashion : Pop-culture & Media
Tom Holland launches premium non-alcoholic beer Bero

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Tom Holland launches premium non-alcoholic beer Bero

Actor Tom Holland has launched Bero, a premium non-alcoholic beer brand designed to celebrate balance without compromising on taste or quality.
Food : Drink : Non-alcoholic Beers
Smirnoff pioneers circular keg system to reduce carbon emissions

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Smirnoff pioneers circular keg system to reduce carbon emissions

Alcohol giant Diageo is pushing the boundaries of sustainability with its new circular keg and dispensing system, Everpour.
Sustainability : Food & Drink : Design
Paris’ quest for the next it-accessory

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Paris’ quest for the next it-accessory

The French capital, home to luxury brands including Chanel, Louis Vuitton and Hermès, was the perfect location to debut new accessories designed fo...
Fashion : Paris Fashion Week 2024 : Paris 2024 Fashion
Prada launches Miranda July hotline for autumn 2024 campaign

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Prada launches Miranda July hotline for autumn 2024 campaign

Prada’s autumn 2024 campaign, Now That We’re Here, features an interactive hotline created by Miranda July, the author of the recent best-seller, A...
Pop Culture : Luxury : Media
The Royal Mint pioneers e-waste gold extraction

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The Royal Mint pioneers e-waste gold extraction

The Royal Mint has launched a Precious Metals Recovery factory in south Wales to extract gold from disused technology.
Gold : Sustainability : Technology
Arc’teryx partners with Indigenous artists on Walk Gently platform and collection

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Arc’teryx partners with Indigenous artists on Walk Gently platform and collection

High-performance outerwear brand Arc’teryx has launched Walk Gently, a design platform and clothing line amplifying Indigenous voices, created in c...
Fashion : Sports & Leisure : Society
Stat: Online grocery shopping grows as consumers embrace convenience

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Stat: Online grocery shopping grows as consumers embrace convenience

The use of home delivery for online grocery shopping has increased by 5 points since Morning Consult began tracking in 2021, reaching 22% as of May...
Retail : Food & Drink : Society
Strange Water unveils healthy sparkling coconut water

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Strange Water unveils healthy sparkling coconut water

Strange Water has launched a new line of canned coconut water, offering a refreshing twist on a beloved natural beverage.
Food : Drink : Packaging
Bubble skincare and Disney collaboration highlights Gen Alpha’s self-care fixation

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Bubble skincare and Disney collaboration highlights Gen Alpha’s self-care fixation

Bubble skincare has collaborated with Disney Pixars Inside Out 2 to create a collection championing emotional well-being.
Beauty : Health & Wellness : Youth
StepN and Adidas unveil collaborative move-to-earn generative NFT sneakers

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StepN and Adidas unveil collaborative move-to-earn generative NFT sneakers

Merging fashion, fitness and digital innovation, StepN, the move-to-earn platform revolutionising wellness engagement, has joined forces with Adida...
Fashion : Sports & Leisure : Technology
Adidas Rivalry turns to ballroom and breakdancing in new ad

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Adidas Rivalry turns to ballroom and breakdancing in new ad

In a strategic and timely move that transcends mere sportswear marketing, adidas Rivalry has used the realms of ballroom and breakdance battles to ...
Pop Culture & Media : Adidas : Fashion
Stat: Fewer than 1% of models were plus-size at Fashion Weeks

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Stat: Fewer than 1% of models were plus-size at Fashion Weeks

The Vogue Business Spring/Summer 2024 Size Inclusivity Report released in October 2023 reveals how inclusivity is still the exception on the catwalk.
Fashion : Luxury : Society
The Louvre and Lancôme co-create an art-inspired beauty line

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The Louvre and Lancôme co-create an art-inspired beauty line

Beauty brand Lancôme and the Musée du Louvre have joined forces for a first-of-its-kind creative collaboration, working in tandem to develop an art...
Beauty : Luxury : Design
Stat: The majority of American Gen Z and Millennials aren’t vegan

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Stat: The majority of American Gen Z and Millennials aren’t vegan

Despite Gen Z’s reputation as an eco-conscious generation, a recent study by market research firm YPulse suggests that they are not as interested i...
Youth : Food & Drink : Sustainability
Argos launches campaign to stop the neutral home trend

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Argos launches campaign to stop the neutral home trend

Minimalist grey and beige aesthetics dominate home interiors, which Argos hopes to change with the help of AI.
Design : Technology : Society
A Web3 wedding courtesy of Taco Bell

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A Web3 wedding courtesy of Taco Bell

While companies hosting branded weddings has become a marketing trope in the food and drink sector, fast food chain Taco Bell is adding a fresh twi...
Technology : Media & Entertainment : Society
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