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So hip it hurts: Versus relaunches for digital natives
New York – Versace has relaunched Versus, its younger, contemporary fashion line firmly targeting a hip, digitally savvy consumer.
Digital
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Social Media
:
New York Fashion Week
Big Ideas
Shazamification spreads to tv in new service
Shazamification spreads to tv in new service
Shazam
:
Music
:
App
News
Old Schouler: Luxury fashion company embraces Netstalgia
New York- High-concept womenswear brand Proenza Schouler has rebranded and as the final stage has relaunched its website, bringing together fashion...
Proenza Schouler
:
David Sims
:
Eddie The Wheel
Big Ideas
Campaign finds space online in error messages
Campaign finds space online in error messages
NotFound
:
404
:
Internet
News
Psychedelic look: McQueen bursts with Netstalgia
Psychedelic look: McQueen bursts with Netstalgia
Advertising
:
Advertizing
:
Promotion
News
Marathon kit: Sportswear fit for the challenge
Marathon kit: Sportswear fit for the challenge
Network Evening
:
Jill Hawkins
:
Marathon
News
Racing around: Facebook app puts Mini on the map
Racing around: Facebook app puts Mini on the map
Advertising
:
Game
:
Ubiquitous Gaming Culture
News
Down to earth: App calls on gamers to dig deep
Down to earth: App calls on gamers to dig deep
Advertising
:
Ads
:
Engagement
Big Ideas
Twitter signs up to new web privacy initiative
Twitter signs up to new web privacy initiative
Twitter
:
Security
:
Do Not Track
Big Ideas
Glamour taxis along in new m-commerce drive
Glamour taxis along in new m-commerce drive
Glamour
:
M-commerce
:
Taxis
News
Festivi-tree: Heineken spreads Christmas message
Festivi-tree: Heineken spreads Christmas message
Christmas
:
Heineken
:
Beer
Big Ideas
eBay uses QR codes to get window shoppers giving
eBay uses QR codes to get window shoppers giving
Toys
:
EBay
:
QR
Big Ideas
Site revives community spirit at street level
Site revives community spirit at street level
Local
:
Online
:
Community
Big Ideas
Costa drives through global expansion plans
Costa drives through global expansion plans
UK Coffee Market
:
Coffee Brands
:
Costa Coffee
News
Smell-a-vision: Group creates scents of youth
Smell-a-vision: Group creates scents of youth
New York
:
Scent
:
Smell
News
Sport & Leisurely style: A modern take on the suit
Sport & Leisurely style: A modern take on the suit
Savile Row
:
Adrien Sauvage
:
Menswear
News
Baking hot: Electrolux cooks up a video show
Baking hot: Electrolux cooks up a video show
Germany
:
Berlin
:
Electrolux
Big Ideas
Corona campaign dances to the Latin beat
Corona campaign dances to the Latin beat
Miami
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Hispanic
:
Corona
Big Ideas
UK customers judge companies on value
UK customers judge companies on value
Value
:
Convergys
:
Service
News
About face: Custom skincare kit gets up close and personal
About face: Custom skincare kit gets up close and personal
Beauty
:
Aesop
:
Wallpaper*
News
Slip and slide: Mobile app gets wet
Slip and slide: Mobile app gets wet
Barclays
:
Mobile App
:
Gaming
Big Ideas
Pre-mixed cocktails woo bar-wary consumers
Pre-mixed cocktails woo bar-wary consumers
Cocktails
:
Pre-mixed
:
Beam
Viewpoints
The notion of luxury has become meaningless
The very concept of luxury is losing its rarity and desirability due to overuse by ordinary brands and services. How, then, will brands thrive in a...
Luxury
:
Campaigns
:
Luxury Campaigns
Big Ideas
The J-Beauty products to know about
Japanese beauty products are finding new appeal in the West thanks to their unique formulations and efficacy.
Beauty
:
Skincare
:
Cosmetics
News
Future Forecast: Beauty in 2018
As consumers become more educated about product ingredients, the line between synthetic and natural will become blurred.
Beauty
:
Skincare
:
Retail
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