'communications'

Flexibility must sit at the heart of place branding

Viewpoints

Flexibility must sit at the heart of place branding

Droga5’s Chris Chapman on why it’s crucial to delve into an area’s past and present, but have a malleable vision for its future.
Branding : Architecture : Placemaking
CircularID gives clothing a traceable, digital identity

Daily Signals

CircularID gives clothing a traceable, digital identity

Connect Fashion, a new global initiative powering the future of circular supply chains, is developing the technology to give fashion and apparel pr...
Fashion : Sustainability : Circular
Stat: High prices drive Generation Z to buy counterfeits

Daily Signals

Stat: High prices drive Generation Z to buy counterfeits

Income appears the be the biggest barrier to purchasing authentic luxury goods, according to a new study by the International Trademark Association.
Youth : Fashion : Counterfeit
The Big Idea: Four ways Generation Z are transforming Instagram

Daily Signals

The Big Idea: Four ways Generation Z are transforming Instagram

A closer look at the new ways Generation Z are using Instagram, from finstas to meme therapy, the image and video sharing platform is becoming a sp...
Youth : Technology : Social Media
Stat: Singledom is on the rise among young Americans

Daily Signals

Stat: Singledom is on the rise among young Americans

51% of Americans aged 18–34 say they do not have a steady romantic partner.
Generation Z : Youth
Bumble pursues print with a lifestyle magazine

Daily Signals

Bumble pursues print with a lifestyle magazine

The dating app and social networking platform has announced the launch of a new print publication.
Uncoupled Society
Mastercard unveils its sonic brand identity

Daily Signals

Mastercard unveils its sonic brand identity

The financial services brand has created an audio brand expression to encourage brand recognition across physical, digital and voice touchpoints.
Finance : Branding : Technology
Ryan Elder on the power of distance in sensory marketing

Big Ideas

Ryan Elder on the power of distance in sensory marketing

The associate professor of marketing at Brigham Young University reveals how the perceived distance of a sensory experience can impact consumer beh...
Retail : Advertising : Marketing
Coffee on tap

Big Ideas

Coffee on tap

Melbourne – Designer Frank Green has developed a re-usable cup with integrated tap payment capabilities.
SmartCup : Frank Green : Mass Tap
On the road: Smart street sign Points the way

Daily Signals

On the road: Smart street sign Points the way

New York – Have you ever been lost? Well, imagine the benefits of an informed signpost that could adapt to what you were looking for.
Transport : Breakfast : Customised
BabyTime gives mothers visual access to newborns

Big Ideas

BabyTime gives mothers visual access to newborns

A new BabyTime service is helping to make the time that mothers and their newborn babies spend apart less upsetting at Cedars-Sinai hospital.
BabyTime : Babies : Mothers
Emerging markets drive record mobile penetration

Big Ideas

Emerging markets drive record mobile penetration

Emerging markets drive record mobile penetration
Mobile Phones : Market Penetration : Mobile Phone Penetration
Bruno Pieters : Sustainable luxury design

Viewpoints

Bruno Pieters : Sustainable luxury design

Honest by founder Bruno Pieters talks sustainable luxury design. 
Honest By : Bruno Pieters : Sustainable
E-commerce a force for change in Indian retail

Big Ideas

E-commerce a force for change in Indian retail

E-commerce a force for change in Indian retail
E-commerce : Digital : Online
QkR platform is a sound move for Mastercard

Big Ideas

QkR platform is a sound move for Mastercard

QkR platform is a sound move for Mastercard
NFC : Mobile Wallet : Mobile Payments
Sweet success: Creating a buzz in Hong Kong

Daily Signals

Sweet success: Creating a buzz in Hong Kong

Sweet success: Creating a buzz in Hong Kong
Rural : Urban : Hong Kong
New networking app brings people together

Big Ideas

New networking app brings people together

New networking app brings people together
Social Network : EncountMe : App
4D vision: Ralph Lauren marks 10 years online

Daily Signals

4D vision: Ralph Lauren marks 10 years online

4D vision: Ralph Lauren marks 10 years online
Ralph Lauren : Projection : Fashion Film
Travel & Hospitalitylers want to suit themselves at airports

Big Ideas

Travel & Hospitalitylers want to suit themselves at airports

Travel & Hospitalitylers want to suit themselves at airports
Self-service : India : South Africa
Nice view: Interactive mirror developed

Daily Signals

Nice view: Interactive mirror developed

Nice view: Interactive mirror developed
Interactive : Mirror : Hong Kong
Luxury apps provide a wealth of opportunity

Big Ideas

Luxury apps provide a wealth of opportunity

Luxury apps provide a wealth of opportunity
Luxury : Smartphones : Luxury Institute
New power trip: US car drivers take charge

Daily Signals

New power trip: US car drivers take charge

New power trip: US car drivers take charge
Smart Living : San Francisco : Electric Cars
One in five teens on Facebook loses interest

Big Ideas

One in five teens on Facebook loses interest

One in five teens on Facebook loses interest
Facebook : Lightspeed Research : Social Networking
Daily Stack: Time management tool brings fun to workflow

Daily Signals

Daily Stack: Time management tool brings fun to workflow

Daily Stack: Time management tool brings fun to workflow
Time : Time Management : Tool
Play time: Wearable augmented reality

Daily Signals

Play time: Wearable augmented reality

Play time: Wearable augmented reality
Interaction : Education : News
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