LS:N Global

Big Ideas

PayPal eyes payment deals with physical retailers

PayPal : Tills : Cash-wrap

Big Ideas

Retail culture gets techy in Middle East and Africa

Phy-gital : Store Envirnoment : Augmented Retail

Big Ideas

McDonald’s serves up tv for diners

Channelport : McDonalds : Tv

Big Ideas

Appetite grows for sharing food images online

Food Photography : Oreo : Eatly

Big Ideas

The ROPO effect

E-commerce : ROPO : Research Online Purchase Offline

Big Ideas

Social gaming, cloud gaming and motion control

Social Gaming : Cloud Gaming : Motion Control

Daily Signals

The axe factor: Basic tool cuts a new niche

Hand : Entrepreneur : Rustic

Big Ideas

Smelly teens drive innovation in the personal care market

Deodorant : Mintel : Grooming

Daily Signals

Sea change: New seafood brand draws on Irish heritage

Packaging : Nature : Adam Ellis

Daily Signals

Stat: Snapchat finds a loyal audience with young Saudis

All eyes may be on TikTok in the West, but Snapchat is rapidly becoming one of the most popular social media platforms in Saudi Arabia.

Youth : Media & Entertainment : Society

Micro Trends

Sustainable Spending

New digital tools are helping shoppers evaluate the sustainability of their purchases and providing more ethically viable options.

Finance : Retail : Sustainability

Viewpoints

Karl James : Helping brands have better conversations

The Dialogue Project founder Karl James talks about helping brands have better conversations.

Brandtocracies : The Dialogue Project : Karl James

Daily Signals

New Day Skin encourages teen SPF routines

While parents often struggle to encourage teenagers to use sun protection, New Day Skin is stepping in to spread awareness – and use – through yout...

Beauty : Suncare : Youth

Daily Signals

Stat: US travellers expect longer post-pandemic holidays

The Expedia Group’s 2021 Travel Trends Report reports almost two thirds (63%) of US consumers say travel creates greater cultural understanding.

Stat : Travel : Society

Daily Signals

String unites daters via voice notes

The nascent dating app that allows users to find their match by sending voice messages.

Society : Dating : Technology

Daily Signals

This app throws shopping parties for fashion squads

Global – Squadded is a Google Chrome extension that enables users to shop together on major fashion e-commerce sites.

Retail : Technology : Online Shopping

Daily Signals

Stat: Generation Z are most open to GMO foods

A new report from Ketchum outlines growth in how comfortable young consumers feel about consuming foods grown using technology.

Food : Technology : GMO

Viewpoints

Flexibility must sit at the heart of place branding

Droga5’s Chris Chapman on why it’s crucial to delve into an area’s past and present, but have a malleable vision for its future.

Branding : Architecture : Placemaking

Daily Signals

CircularID gives clothing a traceable, digital identity

Connect Fashion, a new global initiative powering the future of circular supply chains, is developing the technology to give fashion and apparel pr...

Fashion : Sustainability : Circular

Daily Signals

Stat: High prices drive Generation Z to buy counterfeits

Income appears the be the biggest barrier to purchasing authentic luxury goods, according to a new study by the International Trademark Association.

Youth : Fashion : Counterfeit

Daily Signals

The Big Idea: Four ways Generation Z are transforming Instagram

A closer look at the new ways Generation Z are using Instagram, from finstas to meme therapy, the image and video sharing platform is becoming a sp...

Youth : Technology : Social Media

Daily Signals

Stat: Singledom is on the rise among young Americans

51% of Americans aged 18–34 say they do not have a steady romantic partner.

Generation Z : Youth

Daily Signals

Bumble pursues print with a lifestyle magazine

The dating app and social networking platform has announced the launch of a new print publication.

Uncoupled Society

Daily Signals

Mastercard unveils its sonic brand identity

The financial services brand has created an audio brand expression to encourage brand recognition across physical, digital and voice touchpoints.

Finance : Branding : Technology

Big Ideas

Ryan Elder on the power of distance in sensory marketing

The associate professor of marketing at Brigham Young University reveals how the perceived distance of a sensory experience can impact consumer beh...

Retail : Advertising : Marketing

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