'Branding'

Indian beauty consumers favour natural ingredients

Big Ideas

Indian beauty consumers favour natural ingredients

India – Distrustful of artificial ingredients, Indian consumers are increasingly interested in the provenance of their beauty products.
Beauty : Wellness : Food
Citymapper launches a pop-up bus service

Big Ideas

Citymapper launches a pop-up bus service

London – The brand hopes to use its wealth of data to create a dynamic transport network that reacts to consumer demand.
Transport : Big Data : Civic Brands
Pegor Papazian: Bazillion Beings

Viewpoints

Pegor Papazian: Bazillion Beings

How in the future artificially intelligent systems will become consumers in their own right.
Bazillion Beings : Chat Bots : Artificial Intelligence
Ripple

Design Directions

Ripple

A wearable support network for people living far away from friends and family.
Ripple : New Bricolage Living : Parenting
Window to the world

Daily Signals

Window to the world

New York – Google is bringing the city’s most iconic window displays to a global audience with interactive virtual reality (VR) displays.
Google : Virtual Reality : 360-degree Visuals
Luxury Network Evening 2016: Thomas Aske

Daily Signals

Luxury Network Evening 2016: Thomas Aske

London – Thomas Aske, co-founder of Black Rock whisky bar, revealed to audiences at our Luxury Network Evening how to create an environment that ma...
Black Rock : Accessible Luxury : Thomas Aske
Preview: Beyond the Label

Daily Signals

Preview: Beyond the Label

Global – Food and drink brands and retailers are fighting the lack of clarity in the industry by offering more information than that normally provi...
Nutrition : Packaging : Transparency
The Apple of Google’s i

Daily Signals

The Apple of Google’s i

Global – An advert for the latest update of Google Photos mocks Apple users’ inability to expand the native storage on their devices.
Google Android : Aggro-tising : Backlash Brands
Dirty dishes

Big Ideas

Dirty dishes

Global – About 50% of consumers believe that eating can be as pleasurable as sex, according to a report by Havas Worldwide.
Foodporn : Havas Worldwide : Instagram
AI advertising

Big Ideas

AI advertising

Global – IBM is to introduce artificial intelligence-powered digital adverts.
IBM Watson : Awakening Tech : Artificial Intelligence
Seeking diversity

Big Ideas

Seeking diversity

US – Parents spend more on brands that feature realistic families in their ad campaigns, according to BabyCenter.
BabyCenter : Johnson & Johnson : All In Advertising
Split-second impressions

Big Ideas

Split-second impressions

Global – People are browsing their social news feeds faster than ever, giving brands less than a second to make an impression.
Nielsen : Mobile Media : Mimicry Marketing
On-the-move make-up

Big Ideas

On-the-move make-up

Global – Subscription beauty and grooming retailer Birchbox has launched Arrow, its second in-house beauty brand.
Birchbox : Arrow : Athleisure
Festive shopping

Big Ideas

Festive shopping

Global – Google has revealed the lessons that can be learned from the 2014 festive shopping period.
Think With Google : Black Friday : Festive Shopping
Borderless browsing

Big Ideas

Borderless browsing

US – Luxury e-commerce site Orchard Mile has ended the use of tastemakers, leaving customers with the freedom to choose for themselves. 
Orchard Mile : Browsing : Designers
Free-rein fashion

Big Ideas

Free-rein fashion

New York – Department store Bergdorf Goodman is giving brands free rein to design their own spaces in its renovated luxury lifestyle space on the s...
Bergdorf Goodman : The Modernist Floor : Luxury Retail
Brazilian fashion brand brings the Facebook ‘like’ to printed page

Big Ideas

Brazilian fashion brand brings the Facebook ‘like’ to printed page

Brazilian fast fashion brand C&A has launched a new interactive advertising campaign that enables consumers to ‘like’ products on Facebook throug...
Brazil : C&A : Advertising
Online fashion retailer offers personalised style advice on Instagram

Big Ideas

Online fashion retailer offers personalised style advice on Instagram

Zappos hands out free outfit recommendations to Instagram users based on selfies.
Instagram : Marketing : Social Media
Down by the river: Sonic posters plug band

Daily Signals

Down by the river: Sonic posters plug band

London – For the release of indie band Dry The River’s debut album, branded content agency Foam created sonic posters that were dotted around the c...
Future Of Music : Future Media Landscapes : Soundscapes
The best of 2011: The top three luxury Seeds of the year

Daily Signals

The best of 2011: The top three luxury Seeds of the year

The best of 2011: The top three luxury Seeds of the year
Dunhill : Fendi : Valentino
Vivian Rosenthal : The virtual pop-up store

Viewpoints

Vivian Rosenthal : The virtual pop-up store

Tronic co-founder Vivian Rosenthal talks about the virtual pop-up. 
Tronic : Vivian Rosenthal : Augmented Reality
Trend shop: The Future Laboratory opens online store

Daily Signals

Trend shop: The Future Laboratory opens online store

Trend shop: The Future Laboratory opens online store
The Future Laboratory : The Future Laboratory Shop : Ecommerce
Denim gets tailor made

Big Ideas

Denim gets tailor made

Denim gets tailor made
Milan : Denim : Jacob Cohën
Damaged goods: Wine company offers faulty labels for less

Daily Signals

Damaged goods: Wine company offers faulty labels for less

Damaged goods: Wine company offers faulty labels for less
Los Angeles : Value : Thrift
The average American 'will be extinct by 2010'

Big Ideas

The average American 'will be extinct by 2010'

The average American ‘will be extinct by 2010’
Community : Racial : Multi-disciplinary
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