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Big Ideas
Asians have an eye for brand communication
Asians have an eye for brand communication
Singapore
:
Brand Communication
:
Browsing
Daily Signals
Airs and graces: App aids straight talking
Airs and graces: App aids straight talking
New York
:
Anttenna
:
App
Daily Signals
Crazy frog: Agency spawns interactive model
Crazy frog: Agency spawns interactive model
New York
:
Times Square
:
Billboard
Daily Signals
Skin craft: The new face of men's cosmetics
Skin craft: The new face of men’s cosmetics
Bread & Butter
:
Michael K Chapman
:
Textpression
Daily Signals
Up above: Billboard goes viral with story of design
Up above: Billboard goes viral with story of design
Up There
:
New York
:
Signs
Daily Signals
Smile and wave: Diners see themselves on burger wrapper
Smile and wave: Diners see themselves on burger wrapper
Advertising
:
Brazil
:
Personalisation
Daily Signals
Leader of the pack: Nike launches global race
Leader of the pack: Nike launches global race
Nike
:
Virtual
:
Race
Daily Signals
Internet ubiquity: An online chance for all
Internet ubiquity: An online chance for all
Internet
:
Telecommunications
:
Satellite
Daily Signals
Book: The Atlas of the Real World by Daniel Dorling, Mark Newman & Anna Barford
Book: The Atlas of the Real World by Daniel Dorling, Mark Newman & Anna Barford
Cartograms
:
Atlas
:
Visual Approaches
Daily Signals
Food for thought: Sensory lollipops mix taste and vision
Food for thought: Sensory lollipops mix taste and vision
Sensory Lollipops
:
Brain Frequencies
:
Culinary Technology
Design Directions
Mirrored Realms
As reality becomes more programmable, a visual aesthetic is being defined that reflects the artificiality of the virtual world alongside our everyd...
Programmable Realities
:
Immaterial Fashion
:
Virtual
Daily Signals
Txt commerce
Fashion label Stefan’s Head has created buzz by forcing customers to follow the brand via text message.
Stefans Head
:
Text Message
:
Word Of Mouth
Viewpoints
David Walker-Smith: Selling to fifty-plus women
Fenwick's managing director on a luxury retail strategy for selling to FABs.
Fenwick Of Bond Street
:
FABs
:
David Walker-Smith
Design Directions
Info-morphing
Infographic designers are drawing on biomorphic forms to create a more seamless and intuitive understanding of hard information through shape, colo...
Digital Footprint
:
Organic
:
Infographics
Big Ideas
EuroShop 2014: Part 1
The retail design world gathered again last week in Düsseldorf for the EuroShop trade fair, and visitors and exhibitors were in a significantly m...
Shopfitting
:
Display
:
Dusseldorf
Daily Signals
Burberry’s ephemeral art installations display long-lasting sustainability commitments
In a bid to communicate the brand’s commitment to regenerative practices, Burberry has planted larger-than-life versions of its iconic check in nat...
Luxury
:
Fashion
:
Design
Daily Signals
Australia trademarks its home-grown fashion
Making its mark on the global fashion stage, Australia is introducing The Australian Fashion alongside a campaign to identify its national fashion ...
Fashion
:
Society
:
Apparel
Daily Signals
OkCupid’s 60 identities cater for diverse daters
Staking its claim as a platform for For Every Single Person, the latest campaign from dating app OkCupid touts the growing number of ways its users...
Society
:
Health & Wellness
:
Advertising & Branding
Daily Signals
Film series explores future of luxury and sustainability
London – Luxury x Sustainability is a collaborative project between students from Central Saint Martins and digital platform Nowness.
Art And Design
:
Digital
:
Luxury
Big Ideas
Tap and translate
Global – Google has launched Tap to Translate, a messenger-friendly version of its online language translation tool.
Tap To Translate
:
Google
:
Android
Viewpoints
Andy Sandoz: Adult advertising
Good avertising treats consumers as grown-ups, says Andy Sandoz, co-founder of Havas Work Club.
Havas Work Club
:
Andy Sandoz
:
Creativity
Viewpoints
Ana Andjelic: Experiential retail
Brand experience beats advertising every time, says digital strategist Ana Andjelic
Retail Experience
:
Seasonless Fashion
:
Retail Futures Forum 2015
Big Ideas
Lego overtakes Ferrari as the world’s most powerful brand
Lego has been ranked as the world’s most powerful brand in strategy consultancy Brand Finance’s Global 500 report, showing there is beauty in the b...
Lego
:
Powerful Brands
:
The Immortal Brand
Big Ideas
Digital natives less prevalent, says report
Digital natives less prevalent, says report
Connected
:
LSE
:
Dr Ellen Helsper
Viewpoints
James Ogilvy : Lessons in Luxury
Luxury Briefing founder James Ogilvy talks lessons in luxury.
Digital Media
:
James Ogilvy
:
Brand Personality
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