LS:N Global

Daily Signals

The Future Laboratory invites you to choose your futures

On 17 October, 100 delegates attended the Global Futures Forum, The Future Laboratory’s annual festival of ideas, at our Elder Street home.

Daily Signals

WeWork opens an in-office retail space

New York – After branching into various industries, from fitness to education, WeWork has entered the retail sector with WeMRKT. Based in the brand...

Retail : Workplace : WeWork

Micro Trends

The Modern Apothecary

With an emphasis on community and education, the next generation of supplement brands are re-imagining the high street store format.

Health : Wellness : Retail

Daily Signals

Amnesty targets Generation Z in new campaign

UK – Short animation film calls for the support of human rights by ridiculing the ‘snowflake generation’.

Advertising : Digital : Media

Big Ideas

Luxury habits

New York – A new US survey reveals the difference in luxury spending habits between men and women.

Luxury : Gender : Retail

Daily Signals

Beauty quest

London – Harvey Nichols has invited a series of beauty influencers to test and endorse products for its Holy Grail project.

Harvey Nichols : Fleur De Force : Influencers

Daily Signals

Return to power

US – Disgraced Olympic swimmer Ryan Lochte stars in a tongue-in-cheek campaign by PowerBar.

Backlash Brands : Power Bar : Clean Whey Protein Bar

Big Ideas

Brand-led learning

Milan – The Yoox Net-A-Porter Group has collaborated with SDA Bocconi University to offer a fashion and luxury course to its students.

Yoox Net-A-Porter : The Learning Economy : Education

Viewpoints

Nicholas Oliver: People.io

Why consumers are waking up to the value of their data.

People.io : Attention Economy : Advertising

Viewpoints

PER/se: Nebula Coat

What it means to launch a fashion brand in the era of peak stuff.

PER/se : Fashion Cycles : Slow Fashion

Big Ideas

Surprise me

US – Pack Up + Go is a travel service with a twist: users only know where they are going when they get to the airport.

Pack Up + Go : Revelation Brands : Travel Experience

Big Ideas

Back to school

Seattle – Amazon has built on its presence in education with new resource-sharing platform Inspire.

Amazon : The Dawn Of The Mega-systems : Education

Big Ideas

Positive advertising

Global – Following two years of global research Unilever will no longer use sexist stereotypes in its advertising campaigns.

Unilever : Neutral Culture : Gender

Viewpoints

Savannah Sachs: Birchbox

How combining analytics, personalisation and educational content can bring new customers to a saturated market.

Savannah Sachs : 2016 Beauty Futures Forum : Birchbox

Big Ideas

Open Sesame start-ups

US – The company behind children’s tv show Sesame Street has launched an investment fund to help educational technology start-ups.

Sesame Workshop : Sesame Street : EdTech

Daily Signals

All for one

London – LS:N Global’s resident beauty expert Victoria Buchanan talked about inclusivity at the Beauty Futures 2015 Network Evening.

Victoria Buchanan : Inclusive Beauty : Multicultural Marketing

Big Ideas

Karl Lagerfeld launches branded emoji app

Karl Lagerfeld has released an emoji app to celebrate the launch of his new fragrance line

Emojis : Karl Lagerfeld : Millennials

Big Ideas

SELF magazine launches frozen food line

Magazine SELF is launching a line of frozen ready-made meals

Conde Nast : Frozen Meals : Diet

Big Ideas

Chinese retail will be double value of US market

China : Retail : Economist Intelligence Unit

Viewpoints

Ignition Interactive : Faction film campaigns

Ignition Interactive talks faction film campaigns.

Ignition Interactive : Transmedia Campaigns : Viral Videos

Big Ideas

Organic personal care a natural choice in Asia

Organic : Personal : Cosmetics

Big Ideas

Head start for Ikea in own-brand lager market

Ikea : Beer : Own-brand

Big Ideas

McDonald’s Canada takes you behind the scenes

McDonalds : Transparency : Advertising

Big Ideas

SXSW Overview 2012

Founded in 1987, South By Southwest (SXSW) began as a festival focused on music. In 1994, it added film and multimedia components, and in 2011 it a...

Nike : Pointburst : FedEx

Big Ideas

Value-driven US shoppers change the rules

Value : Sacrifice : Strategic

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