Zipcar Zipcar
IMS Health Allergy Alert app with Ford IMS Health Allergy Alert app with Ford
Mini Roadster Mini Roadster
Mini Roadster Mini Roadster

Fifth gear: If LS:N Global made a car

25 : 12 : 2012 Nissan : Medicar : Inpatients

London – Driving a car designed by LS:N Global would be convenient, friction-free, and useful even for those who live in urban centres.

Spending too much time in the car is not just bad for the environment, but for your health too. LS:N Global’s model would keep Inpatients in mind, and its interior would be fitted to a Medicar system as standard. The LS:N Global model would be built for comfort too, and would use Nissan’s Premium-feel technologies to give a human touch to the seats and dashboard.

As Lauren Anderson, innovation director of the Collaborative Lab, told LS:N Global in the spring: ‘Our society is progressing , placing importance on access rather than ownership.’ With this in mind, you wouldn’t own an LS:N Global car, it would come as part of a service, available to use whenever you need. This would reduce the number of cars parked and taking up space in our cities. For more on this sharing ethos, read our market feature on Collaborative Consumption. 

Now for another shock: our vehicle may not even qualify as a car. In cities where cars are no longer suitable for their environment, LS:N Global would abandon the outdated four-wheel model and create a gyroscope-stabilised electric two-wheel vehicle. For a working example of this, read our Seed story about the C-1 by Lit Motors. 

Not only would you be able to weave through the car-driving laggards, you would also be able to plan the most efficient route. And in-car connectivity would be fitted as standard in LS:N Global’s model. 

If LS:N Global made… 2012 is a series of reports reflecting the LS:N Global team’s pick of the best innovations of the year, and those that are most relevant for consumers in 2013.

Discover More Daily Signals
Creators, community and culture take centre stage at SXSW Austin 2026

Daily Signals

Creators, community and culture take centre stage at SXSW Austin 2026

A central question echoed across discussions on the first day of SXSW 2026: how can brands tap into culture in a way that feels genuinely relevant?
Global Events : SXSW : Marketing
How Tipping Point East is redefining circular construction in London

Daily Signals

How Tipping Point East is redefining circular construction in London

A new hub in east London aims to rethink how cities build by embedding material re-use directly into the construction supply chain.
Construction : Sustainability : Future Spaces
Stat: The enshittification of TikTok is creating a widening trust gap with Gen Z

Daily Signals

Stat: The enshittification of TikTok is creating a widening trust gap with Gen Z

Global – Growing scepticism is beginning to reshape how Gen Z engage with the social media platform TikTok.
Social Media : Advertising : Statistic
Pinterest reveals how parents are designing tech-free childhoods

Daily Signals

Pinterest reveals how parents are designing tech-free childhoods

Parents are increasingly seeking ways to raise children away from screens, according to a new parenting trends report from Pinterest.
Parenting : Technology : Childhood
M&S turns compliments into a marketing strategy

Daily Signals

M&S turns compliments into a marketing strategy

Retailer Marks & Spencer is building its positioning around positivity and everyday affirmation with a new campaign encouraging shoppers to sha...
Marketing : Celebrity Endorsements : Retail
Stat: China’s record travel surge signals opportunity for outdoor brands

Daily Signals

Stat: China’s record travel surge signals opportunity for outdoor brands

China’s 2026 Spring Festival generated record-breaking travel and spending, underscoring the scale of domestic mobility and the country’s growing a...
China : Travel : Statistic
Iga Węglińska explores the power of sensory restraint

Daily Signals

Iga Węglińska explores the power of sensory restraint

Designer Iga Węglińska’s Perfect Sense explores how design can recalibrate human perception. The project comprises a series of six masks that inves...
Design : Transhumanism : Senses
Foresight Friday: Martin Raymond, co-founder and editor-in-chief

Daily Signals

Foresight Friday: Martin Raymond, co-founder and editor-in-chief

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, co-founder Martin Ra...
Foresight Friday : Strategic Foresight : The Future Laboratory
Stat: Poor health and education drive female unemployment, new research shows

Daily Signals

Stat: Poor health and education drive female unemployment, new research shows

New research shows young women are increasingly falling out of the workforce in the UK, even as unemployment among young men declines.
Workplace : Unemployment : Women
Heineken turns winter chill into pub footfall with new campaign

Daily Signals

Heineken turns winter chill into pub footfall with new campaign

Heineken has launched a temperature-triggered digital out-of-home campaign designed to guide people out of the cold and into nearby pubs. 
Advertising : Marketing : Campaign
You have 2 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN