Deliveroo teams up with Mob Kitchen to upgrade home cooking

UK – Food delivery giant Deliveroo has launched a partnership with recipe subscription service Mob Kitchen that aims to streamline the process of home cooking. The collaboration enables consumers to receive ingredients for Mob recipes swiftly, transforming meal preparation into a seamless experience.

Mob Kitchen is renowned for its extensive library of recipes, curated by a diverse group of chefs and home cooks. Subscribers gain access to a vast range of culinary options, allowing them to explore new dishes from the comfort of their kitchens.

Now, with the new Deliveroo x Mob Kitchen initiative, obtaining ingredients for these recipes has never been easier. Consumers can order the necessary items for their selected dishes from the app’s supermarket partners, including Co-op, Waitrose, Sainsbury’s, Asda, Whole Foods Market and more, and have them delivered within 20 minutes.

In a LinkedIn post, Mob Kitchen highlighted the benefits of this collaboration. ‘Alongside creating stunning recipes and highly engaging content, we have created a solution for the time-old conundrum, what should I cook tonight?’. This collaboration aligns with Food Delivery Futures, which reveals the enhanced connection between technology, supermarkets and our kitchens.