News 26.03.2024

Need to Know

Nik Bentel Studio’s latest product inspired by Wes Anderson films, Dior Spa launches Light Therapy Suite and ski regions face severe snow reduction

Nik Bentel’s latest designs are inspired by Wes Anderson films

Bentel’s Box Bag by Nik Bentel Studio, US
Bentel's Box Bag by Nik Bentel Studio, US
Bentel’s Box Bag by Nik Bentel Studio, US

USA – New York-based design studio Nik Bentel is known for its alternative take on producing objects by elevating everyday items into what it calls ‘performative objects’. It has just unveiled The Bentel’s Box Bag, a whimsical creation inspired by Wes Anderson’s iconic film, The Grand Budapest Hotel. Resembling Mendl’s pastry box, this pink leather handbag recalls Anderson’s signature aesthetics, complete with blue ribbon straps and a magnetic closure.

As a team of designers, Nik Bentel Studio aims to elevate storytelling through tangible objects. The bag, priced at £150 ($190, €175), is designed to reflect Anderson’s cinematic universe, evoking nostalgia for films like Moonrise Kingdom and The Royal Tenenbaums, which are celebrated for their retro aesthetics. Crafted with attention to detail, it boasts a suede interior and the studio’s mascot icon subtly embossed on the bottom.The box bag’s fusion of fashion and film creates a playful yet sophisticated accessory, rooted in a wider cultural reference. It’s this wider, ‘in-the-know’ cultural relevance which we highlight in our macrotrend, Luxury Recrafted, as being essential to the future of high-end goods. As revealed in Hype Bakes, the box aligns with an ever-closer relationship between luxury goods and the food and drinks sector.

Strategic opportunity

As consumers continue to seek affordable luxuries, collaborations between food, design and pop culture offer consumers a cost-effective opportunity to engage with high-end brands

Dior Spa launches light therapy suite at Hôtel Plaza Athénée

Dior spa at Hôtel Plaza Athénée, France Dior spa at Hôtel Plaza Athénée, France
Dior spa at Hôtel Plaza Athénée, France Dior spa at Hôtel Plaza Athénée, France

France – Dior has opened its revamped spa at Hôtel Plaza Athénée in Paris. The latest redesign introduces the Dior Light Suite, a unique treatment room inspired by light therapy and the first of its kind in a Parisian luxury hotel.

The LED ceiling of the room mimics the light produced by the sun and can be used in three settings: energising, relaxing and regenerating. The treatment re-synchronises circadian and chronobiological rhythms to rebalance energy levels and sleep cycle, rejuvenating weary or jet-lagged guests.

Three new treatments have also been introduced: Recharge, Recover and Rest. Each massage takes place under the LED light, adjusted to different settings throughout each treatment.

Luxury consumers are increasingly seeking out methods of Sleep Enhancement as the impact of sleep on longevity and health becomes more widely understood. By introducing LED light therapy into Dior’s spa, Hôtel Plaza Athénée appoints itself as the go-to destination for luxury wellbeing in Paris.

Strategic opportunity

Black-out blinds and comfy mattresses won’t cut it for the sleep-savvy luxury consumer. Consider how you can implement soporific technologies such as light therapy or temperature-controlled mattresses to position your brand as the ultimate venue for luxurious sleep

Ebay shores up luxury fashion resale capacity

US – Online marketplace eBay has announced it is expanding its luxury consignment service from handbags to fashion, in a strategic move to capture a larger slice of the thriving luxury fashion resale market.

With the resale sector booming at an estimated £38.5bn ($48.7bn, €45bn) valuation, according to Bain & Co, and competition from the likes of Vestiaire Collective, ThredUp and The RealReal, eBay aims to use its platform to cater for the growing demand for pre-owned luxury goods. Establishing improved authentication processes and curated collections from renowned brands, this strategic focus on authenticity and quality assurance is designed to instil confidence among consumers and elevate eBay’s status in the luxury resale landscape.

We tracked the rise of the resale market across multiple product categories in 2022 in our Resale Redux analysis, and explored the importance of resale value and establishing provenance in order to appeal to a new generation of luxury connoisseur collectors in our 2023 macrotrend, Luxury Recrafted.

eBay's Swap ’Em Out store, UK eBay's Swap ’Em Out store, UK

Strategic opportunity

With a focus on authenticity, curation and marketing prowess, eBay looks set to carve out a distinct niche in the competitive landscape of luxury resale. Whether this results in strategic partnerships with the brands themselves, such as Chloé’s link with Vestiaire Collective, remains to be seen, but it does give weight to the growing importance of circularity models for brands across all categories.

Stat: Skiing regions set to see a severe drop in snow days by 2100

Lake View Cabins in Gausta, Norway Lake View Cabins in Gausta, Norway

Global – Across the globe, 20% of skiing areas could lose 50–100% of their snow cover days and 13% face losing all annual snow cover by 2071–2100, according to a study by the University of Bayreuth in Germany.

Led by Dr Veronika Mitterwallner, the study modelled three greenhouse gas emissions scenarios (low, high and very high) for the rest of the century. By the end of the century, mean annual snow cover days are predicted to decline by 43% in the Andes, 37% in the Appalachians, 78% in the Australian Alps, 42% in the European Alps, 50% in the Japanese Alps, 23% in the Rocky Mountains and 51% in New Zealand’s Southern Alps, relative to historic records.

Next-generation global ski destinations such as Chile and Saudi Arabia are already beginning to challenge traditional Alpine resorts in response to shifting snowfall patterns, as covered in our Skiing’s New Frontiers report. But, as Mitterwallner and her team warn, Alpine skiing requires mass land degradation and efforts must be undertaken to preserve threatened mountain eco-systems where possible.

Strategic opportunity

In the face of poor snow conditions, businesses operating in Alpine ski destinations should invest in expanding entertainment offerings such as wellness treatments, culinary experiences or sporting activities such as biking

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