Signals
19 : 12 : 23

By Marta Indeka, Gabriela Białkowska, Simar Deol and Alice Crossley

Champion paves the way for biodegradable sportswear, Empirical Spirits’ carefully crafted Doritos-flavoured tipple and the influence of TikTok ads on brand loyalty.

In today's daily signals:
Champion introduces athleisure line made with biodegradable fabric Champion introduces athleisure line made with biodegradable fabric
Doritos and Empirical Spirits craft chip-flavoured liquor Doritos and Empirical Spirits craft chip-flavoured liquor
Bumble for Friends rolls out AI-generated ice-breakers Bumble for Friends rolls out AI-generated ice-breakers
Stat: TikTok ads have a positive impact on consumer trust Stat: TikTok ads have a positive impact on consumer trust

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