London – The Marylebone restaurant has a new visual identity inspired by planetary orbits.
Designed by DutchScot, the rebranding centres around the planetary system, playing on the eponymous word orrery – a scale mechanical model of the solar system. As well as a new logo, the studio collaborated with artist Jemma Lewis to create a series of marbled prints for the restaurant’s menus, coasters and wall art.
The prints are inspired by the feel of items on the menu, from cocktails to dishes such as crab and wasabi. The aim for Orrery is to translate the flavours, colours and ingredients of each dish, imagining a new way of representing food and drink in an abstract way that diners will simultaneously understand.
Restaurateurs and designers are experimenting with unusual ways of visualising what we eat and drink, as explored in our design direction Future Foodscapes.