Daily Signals 02.12.2019

Signals

Tupperware taps into the joy of home cooking, Uzza is a natural skincare line born in Morocco and why robots could replace human managers.

Download the Future Forecast 2020 report

Now that you know what shaped 2019, discover what’s on the horizon. Download our Future Forecast 2020 report comprising 50 new behavioural patterns across 10 key consumer sectors, expert opinion pieces and interviews with global innovators.

Future Forecast 2020 Future Forecast 2020

Bloomberg visualises the future of trading

Bloomberg Futures

Global – The media company is tackling the friendship between human creativity and machine precision.

In a collaboration with Italian data visualisation studio Algo, Bloomberg aims to redefine the future of news media production. The companies worked together to create Charting Futures, a concise, weekly financial recap that brings the future of trading to Bloomberg’s global audience.

Each video launch will take place on a Monday after markets close, with Algo extracting the day's financial data from the Bloomberg API to generate the tailored charts and graphics accordingly. ‘Algo’s Charting Futures aims to put both man and machine at the forefront of a new way of visualising and sharing data by blending automated precision with a human touch,’ reads the press release.

Visual language is helping to demystify financial data by communicating it as a visible and tangible entity. For more, see our design direction Digital Dialogues.

This Tupperware pop-up taps into nostalgia

Tupperware store, New York Tupperware store, New York
Tupperware store, New York Tupperware store, New York

New York – The famed homeware brand’s first pop-up store in its 75-year history is targeting younger audiences.

At TuppSoho, customers can be part of hands-on product demonstrations and experiential installations featuring its product range. As well as offering a series of special-edition products aimed at festive shoppers, the direct-to-consumer brand is billing its products as sustainable gifts that reduce single-use plastic and waste on the environment.

The pop-up store also demonstrates how the brand is modernising to appeal to younger audiences, moving on from its association with at-home shopping parties and catalogue orders. Bolstered by a fresh website design, the TuppSoho space taps into increased consumer interest in home cooking, entertaining and meal preparation, encouraging customers to reconnect with the joy of cooking.

Our latest macrotrend, Home Eatertainment, explores why modern urban consumers are finding new value in home cooking.

Uzza embraces vertically integrated inclusivity

Uzza, Barcelona

Barcelona – A diverse business model is integral to this new skincare brand’s ethos.

Containing natural ingredients that are sustainably sourced in Morocco, Uzza is building a range of cosmetics that can be customised to different skin types. The brand’s first product, the Open Sesame gel to milk cleanser, has been formulated with sesame oil to gently cleanse the skin and remove make-up.

In order to create products for all skin types, diversity is central to Uzza’s company DNA. Rather than relying on models to represent diversity in its campaigns, the brand is rooted in the concept of vertically integrated inclusivity, with a multicultural and gender-diverse workforce behind its products. ‘We are creating a safe space for all gender expressions, identities and skin tone,’ the brand states on its website. ‘We trust, respect and engage conversations with our community.’

Uzza is joining the beauty sector’s growing conversation about holistic diversity in the workplace. Read our interview with Bridgette Howard, founder of Parlor West Ventures, for more.

Stat: Employees trust robots more than their managers

Workers around the world are demonstrating optimism towards the use of artificial intelligence (AI) in the workplace, according to a new study by Oracle and Future Workplace. The study found that 64% of employees worldwide would trust a robot more than their human manager, while this figure rises to almost 90% in China and India.

Furthermore, 82% of workers believe that robot managers are better at certain tasks – such as maintaining work schedules and providing unbiased information – than their human counterparts. ‘Managers will remain relevant in the future if they focus on being human and using their soft skills, while leaving the technical skills and routine tasks to robots,’ says Dan Schawbel, research director at Future Workplace.

The concept of an artificially intelligent manager is just one theme we explore in our speculative Far Futures series, which imagines the workplace of 2030.

Previous Daily Signals Articles
Pinterest bets on conversational commerce

Daily Signals

Pinterest bets on conversational commerce

Pinterest has launched Ask Pinterest, an experimental AI-powered shopping app that transforms product discovery into a conversational experience.
Discovery : Technology : Pinterest
EA launches in-game advertising platform for brands

Daily Signals

EA launches in-game advertising platform for brands

Electronic Arts has launched EA Advertising, a platform enabling brands to market directly within gameplay through dynamic, real-time placements, i...
Gaming : Advertising : Marketing
Stat: Gen Z women face historic motherhood delay

Daily Signals

Stat: Gen Z women face historic motherhood delay

Gen Z women are set to become mothers later than any previous UK generation, according to projections from the Office for National Statis...
Parenthood : Lifestage : Statistic
Google Earth launches web flight simulator for virtual travel

Daily Signals

Google Earth launches web flight simulator for virtual travel

Google Earth has launched its long-running flight simulator as a web browser feature, transforming what was once a desktop-only Easter egg into a g...
Travel : Hospitality : Simulations
Foresight Friday: Ayesha Evans, marketing assistant

Daily Signals

Foresight Friday: Ayesha Evans, marketing assistant

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, marketing assistant Ayesh...
Travel : Hospitality : Off-grid Tourism
Stat: Why fashion’s sustainability message is still getting lost

Daily Signals

Stat: Why fashion’s sustainability message is still getting lost

Fashion consumers remain confused by sustainability language, according to a Paris Good Fashion and Make.org consultation spanning France, Ita...
Fashion : Sustainability : Environmental Impact
Etsy celebrates independent sellers with Shop Other Jeffs campaign

Daily Signals

Etsy celebrates independent sellers with Shop Other Jeffs campaign

Online marketplace Etsy has launched a humorous Shop Other Jeffs campaign ahead of Amazon Prime Day, spotlighting independent sellers as an alterna...
Technology : Retail : Resistance
Oregon tribes co-create new Indigenous visitors guide

Daily Signals

Oregon tribes co-create new Indigenous visitors guide

Experience Indigenous Oregon is a new free travel guide developed by Travel Oregon in partnership with the state’s nine federally recognised tribes.
Travel : Hospitality : Indigenous
Stat: World Cup viewers seek social connection in hospitality

Daily Signals

Stat: World Cup viewers seek social connection in hospitality

The World Cup is set to drive 9.3m consumers into UK pubs, bars and restaurants this summer, highlighting the continued power of live sport to turn...
Hospitality : Sports : Statistic
Smartphone Free Childhood reframes online harms through 1990s nostalgia

Daily Signals

Smartphone Free Childhood reframes online harms through 1990s nostalgia

Grassroots movement Smartphone Free Childhood (SFC) has launched a campaign film that reframes children’s online harms through the nostalgic lens o...
Social Media : Technology : Online Safety
You have 2 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN